Reid All About it

MARCH 17, 2023

The weekly list of free educational events and resources for the association community… Online learning. With for-profit and higher ed competition growing, your association’s online courses must stand out in the crowd. But excellent content isn’t enough to gain market share. Content is a commodity, says WBT Systems. to 5 p.m. –

Revenue 207

Revenue Certificate Committee Leadership 207

SCD Group

APRIL 11, 2013

We’ve been told for decades that it is important to be first to market with a product to service. At the 2012 Content Marketing World Conference, Sam Sebastin, Google’ Director of B2B Markets, talked about the Zero Moment of Truth. Think Twice About Being First to Market. Rule #5: Be Fast!

Marketing 40

Marketing Indiana California Newsletter 40

SBI

SEPTEMBER 25, 2024

By Michelle Moser, Director of Marketing and Communication, SBI Mentorship Programs for Generation Z in Associations With every new generation entering the workplace, employers have constantly sought ways to nurture and develop young talent.

Library 52

Library Guidelines Indiana millennials 52

SCD Group

NOVEMBER 27, 2012

Komen's executive vice president and chief marketing officer and the CEO of Komen's New York City affiliate both resigned. All this reminds me of an Indiana farmer who once told me “Nothin’ ruins a great organization like too much money.” In my 34 years in association management, I've often thought about how correct this farmer was/is!

New York City 40

New York City Indiana Ohio New York 40

SBI

JANUARY 2, 2019

We are most proud of Shantaé Young, who completed her master’s degree in marketing. In addition, several staff members have themselves become members of professional associations to assist them in their professional advancement and continued education. Particularly, 2018 was a strong year for continued education at SBI.

Seattle 45

Seattle Indianapolis Indiana Illinois 45

SCD Group

MARCH 18, 2014

(After having spent most of my career in trade associations managing orgs with staff sizes of 8-10.) 0- A senior management executive with 25 years experience in managing tax-exempt organizations, William I. Knopf is executive director of the Asphalt Pavement Association of Indiana.

Iowa 40

Iowa Indiana Recruitment Recruiting 40

Reid All About it

OCTOBER 16, 2020

Due to the pandemic and uncertain economy, associations are constantly creating new resources for members and making changes to business as usual—yes, they’re innovating! If you’re hunting for new association management software, take a look at Ernie Smith’s advice in Associations Now. Host: Marketing General Inc.

Indiana 221

Indiana Review Education Conference 221

Reid All About it

APRIL 16, 2021

When AI is part of a well-formed marketing strategy, the rewards of effective personalization can be considerable. Host: Community By Association. Presenter: Shannon Emery, Higher Logic User Group (HUG) community manager at Higher Logic. Association Management Systems: A Selection Guide. More info/register.

Revenue 363

Revenue Strategy Team Content 363

GrowthZone

JULY 24, 2018

Could an Association Management Software (AMS) solution be the answer to the inefficiencies that plague your association? This article will help you evaluate ten association software options. What is Association Management Software (AMS)? Popular Association Software Platforms.

Software 84

Software Association Management Austin Atlanta 84

Reid All About it

SEPTEMBER 17, 2021

Companies have dozens of options for spending their marketing dollars. Bruce Rosenthal and Jeffrey Schottland advise associations to offer exclusive content and lead generation opportunities to sponsors. They describe how the American Public Transportation Association’s Knowledge Hub delivers sponsored educational content to members.

Content 195

Content District of Columbia LMS Tips 195