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Three Things To Do Now To Prepare For Next-Gen Members

Associations Now

That’s why my colleague Emily Viles and I went straight to the source when we created the Young Professionals Taskforce for the Wisconsin Society of Association Executives (WSAE). <bio> Aaron Manogue is strategic marketing coordinator at AMPED Association Management in Madison, Wisconsin.

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4 readings for association management

SCD Group

By Stan Phelps Via 9" Marketing Answer: Retention is Fast Becoming the New Acquisition/Satisfaction Drives Loyalty. Four Agri-Marketing Campaigns Any Marketer Can Learn From By Doug Austin via Marketing Profs.com When someone says the word "agriculture," what comes to mind? Innovative marketing campaigns?

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Chose Your Dimensions of Diversity and Get Started

Eric Lanke

Second, when I was chair of the Wisconsin Society of Association Executives (WSAE), that Board was wrestling with its own diversity initiative. Our view was that association management was a profession dominated by women at the manager level, and dominated by men at the executive level.

Class 100
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Member Engagement and Association Building Blocks

Eric Lanke

image source Thanks to my co-presenters, Elizabeth Engel and Peggy Hoffman , and all the folks who joined us at our "Walking the Walk of Deep Member Engagement" learning lab at last week''s ASAE Marketing, Membership and Communications Conference. They don''t want to assume a traditional committee leadership role. How do I know this?

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You’re Never Too Young to Conquer New Challenges

Association Adviser

Christina McCoy, AMPED Association Management. Do you remember how you started working in associations? This month’s Corner Office professional, Christina McCoy, CAE , landed her first association job literally hours after taking her last college exam. She currently works for AMPED Association Management in Madison, Wisc.,

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Friday Buzz: Brewing Good Business, Together

Associations Now

It turns out that this community spirit is not uncommon in the booming craft beer market , where the secret to success in the industry may be to not have any secrets. What are the roadblocks facing associations looking to grow globally? The post Friday Buzz: Brewing Good Business, Together appeared first on Associations Now.

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The Hourglass Blog: The Role of Trust in Innovation

The Hourglass Blog

If you didnt see it, Maddie Grant asked me to do a guest post on her SocialFish blog last week, and I shamelessly used it as an opportunity to promote the innovation project Im spearheading for the Wisconsin Society of Association Executives. Association Management. Management. A Note from Eric Lanke. Baby Boomers.