Higher Logic

MAY 29, 2020

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.

Social Media 254

Social Media Member Engagement Tools Revenue 254

Higher Logic

MAY 13, 2020

You might be experiencing the effects of a lack of engagement at your association now, without realizing the source of the problem. Maybe you’re struggling with: Retaining and recruiting more members. Communicating a compelling value proposition. Reach Your Association Members with the Benefits They Need.

Tools 296

Tools Communications Email Marketing Recruiting 296

Smooth The Path

APRIL 17, 2018

Email is ridiculously important to the health of our association because at most associations email is by far the most used channel to communicate with our members. We are not going to talk all the new filters that purposely block and sort association mass emails into spam folders (that’s a problem too).

Member Engagement 110

Member Engagement Communications Process Products 110

Nimble AMS

FEBRUARY 15, 2024

Member-centric How would you measure your association’s commitment to your members? All member-based organizations are focused on membership: attracting new members, boosting member retention, enhancing member engagement, and more. As an association leader, you don’t know what you don’t know.

LMS 142

LMS Missouri Software Innovation 142

Socious

JANUARY 11, 2017

Online member engagement falls into that category. An effective member engagement strategy gets your members participating and interacting with your association and their peers through its website, networking events, or private member community. Link back to your site.

Member Engagement 100

Member Engagement Newsletter Press Release Recruiting 100

Protech

AUGUST 10, 2021

Events & Communications Specialist . Over the past year, associations have found creative ways to leverage virtual technologies—and mobile apps are at the center of many of those efforts. Protech: As the year progressed, were associations able to get even more use out of their mobile apps? By Heather Hughes – Sr.

Content 98

Content Examples Review Communications 98

Smooth The Path

JULY 26, 2018

One of the core staff values would be to be intensely member-focused. We would talk with members often, conduct listening tours, and interview them. We would use all the member insights we gain to develop our member communications, set our strategy, and create an innovation plan. What would you do?

Innovation 74

Innovation Member Insights Member Experience Member Engagement 74