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Association Management Systems (AMS): 5 Software Strategies

Higher Logic

But to do this effectively, you need to have a system in place for gathering, organizing, and accessing the member information that provides you with insight into their goals and preferences: an association management system, or an AMS. Gathering accurate member information is essential to every aspect of association management.

System 192
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Association Brain Food: 10.11.24

Reid All About it

Sponsors have many options for their marketing dollars, including their own webinars, events, and blog posts. Impexium explains how to increase your association’s sponsorship revenue with a new relationship-based and expertise-focused approach to corporate partners. Video marketing. Sponsorships. Good humans. 1 CMP credit.

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Association Brain Food Weekly: 5.7.21

Reid All About it

I hope associations see the potential in continuing to offer virtual events. Marketing must-haves. Doug Kessler at Velocity Partners says three things matters most in B2B marketing right now: meaning, metrics and mojo. When choosing marketing channels, visualize the curve. Quick hits. Rand Fishkin, SparkToro ).

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Association Brain Food: 1.31.25

Reid All About it

The weekly list of free educational events and resources for the association community The more that you read, the more things you will know. Dr. Seuss Association survey. MGIs 2025 Membership Marketing Benchmarking Survey is closing next Friday. I strongly encourage your associations participation. Career centers.

Arlington 258
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Association Brain Food Weekly: 4.30.21

Reid All About it

They’ll also discuss how organizations might leverage research in a move toward transformative thinking, what association-driven transformative thinking might look like, and what it could mean for our community. Presenters: Lowell Aplebaum, CPF, FASAE, CAE, Professional Facilitator CEO & Strategy Catalyst, Vista Cova, LLC.

Education 354
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Association Brain Food: 1.10.25

Reid All About it

Membership marketing. Tony Rossell at Marketing General Inc. reminds us that membership marketing tools have changed over the years, but effective marketing principles remain the same. Marketing Mindshare: Career Center Engagement Are you on a mission to make your Career Center an even more valuable member benefit?

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Association Brain Food Weekly: 6.4.21

Reid All About it

Reggie’s insights will help association executives learn and understand the progress that AI and Machine Learning will bring to your association’s mission. Hosts: Michael Butera and Karen McCann/AI Now for Associations. Presenter: Reggie Henry, CAE, Chief Information and Engagement Officer, ASAE. More info/register.

Video 367