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Personalize the Member Experience, Increase Retention

YourMembership

I’ve written about personalizing the member experience for years now but Chris Brogan reminded me in his weekly newsletter just how far personalization can go. In his newsletter he wrote about how the folks at Social Media Camp in Victoria, British Columbia made his experience memorable.

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How to Improve Your Organization’s Member Experience: 14 Tips for Events, Engagement & Beyond

EventMobi: Association Events

Excitement, pride, gratitude—all of these emotions can stem from a positive member experience! So how do you improve your member experience? Member experience describes how people view, feel about, and engage with your organization’s brand. But first… Why Does Member Experience Matter?

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Challenges with Member Experience Facing Associations

KiKi L'Italien's Acronym Soup

What Challenges Are Facing Associations As It Pertains to Customer Experience? Understanding Data I think one big challenge organizations face in building the right member experience is in figuring out how to use the data associations already have. What does that experience feel like to the customer?

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Delivering Super Low-Cost Exceptional Member Experiences

Smooth The Path

A delightful member experience doesn’t have to flashy, highly technological, or expensive which is good because your smaller association or your chapters may not be able to afford expensive options. A very pleasant member experience can just be human. Related posts: The problems attendees experience at conferences.

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The Story of How My Book Came to Be

Elevating Engagement

Talking to podcast hosts has become one of my new favorite things, and one of the questions that comes up often on-air or off is, “Why did you decide to write this book?” We explore all the points during the member journey where members make the go/no go decisions to engage.

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Association Brain Food Weekly: 7.2.21

Reid All About it

Planners on Purpose July Book Club: Engaging Virtual Meetings by John Chen. Join Naomi Tucker and author John Chen for a discussion about his latest book, Engaging Virtual Meetings. Community Book Club: The Art of Gathering. The first 100 registrants will get a FREE digital copy of the book. Wed 7/7 at 8 p.m.

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Leveraging AI for Personalized Member Engagement 

.orgSource

Heres why: Stay Ahead of Competitors : Associations that adopt AI early can deliver superior member experiences, staying ahead of the curve and retaining members who seek meaningful interactions. Contact me to discuss how AI can revolutionize your member interactions and boost retention.