Spark Consulting

JULY 30, 2017

At the time, I was thinking it would be my first CEO position, leading a small association. One of the most personally and professionally fulfilling things I’ve been able to do since launching Spark is the Spark collaborative white paper series. I’ve always loved research and writing, particularly long-form essays.

Case Study 150

Case Study Project Team Resources 150

Multiview

NOVEMBER 17, 2022

White papers, blogs, social media posts, and more, seem to be the simplest forms of content marketing, so it shouldn’t be hard, right? Turns out, we may be underestimating the true effects of this type of marketing, especially if your association doesn’t have a strategy, plan, and purpose for the content.

Content 52

Content Marketing Strategy Guidelines 52

Socious

FEBRUARY 12, 2016

The white paper, “ Innovate the Lean Way: Applying Lean Startup Methodology in the Association Environment ,” written by Guillermo Ortiz de Zarate and Elizabeth Weaver Engel, hit the association world back in October of last year and if you haven’t had the chance to read it, you need to.

Innovation 100

Innovation Industry Association Management 100

AvidXchange: Association Management

NOVEMBER 9, 2022

For more information about how automation can fortify your HOA organization, download our white paper, “How Middle Market Finance Teams are Preparing for a Recession.”

Survey 130

Survey Cost Technology Process 130

Eric Lanke

MAY 22, 2017

Spark Consulting is out with another white paper -- this one on the sometimes challenging topic of diversity and inclusion -- and it's another thought-provoking read for association CEOs. If you're interested, you can download "Include Is A Verb: Moving From Talk to Action on Diversity and Inclusion" here.

Class 100

Class Wisconsin millennials Leadership 100

Nimble AMS

JULY 22, 2022

If you only use ungated content, you can’t capture leads and track potential members who might wish to join your association. Gated content, like white papers, e-books, templates, or webinars, is hidden behind a form fill-out. The bottom line is you’ll need to diversify your content offerings to provide additional value. .

Content 122

Content Marketing How To LMS 122

Reid All About it

APRIL 19, 2024

Joanna Pineda of Matrix Group International recaps a discussion she had with two association execs about shoring up trust. AI for associations. Dean West shares lessons from his 25 years of leading Association Laboratory. . Host: DC-Metro Association-Nonprofit Tech Network Wed 4/24 from 9 a.m. Consultant/founder wisdom.

Newsletter 254

Newsletter Content Social Media Education 254

Associations Now

JANUARY 5, 2017

In a new report, the tech firm Abila says software integration, consumerization of membership, and education evolution will be focal points for association strategy in the new year. What should associations double down on? Or download the white paper over this way. The post How Do Associations Need to Adapt in 2017?

Software 68

Software Certificate Education Member Experience 68

Association Subculture

SEPTEMBER 28, 2009

Association Management Gen Xer Meme - Right Here, Right Now. I navigated a world of suits and Dilbert-esque arguments over policies, procedures and white papers. If this cartoon hits you in the same way, then you know where my association counterparts have been for the past few decades. Monday, September 28, 2009.

Association Management 100

Association Management San Diego Social Media United States 100

Reid All About it

SEPTEMBER 5, 2012

Some association executives want to hear advice only from those who have been in their shoes, either as a CEO or director of membership, education, or another department. Even if vendors don’t have association management experience, they can provide you with the examples or guidance you seek. They simply want to help.

Social Media 150

Social Media Examples Conference Education 150

MultiBriefs

JUNE 29, 2023

The International Foodservice Manufacturers Association is just one example of a B2B association using content marketing successfully. The IFMA's website is stocked with white papers, educational materials, and tools to show prospective members the value of joining.

Marketing 52

Marketing Social Media Directory Video 52

Reid All About it

AUGUST 18, 2023

Vista Cova’s white paper, Strategic Frameworks: The Future of Strategic Planning , explores how association executives are working with strategic plans in the post-COVID environment. The paper describes ten themes that emerged in their research and includes an appendix with the participants’ strategic frameworks.

