Association Success

DECEMBER 28, 2017

Which articles made the biggest difference in the community? The original plan for this particular publication was to round up our most popular articles of 2017 and write curated blurbs on them, just like we did last year. This information is ready available à la analytics by looking for the most clicked articles.

Social Media 64

Social Media Member Experience Leadership Conference 64

Forj

DECEMBER 6, 2023

Over months marked by continued change, we engaged with a lot of association leaders who shared challenges, exchanged ideas, and sparked innovation. Their perspectives have helped us shape content that inspires and enlightens others on similar journeys.

Innovation 91

Innovation Content Member Experience 91

YourMembership

MAY 22, 2017

Here’s a guest blog article from Abila‘s Amanda Myers wrapping up the event in D.C. Although it’s not ASAE’s […].

Conference 210

Conference Communications Marketing Content 210

Smooth The Path

JANUARY 2, 2018

So in a very unscientific way, I tallied all of these discussions in my mind, and these are the most impactful articles of 2017: Is It Day 1 or Day 2 for Associations? The Problems Attendees Experience at Conferences. What articles, posts, reports, or sessions made an impact on your members?

Social Media 79

Social Media Report Conference Content 79

Sequence Consulting

MARCH 21, 2025

Well-planned events create opportunities for members to connect, learn, and find value in their membership, making them more likely to stay involved long-term. Improving the Member Experience With Event Data Events provide valuable insights into member behavior, preferences, and engagement levels.

Certificate 72

Certificate Education Member Engagement Resources 72

Sequence Consulting

MARCH 21, 2025

AI can help your staff visualize and understand the data stored in your associations membership management software , both at the individual member level and across your entire member base. When developing your strategy, consider your budget, existing workflows, and member preferences. Facilitate content creation.

Software 72

Software Tools Content Survey 72

.orgSource

DECEMBER 17, 2024

For associations, AI acts like a digital brain that can understand and respond to each member’s unique needs and interests. Through machine learning, AI gets smarter over time by analyzing member data everything from which events they attend to which articles they read.

Member Engagement 88

Member Engagement Strategy Tools Technology 88

.orgSource

OCTOBER 29, 2024

Personalized Member Engagement AI enables associations to create personalized member experiences that can dramatically improve satisfaction and retention. By analyzing member data—such as past interactions, preferences, and behaviors—AI tools can offer tailored recommendations, content, and services to individual members.

Tools 88

Tools Member Engagement Strategy Innovation 88

Higher Logic

JUNE 22, 2017

Instead, focus on creating meaty resources and services like online mentoring programs or professional development eCourses that provide more benefits to members. These large offers are the backbone of your website, but you can also keep your site updated with helpful articles and announcements about ongoing projects.

Case Study 196

Case Study Project Content Resources 196

Reid All About it

JULY 5, 2024

Board members have to think of themselves as stewards who leave their association better positioned for the future than they found it. In a series of articles ( part 1 , part 2 , and part 3 ) at Naylor’s Association Adviser, Jeff De Cagna describes the elements and imperatives of board stewardship. Do You Trust Your Member Data?

Strategy 270

Strategy Education Content Tips 270

Nimble AMS

MAY 10, 2022

When you develop quality content, you become a spokesperson for your association members, engaging them through relevant research, opinion articles, case studies, and industry analysis. As a result of your thought leadership efforts, you’ll see an increase in member engagement and retention.

Leadership 174

Leadership Content Social Media Member Engagement 174

MemberClicks

DECEMBER 1, 2022

We love sharing our articles with association and chamber folks from all across North America (and even beyond!) We learn a lot about what you care about and are working on by the types of article you like to read. 7 Tips for the Perfect New Member Welcome Letter (And What to Avoid!). What do your members need?

Directory 52

Directory Software Membership Management Survey 52

Nimble AMS

JULY 22, 2022

Try offering three free articles to introduce individuals to your content, then gray out additional materials to encourage them to create an account to keep reading. . Pros: Paid content, like learning programs, research articles, or journal subscriptions, is a great form of non-dues revenue for your association.

