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Top technology trends to help your association personalize the member experience

Nimble AMS

Today, associations are even more focused on increasing value and providing great experiences to attract and retain members. According to Community Brands research, enhancing the member experience is the top area of focus, and providing personalized experience remains the biggest area associations plan to invest in.

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Upskilling Your Workforce: Preparing for the Future of Associations 

.orgSource

Enhancing Member Engagement Upskilling your workforce isn’t just about operations—it’s about providing better value to your members. AI and digital tools allow associations to personalize member experiences and engage them in more meaningful ways.

Tools 88
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Association Brain Food: 12.6.24

Reid All About it

From transforming member experiences with AI, to streamlining complex systems, to fresh, new approaches to hybrid meetings, this session will spark ideas you can bring to your organization. Get a comprehensive analysis of these findings and discuss their implications for planners and their supplier partners in the year ahead.1

Content 213
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Association Brain Food Weekly: 5.7.21

Reid All About it

– How to Personalize 5 Must-Have Email Templates. Since email marketing is a HUGE topic, this webinar focuses on 5 must-have email templates. We’ll dive into how to add personality, simplicity, and consistency to these marketing emails. Horacio Gavilan, Executive Director, Hispanic Marketing Council.

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Data Informs Decisions: ASAE and Association Analytics Aim to Predict Engagement [Case Study]

Higher Logic

The American Society of Association Executives (ASAE) uses multiple systems—AMS, email marketing, and online community, among others—to collect member data, but it couldn’t compare or analyze valuable member activity across systems. Additional data includes community membership and discussion content for text analysis.

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Association Brain Food: 1.26.24

Reid All About it

Email marketing news. Make sure staff who have anything to do with IT or email marketing get this critical message: Gmail and Yahoo have new requirements for bulk senders. Higher Logic explains what email marketers and their IT colleagues need to do. More info/register. 1 CAE credit. More info/register.

Survey 264
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Association Brain Food: 9.13.24

Reid All About it

Member experience. For their 2024 State of Associations Member Experience (MX) report , Forj surveyed over 1000 association members about membership expectations and experiences. How Well Do You Know Your Members? Challenge your understanding of your association’s members. to 1:30 p.m.

LMS 270