This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
This week Eric Kuhn, opening keynoter at ASAE’s 2017 Marketing, Membership & Communications Conference advised attendees to “ adopt social media next practices , not just best practices “, when describing social media as one of the most powerful marketing tools for associations.
Additionally, you could suggest a “freemium” community membership for potential members to showcase the value of joining your association. Download our eBook, Maximize AssociationValue with Engagement , for the full list of ways a community builds your association’s member acquisition and member engagement efforts.
In Associations Now , Elena Gerstmann, FASAE, CAE, of the Avenue M Group explains how to set up a review process to help you figure out what to stop doing so you have time to do what’s really important. During a conference, attendees take notes, exchange business cards and make lists of great ideas to explore. or subscribe for updates.
Continuous Professional Development Opportunities Members join associations to grow professionally, so offering continuous learning opportunities keeps them engaged. In 2025, members will expect, not just desire, educational resources like certifications, workshops, webinars and courses.
Your conference and associationvalue proposition is under attack! Education and networking are two benefits of conference attendance and association membership. From my back of the envelope calculations, that leaves 28% (or about $335 per employee) for conferences/external investment.
Follow-up: Will members who attended receive a special badge or certificate to display on their public member profile? Webinars show prospective members that your associationvalues its members enough to plan special online learning experiences for them. Will you send out the slide deck or performance survey to attendees?
For trade associations, institutional members might expect value in the form of internal educational resources they can share with their staff on community forums. How often are members engaging in training certification courses? . What are they saying about your association ’s online experience ? .
Often mentoring is seen as a match between long-time members and new members, or between past conference attendees and new conference attendees, or between those who have been in the field for years and those new to the profession. New members can bring value to the relationship too. They know the connectors.
. – Psychometrics Concepts in Professional Certification Process Gain a better understanding of the psychometric principles used to develop, administer, and interpret professional certification tests. Learn about the ethical and legal considerations related to certification processes. More info/register. Fri 2/24 at 4 p.m.
We organize all of the trending information in your field so you don't have to. Join 57,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content