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Tips from the Trenches: 3 Outside-the-Box Engagement Strategies for Your Next Event 

EventMobi: Association Events

There are a few tried and true strategies: book top-level speakers, invest in an event app to increase engagement onsite, and provide them with plenty of networking opportunities. Take a page out of Karen’s book and plan a city-wide scavenger hunt for your audience (more on this below.) You’re in luck!

Strategy 257
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2019 Marketing Strategy: Food for Thought From Seth Godin

Higher Logic

The start of a new year is a great time to reevaluate your current marketing strategy and decide which tools and changes you can implement to drive maximum success in the months ahead. Resource: 3 Customer-Focused Benefits of an Online Community. Is your current strategy promoting positive change? Be willing to learn.

Marketing 257
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Association Brain Food Weekly: 7.2.21

Reid All About it

MemberSuite shares nine strategies for preventing volunteer burnout so you can keep your leaders in office and your pipeline full. Planners on Purpose July Book Club: Engaging Virtual Meetings by John Chen. Join Naomi Tucker and author John Chen for a discussion about his latest book, Engaging Virtual Meetings. Supplier members.

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Association Brain Food Weekly: 1.22.21

Reid All About it

They share ten strategies for motivating members to volunteer and mentally show up for meetings. Do we have approval to book live conferences? Chapters will be relevant in 2021, however most of our strategies and plans from the past decade won’t. Communicate. Virtual volunteer fatigue. Sponsorships. 1 CAE credit.

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Association Brain Food Weekly: 3.19.21

Reid All About it

If you can’t afford the books you need for the CAE exam or if you have CAE books lying around that you no longer need, check out the ASAE Collaborate CAE Book Exchange launched by Cecilia Sepp, CAE. Event Strategies 2021 and Beyond. Hear actionable advice and tested strategies for hosting both virtual and hybrid events.

LMS 370
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Association Brain Food Weekly: 11.29.19

Reid All About it

West Virginia inmates will be charged by the minute to read e-books on tablets. Learn why events are such an important part of a holistic marketing strategy and how they are uniquely capable of delivering incredible returns when integrated as part of a multi-channel marketing strategy. Seriously, ugh. Ciaramella, Reason ).

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How a Book Club Enhanced Our Company Culture.

Association Success

I introduced the “Book Club” to our office when I was CEO of Aptify, compiling a bookshelf of books aimed specifically at professional development within the world of business, and found that the information stored within each set of pages had the potential to transform our capacity, our communication, and our culture.