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Want to Maximize Association Membership Value? Create Indispensable Engagement

Higher Logic

You might be experiencing the effects of a lack of engagement at your association now, without realizing the source of the problem. Communicating a compelling value proposition. Reach Your Association Members with the Benefits They Need. Here’s just one example: Using community data to create relevant programming.

Tools 296
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Building Buy-In for an Online Community at Your Association

Higher Logic

Your goal should be to demonstrate how the community aligns with and leads to achieving the goals of your association’s strategic plan. This is how you can prove your new member community will be a valuable technology investment. 5 Common Organizational Priorities for Associations. Example: “X platform is cheap/free.

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Don’t Ignore Non-Dues Revenue Potential of Digital Badges!

WBT Systems

This week Eric Kuhn, opening keynoter at ASAE’s 2017 Marketing, Membership & Communications Conference advised attendees to “ adopt social media next practices , not just best practices “, when describing social media as one of the most powerful marketing tools for associations.

Revenue 231
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Mobile Apps Then & Now: Learnings from a Year of Digital Acceleration

Protech

Events & Communications Specialist . Over the past year, associations have found creative ways to leverage virtual technologies—and mobile apps are at the center of many of those efforts. Protech: As the year progressed, were associations able to get even more use out of their mobile apps? By Heather Hughes – Sr.

Content 98
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How to Strengthen Your Association’s Value Proposition

AssociationChat

Join Association Chat CEO and Tecker International senior consultant KiKi L’Italien as she shares the connection between community, content, and culture and how to use these elements to fortify your association’s value proposition to members. Are we communicating about that connection? has our mission changed?

How To 104
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3 Ways to Engage More Association Members in Your Online Community

Socious

In this example, the first thing that most people see is a white vase. Way #7) Suggest people log in to manage their communication preferences. Way #8) Run a report on who has been absent from your community and events for the past few months. Have you ever looked at an optical illusion like the one above? (If

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How to Define Success?

Plexus Consulting

By Virgil Carter How does your association define success? Thereafter communicate, communicate, and communicate. So, what does your association value most? Key messages are important for association leaders—volunteers and staff—to focus on, repeat and reinforce. Success comes in many flavors.

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