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Juliana Avery has sent her share of releases to the media in Washington and Baltimore — with little success. SPIN Academy taught them a number of strategies for connecting with the media — one of which focused on having Pfeifer author submitted opinion pieces for newspapers.
With this year’s GivingTuesday less than a month away , there’s lots of tips and best practices on how to leverage socialmedia during the giving season both online and offline. For example, this year several cities, like Baltimore, are launching city-wide campaigns. Conan O’Brien was talking about me?
Love them or hate them (and this is coming from a Baltimore Orioles fan), there’s simply no denying the team’s ability to compete year after year after year. Is talent development a part of your broader strategy? Does your organization develop its own conference websites? What elements are most essential?
Super Bowl results combined with three articles on media trends caught my eye over the last weeks. And, the Super Bowl helped showcase the continuing engagement power of SocialMedia platforms, especially Twitter. #1 6 Socialmedia scores with Super Bowl. million social-media comments related to the game: 27.7
For those readers located in the Baltimore/Washington metropolitan area, I wanted to invite you to attend an interactive session that I am leading for the Maryland Society of Association Executives discussing the results from our Membership Marketing Benchmarking Report. Cost of Wrong Strategy. (8). growth strategies. (4).
Giving Where They Live: There are communities and cities localizing GivingTuesday through campaigns like BMore Gives More in Baltimore , #GivingTuesday Bucks County and #GivingTuesday Philadelphia. For example, Baltimore has set a $5M goal for their city. But what is at the base of this strategy?
One thing thats going on this summer which should be great is Buzz2009 SocialMedia for Associations. Buzz2009 SocialMedia for Associations is the place where association execs learn concepts and strategies to help their organizations make the most out of socialmedia. Check it out. Should be great.
As many of you know, the priority of engaging and connecting is a big one for me- a soapbox- if you will, and I don’t understand those who simply look at socialmedia as a way to promote their agenda, products, and/or services. cagedether - Daryl Pereira; San Francisco; Web and SocialMedia Manager at IBM.
At ASAE Annual, many were talking about their socialmediastrategy and what to do. Shirky borrows another quote from author and activist Cory Doctorow: "Conversation is king. Content is just something to talk about." Focus on facilitating conversation, not just content generation. Matt Baehr. at 3:21 PM.
You have to know what your members want and expect and let that guide your short term strategy (change is inevitable), right? Socialmedia has changed the dynamics of all of this, but providing valuable aggregation of content for a subject matter amounts to real value added. Do We Need SocialMedia Certification?
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