Content 117

Content Marketing How To LMS 117

Forj

AUGUST 17, 2023

Forj, the leading software platform provider purpose-built for communities of practice, is excited to announce its expanded vision and new, unified branding following the company’s successful acquisition of Mobilize and merger with Web Courseworks earlier this year.

Member Experience 70

Member Experience Software 70

Higher Logic

MARCH 24, 2020

A robust search feature, along with the in-article navigation, makes finding the content you need a breeze. Here you can learn more about specific Higher Logic products and features, such as getting started with marketing automation, online community, integrations, our new admin experience, and more.

Library 219

Library Course Video Products 219

Higher Logic

JANUARY 30, 2018

It also needs a long-term strategy, beta testing, content, and consistent attention to ensure members receive value. All those elements provide a great member experience, which can help increase member acquisition, retention, and revenue.

Video 218

Video Project Event Planning Content 218

Smooth The Path

OCTOBER 4, 2016

Find these bright spots; both the super-engaged members and the products, benefits, services and events they are engaging with and find out why these members are so engaged and why these offerings are so engaging. Related articles: The stories members make up. Association trend watch: member experiences.

Price 127

Price Member Experience Products Conference 127

GrowthZone

JANUARY 14, 2020

Consumers of content look for articles that provide everything they need to know on a subject. While many people don’t read in-depth articles, they do want all of the information on the topic in one area. They don’t want to search and skim multiple articles in multiple places. However, change is occurring.

Social Media 122

Social Media millennials Class Content 122

Higher Logic

MARCH 27, 2019

Our instructors are able to not only upload related standards applicable to the course, but also other materials like research papers or articles.” – Casandra D. “Often times during the instructional process, related topics are discussed that may be of interest to the learners. Blassingame, M.Ed., VP of Education Services, AGMA.

Learning Management System 244

Learning Management System Case Study System LMS 244

Associations Now

MARCH 16, 2016

Associations have their own demons that lead them astray from what’s best for the member experience. We have our own demons that lead us astray from what’s best for the member experience—ARPU’s association cousins: The angry god of RAM (Recruit All the Members).

Member Experience 40

Member Experience Revenue Certificate Committee 40

Associations Now

APRIL 18, 2019

Also: small tech changes that drive a compelling member experience. Tech Tweaks to Improve the Member Experience. Here's a recent article from @Adweek on ways that nonprofits can connect with donors through emerging tech: [link]. Yes, data from technology solutions can improve the member experience.

Member Experience 102

Member Experience Social Media Strategy Marketing 102

WBT Systems

JANUARY 31, 2017

Two recently recently published articles in Associations Now magazine reference the report “ Tech Success for Associations ” and challenge associations to: think strategically about how they use technology to serve their members , learn quickly how to adapt their use of technology to better support members’ expectations.

Organization 150

Organization Learning Management System LMS System 150

Membership Marketing

JANUARY 8, 2025

A marketing revolution is transforming today's advertising agencies, as highlighted in a recent Wall Street Journal article. The article shared that the emerging roles in marketing will focus on expertise in digital marketing and data analytics. And the pace of change is accelerating.

Marketing 52

Marketing Technology Report Innovation 52

Higher Logic

AUGUST 15, 2017

You can make the event even more special by including your conference’s keynote speakers, industry experts, and your own leadership and board members. Take plenty of photos and highlight them in slideshows in your online community or an article in your print newsletter to extend post-event engagement. Want to do even better?

North Carolina 343

North Carolina Project Leadership Discount 343

Reid All About it

DECEMBER 15, 2017

I’m getting tired of all the “sky is falling” articles about AI. Although this Harvard Business Review article is written for a corporate audience, the main points apply to associations as well. Community Brands surveyed both members and association staff in the U.S. I meant it, you made my day.