Certificate 195

Certificate Education Revenue Marketing 195

Association Adviser

NOVEMBER 27, 2017

I’d definitely prefer to have more money to execute a membership marketing plan,” said Christina McCoy, CAE, of AMPED Association Management. More budget allows you to get creative and explore more with what the marketing plan can look like. It’s also easier to add money than to add staff,” she continued. to bring in new members.

CA 79

CA Marketing eBook Survey 79

Nimble AMS

FEBRUARY 3, 2022

Whether you’re looking for tools for accounting, event management, fundraising or something else in your operation, we’ve got you covered. Association Management Resources. Association management software is one of the best ways to get most of the tools you need all in one package.

Tools 138

Tools Software System Library 138

Associations Now

SEPTEMBER 19, 2017

The Power of Hybrid Cloud , an IDC white paper from earlier this year [PDF], notes that 79.7 “Hybrid cloud has the opportunity to provide the best of both public and private cloud while eliminating or mitigating their disadvantages,” the white paper states. ” What does that all mean in action?

America 80

America Examples Report Strategy 80

MemberClicks

MARCH 15, 2024

If your mind draws a blank when hearing the terms Customer Relationship Management System (CRM) or Association Management Software (AMS), you’re not alone. This is especially true when describing their roles and defining their differences in terms of what they offer a company or an association.

Software 52

Software System Association Management Communications 52

Eric Lanke

JUNE 10, 2013

Here''s the story I told: One of the realities we all face in the world of association management is that some members want to direct their own volunteer efforts. It was a subject I was going to study anyway, but by working through the association, I would be able to leverage their resources to assist me in my learning process.

Member Engagement 100

Member Engagement Wisconsin Committee Project 100

.orgCommunity

FEBRUARY 25, 2019

You can strengthen anecdotal information with research such as member needs surveys, white papers and case studies. Mine the invaluable data in your association management system. Be an active listener who pays attention to comments and complaints. Don’t forget social media. Decision—You’re ready to pop the question.

Marketing 68

Marketing Case Study eBook Social Media 68

GlowGlobally

JUNE 27, 2014

associations’ global strategic approach and operating environment. A white paper, the first report in the study series, is available from ASAE Foundation website and presents a detailed conversation about what growing U.S. associations are doing abroad to implement and sustain global operation.

Washington 60

Washington Report Revenue Project 60

Off Stage

SEPTEMBER 22, 2010

For an information junkie like me, White Papers are the greatest thing since encyclopedias. One of the companies whose white papers I’ve appreciated (and cited in previous articles) is the Wav Group, which offers white papers on real estate technology trends. suggests this white paper from WAV.

Analysis 40

Analysis Social Media Report Products 40

YourMembership

JANUARY 16, 2012

Membership Software Association Management Software. Associations. Management Team. Your (potential) audience wants to get to know you a little better and that just can’t be done through white papers. Nonprofits + Foundations. Chambers + EDCs. Corporate + Social. Education + Alumni. Advantages.

Software 150

Software Social Media Price Video 150

Reid All About it

SEPTEMBER 27, 2016

If you need a little inspiration—the kind that makes you feel blessed “to have been alive and well back then”—then read The Association Role in the New Education Paradigm , a white paper from Elizabeth Engel, CAE and Shelly Alcorn, CAE. The paper introduces you to a few associations that are stepping up to this challenge.

Education 150

Education Mooc Class Maryland 150

Associations Now

JUNE 17, 2019

Blockchain for Associations: Separating the Hype from the Promise , a report she wrote with Shelly Alcorn, CAE, chief operating and curriculum officer of Ubiquity University and principal of Alcorn Associates Management Consulting.

Nevada 98

Nevada Technology Report Innovation 98

GlowGlobally

DECEMBER 22, 2010

MCI Group invited 450 Brussels-based international association executives to participate in a survey to identify the leading challenges and opportunities looking ahead to 2011. To obtain a copy of this white paper, please contact Peter Turner at +1.571.275.1516 or email him at peter.turner@mci-group.com. Association Management.

Video 60

Video Industry Products Strategy 60

Off Stage

MAY 20, 2009

20, 2009 - Transparency in Association Management. and the accompanying issues are affecting government policy and workings, and – by extension – what lessons we, as association managers, can learn from what’s happening in Washington. 9, 2009 - RE: Transparency in Association Management.

