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As an Association Laboratory consultant, Nikki Haton Shanks sees association leaders make decisions in a vacuum and “create products and services that THEY would like, not what their members and other stakeholders (i.e., Excellent list of ways to instantly show your product, membership, or program’s value. ( Market needs. Quick hits.
Many organizations are using eLearning content authoringtools such as Lectora, Articulate, Captivate, Camtasia, iSpring, and others. Generate Non-Dues Revenue with your LMS. The 5 E’s of Generating Non-Dues Revenue from eLearning should help to get you started. Reporting Useful Data from your Association LMS.
Online learning programs deliver much needed education to members as well as provide a steady source of non-dues revenue and opportunities for sponsorships. Source of non-dues revenue. What authoringtools do you use, for example, Articulate, Captivate, Lectora, or others? Optional : truly nice-to-have features.
So, you’ve decided to invest in growing your association’s learning business to provide more value to members and bring in non-dues revenue. As an association, your main product is the value that you provide to members— this likely includes networking experiences, events, and casual educational experiences such as webinars and presentations.
Learning management systems have taken over how associations distribute and generate revenue from their professional development materials. Selecting a software vendor is easy, but it’s looking at the product they’re selling that can get tricky. Look for ways you can use the LMS tools to add to the experience for your members.
It’s easy to see why trade associations face challenges such as high administrative cost, struggles to increase membership, and low non-dues revenue. Whether decreasing administrative burden, increasing membership, or raising non-dues revenue, a consultant can build out your e-learning strategy.
We’re going to explore: Why you need an LMS that connects to your association management software How our products can help you 8 other options besides MemberClicks by Personify. Their Path products are built to deliver virtual events and educational content on any device. Connecting your learning management software to your AMS.
You can buy a learning management system as a stand-alone product, or as a tool that integrates with your membership management system. Adopting the right software indicates to members that you’re invested in creating a productive and memorable experience for all of them. How can staff benefit from LMS-AMS integration?
All the factors above have led to the emergence of what has become known as the “ creator economy ,” basically a technology-enabled business environment in which individual creators are able to generate revenue from their content. Marketing today is simply not the same game it was back in the Mad Men days.
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