Indiana 150

Indiana Technology Strategy Content 150

Higher Logic

SEPTEMBER 28, 2017

That will help you determine if you’re profiling your current members or prospects who you want to better target to become members in the future. For the remainder of this article, we’ll assume that you want to target existing members. Interests play a key role in the member experience.

Member Experience 136

Member Experience United States Recruitment Recruiting 136

Disciple Media

OCTOBER 2, 2023

Member experience is the amalgamation of every touchpoint, interaction, and sentiment your community members encounter in your digital community. So, let’s dive in and explore some practical strategies you can use to elevate your member experience. In other words, a happier member is often a spending member.

Member Experience 36

Member Experience Tips FAQ Content 36

Associations Now

OCTOBER 12, 2016

Every member who joins is placed in a Forum , a peer group of seven to 10 fellow business owners in their area that meets monthly to share knowledge and experiences. The Herald article also notes that “other research has suggested that a lack of social support in standard gyms is linked to their dropout rates.” A New Experience.

Member Experience 40

Member Experience Recruitment Recruiting Member Engagement 40

Nimble AMS

FEBRUARY 10, 2023

We update Nimble AMS three times a year to offer constant staff innovation, create amazing member experiences, and drive ROI at your association. Here are some highlights from the Nimble AMS Spring ‘23 release. With Einstein Search Answers you can also receive specific answers from a knowledge article to help answer your questions.

Products 98

Products Member Experience Tools Process 98

Reid All About it

NOVEMBER 2, 2018

This article is way better than the usual productivity crap shilled all over the web. Recharge your Member Experience. Member value propositions are rapidly changing from expectations to experience-driven experiences. Learn 6 ways to recharge your member experience. Tue 11/6 at 12 p.m.

Chicago 38

Chicago DC Tools LMS 38

Reid All About it

MARCH 3, 2023

If you offer learning or membership subscriptions, clear your Harvard Business Review cookies and read this article by Nir Eyal. His insight should help you improve the subscriber experience at your organization. Subscriptions. Quick hits Real accountability at work requires better metrics across the organization. 1 CAE credit.

Revenue 39

Revenue Tools Education Member Experience 39

Association Success

MARCH 12, 2019

This article is an attempt to provide the above question with a response, that covers both the structural considerations and their relationship with our business model redesign (with a heavy focus on digital transformation). This translates to the core primary outcome for all of us on staff: member and customer retention.

Certificate 109

Certificate Discount Content Team 109

Optimist Consulting

MAY 31, 2016

Online: Via your organisation’s website and online member-only community groups you set up. Face to face: At stakeholder meetings, member events, or industry networking events. PR: Via articles, blogs in online/offline media. – “The member experience”. Potential members. How can you segment them? .

Marketing 100

Marketing Member Experience Social Media Recruitment 100

Nimble AMS

JULY 23, 2023

But did you know that Nimble AMS utilizes Salesforce Experience Cloud to empower associations to create branded and personalized member experiences? When you use Nimble AMS and Experience Cloud , you can follow your organization’s branding to build a stylized member experience.

Social Media 104

Social Media Member Experience Content Tips 104

Reid All About it

AUGUST 19, 2016

With innovation moving today at light speed, you need to leverage a strong platform if you want to deliver a world-class member experience. This webinar will demonstrate the importance of embracing new website and email marketing design and call-to-action trends. – Why the AMS Platform Supersedes All Else. More info/register.

Price 150

Price Social Media Email Marketing Case Study 150

Smooth The Path

JUNE 18, 2019

My first-year member experience lines up with many other new member’s experiences according to member research. Associations tend to have very robust renewal programs, but meager new member onboarding programs. ” In contrast, some were almost tearful: “We will miss you when you’re gone!”

Organization 108

Organization Member Engagement Member Experience Video 108

YourMembership

JANUARY 25, 2012

As this article in Forbes points out, they didn’t create a new product or service, they revamped/set our expectations. Associations can use this same strategic thinking and customer focus to win over members. I can already hear my association friends and colleagues tapping on their screens to x out of this blog post.

Membership Management 150

Membership Management Price Software Social Media 150