Association Management 40

Association Management Washington Social Media Technology 40

Virtual

APRIL 2, 2015

To counteract the claim of lack of commitment, the Alliance organized a Tier One press event, where senior management from Alliance Founding members announced a commitment to invest $10B in the platform over a 3 year timeframe. association management Associations'

Tools 100

Tools Technology Proposal System 100

Leading Learning

JULY 12, 2021

For more on how to do all that, download the full white paper for free at [link]. For more than twenty years, Elizabeth has helped associations grow in membership, marketing, communications, public presence, and especially revenue, which is what Spark is all about.

Case Study 52

Case Study Technology millennials Strategy 52

Association Adviser

JULY 13, 2016

Outsourcing content can also be a practical option if your association’s bottom line is in question. However, the right time to outsource depends on a variety of factors, so it’s a good idea to start by comprehensively assessing your association’s needs. Social media. Print and digital magazines and/or journals. eNewsletters.

Content 60

Content eBook Communications Social Media 60

Socious

DECEMBER 19, 2016

eBooks, white papers, research, and other offers. You’re not obligated to migrate everything over to your association’s new website , just what you want to continue offering to your members. The more material you have to migrate over to your new site, the longer your redesign will take. Website copy.

eBook 100

eBook Project Cost Content 100

The Hourglass Blog

AUGUST 28, 2010

Association Advantages for Innovation. Heres part three of the "innovation for associations" white paper Im helping to write while chairing the Innovation Task Force for the Wisconsin Society of Association Executives. Association Management. skip to main | skip to sidebar. Saturday, August 28, 2010.

Innovation 40

Innovation Wisconsin Case Study millennials 40

MemberClicks

AUGUST 18, 2022

Modern learning software can be used for videos, white papers, individual courses, webinars and more. Classroom: Integrates with your association management software, including single-sign-on and permission control. So do your homework, don’t skip the demos and ask you vendors lots of questions. (We Be intimidated.

LMS 52

LMS Organization Software Course 52

Fonteva

SEPTEMBER 19, 2019

However, as your association continues to grow, consider reviewing your software and upgrading to a more fleshed out and robust association management software (AMS) system to help manage the increase of data. Make online processes and data management easy for everyone by selecting the right AMS system for you.

System 40

System Software Tools Association Management 40

Eric Lanke

SEPTEMBER 5, 2011

Possible opportunities for adaptation to association management, maybe? On one wall -they shared his princples of good design.thought there might be some relevance to your interest in innovation. So - here goes. Dieter Rams 10 Principles of Good Design. good design is innovative. good design makes a product useful.

Innovation 100

Innovation Team millennials Proposal 100

The Hourglass Blog

NOVEMBER 26, 2010

First of all, our white paper on association innovation is nearly finished. Ive posted draft excerpts of the white paper here on Hourglass ( here , here and here ), but we hope the final version will have much broader dissemination within the association community. Association Management.

Innovation 40

Innovation millennials Social Media Committee 40

Associations Now

JUNE 1, 2014

Data presents a tremendous opportunity to make better decisions,” says Elizabeth Engel, CAE, CEO and chief strategist of Spark Consulting and coauthor of a forthcoming white paper on using data to inform decision-making. Big Data, Small Steps. That said, there are certain things you need to do to use your data efficiently.

Texas 40

Texas Pennsylvania Software Project 40

The Hourglass Blog

JULY 29, 2010

In one of my last posts I shared the principles of innovation weve drafted as part of the "innovation for associations" white paper being written by the WSAE Innovation Task Force. Its part of an effort by my state association executives society to define an evidence-based model of innovation for the association community.

Innovation 40

Innovation millennials Leadership Resources 40

SCD Group

DECEMBER 3, 2012

Calculating your association’s RPM may be more complex if you have additional programs and services that members buy. Separate books, manuals or white papers. Donations to your association’s foundation. For example: Annual dues (including any separate SIG dues). Annual conference and/or trade show.

Revenue 40

Revenue Michigan Certificate Committee 40