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Association Brain Food: 11.10.23

Reid All About it

. – ASAE Membership Mondays This month we’ll have an open-forum discussion with the group divided into break out rooms to discuss: Membership Retention / Renewal / Win-Back; Member Recruitment / Acquisition; Membership Success Metrics; and Membership Models / Pricing. More info/register. s DE&I committee. More info/register.

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Association Brain Food: 10.4.24

Reid All About it

Focus on values shared by different segments instead—which is also the advice offered by David Allison in his book about Valuegraphics. The Association Artificial Intelligence Certificate Course teaches the practical use of AI tools for association professionals. Association AI. More info/register (ASAE members only).

NJ 254
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Association Brain Food Weekly: 2.26.21

Reid All About it

I enjoy seeing friends and meeting new acquaintances in the association community via Zoom coffee chats, happy hours, book club meetings, and educational events. They explain why you’re having a tough time recruiting volunteers and how you can enhance the value of the volunteering experience. Personally, that’s another story.

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Association Brain Food Weekly: 6.25.21

Reid All About it

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. You have a solid base for recruiting and training chapter volunteers that has worked well in the past. Planners on Purpose July Book Club: Engaging Virtual Meetings by John Chen. Community Book Club: The Art of Gathering.

LMS 361
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5 Unexpectedly Thoughtful Ways to Thank Your Association’s Volunteers

Higher Logic

The North Carolina Association of Certified Public Accountants (NCACPA) sends their volunteers an entire book. They’ve chosen the simple, yet inspirational Gratitude book, which is filled with quotes that resonate with volunteers. Experienced volunteers may work with new recruits to help them learn the ropes, for example.

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How to enhance free, gated, and paid content in your content marketing model

Nimble AMS

With ungated content, you’ll have a wider reach with non-members, creating more marketing opportunities for membership recruitment. Gated content, like white papers, e-books, templates, or webinars, is hidden behind a form fill-out. The bottom line is you’ll need to diversify your content offerings to provide additional value. .

Content 122
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Help Millennials Get Jobs: Offer Online Learning & Career Resources

WBT Systems

Every association wants to recruit millennial members, but the cost of membership may exceed a millennial’s budget. Recruitment strategy: help millennials get jobs. They’ve built content partnerships with recruiters and PR agencies. Recruiting millennial members. The state of millennial membership. Millennials need jobs.