EventMobi: Association Events

JUNE 19, 2024

There are a few tried and true strategies: book top-level speakers, invest in an event app to increase engagement onsite, and provide them with plenty of networking opportunities. Take a page out of Karen’s book and plan a city-wide scavenger hunt for your audience (more on this below.) You’re in luck!

Strategy 257

Strategy Tips Boston Social Media 257

YourMembership

APRIL 24, 2012

How do you convince someone to join your association when every hour of their lives is booked? Tags: associations , bar association , member community , member organizations , Moose , recruiting members. Steve Drake has some valuable insights here. There are multiple reasons having to do with money, value and most importantly time.

Recruiting 150

Recruiting Recruitment Tampa Software 150

Associations Now

JUNE 12, 2017

Few people understand the importance of networking better than recruiters. That could by why the Association of Talent Acquisition Professionals, which announced its official launch last week, swept onto the scene with more than 250 members already on the books.

Recruitment 58

Recruitment Recruiting Review Industry 58

Membership Marketing

JUNE 3, 2024

This article is an edited excerpt from the book Membership Recruitment: How to Grow Recurring Revenue, Reach New Markets, and Advance Your Mission. Concurrently with enhancing membership value, ANA launched a membership recruitment program built around market testing and analysis. Find it on Amazon.

Case Study 52

Case Study Recruiting Recruitment Revenue 52

NXUnite

JANUARY 12, 2024

Book club While book clubs are often free, your church can turn this into a kid-friendly fundraiser by selling children’s books to participants. You can also sell candy and snacks during the book club’s meeting times or t-shirts displaying the book club’s name.

Discount 130

Discount Social Media Recruitment Recruiting 130

.orgSource

SEPTEMBER 17, 2024

In 2018, my business partner, Kevin Ordonez, and I wrote our book, “Association 4.0—Positioning When you identify what’s truly meaningful to your members, then engagement and recruitment are not a big deal.” I’ll offer a caveat. Don’t wait too long. The best hedge against disruption is the Scouts’ motto, “Be Prepared.”

Phoenix 88

Phoenix Recruitment Recruiting Technology 88

Association Strong

NOVEMBER 21, 2023

In this episode, Tom and Dave interview Sarah Sladek, CEO of Sarah Sladek and Company to talk about her new best selling book MemberSHIFT. Sarah unpacks an array of trends, data and best practices on member value, recruitment and engagement.

Recruiting 52

Recruiting Recruitment 52

Reid All About it

OCTOBER 27, 2023

Host: Cecilia Sepp, CAE, CNP, principal and founder, Rogue Tulips Consulting Guests: Daniel Elacqua and Gwen Garrison, authors of the book, Unleashing the Power of BI Tue 10/31 at 11 a.m. – Read the book ( the author’s summary or an online review) and join us with a cup of coffee and your input on habits. More info/register.

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LMS North Carolina Recruitment Recruiting 259

Membership Marketing

MAY 29, 2024

This article is an edited excerpt from the book Membership Recruitment: How to Grow Recurring Revenue, Reach New Markets, and Advance Your Mission. In fact, for over one hundred years, Sears mailed out its big book catalog to a significant portion of the U.S. Find it on Amazon. population. Here is the lesson.

Innovation 52

Innovation Recruiting Recruitment Discount 52

Spark Consulting

MARCH 9, 2018

The first-time book buyer gets the coupon for a discount off her next purchase. Growth is a result of two complimentary actions: recruitment and retention. All that rewarding of novelty helps with recruitment. And that’s all fine. Definitely keep doing that. But what do you do for your long-term, loyal members?

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Discount Recruitment Recruiting Committee 165

Membership Marketing

JUNE 5, 2012

Seven Levers to Increase Membership Recruitment. Here are seven strategic levers or opportunities to explore in order to increase your new member recruitment efforts. If you have strong returns from your recruitment efforts, you probably are not reaching your full market potential. Speaking Engagements. Speaking Engagements.

Recruiting 40

Recruiting Recruitment Price Survey 40

SCD Group

OCTOBER 4, 2012

Association Member Recruitment: New Opportunities vs Same Old Ways. and made me wonder about the changes in “association recruitment.” As you look at what this exec laid out, you find a “classical” member-get-a-member recruitment program. in fact, I managed a lot of recruitment efforts like this.

Recruiting 40

Recruiting Recruitment Newsletter Content 40

Reid All About it

FEBRUARY 26, 2021

I enjoy seeing friends and meeting new acquaintances in the association community via Zoom coffee chats, happy hours, book club meetings, and educational events. They explain why you’re having a tough time recruiting volunteers and how you can enhance the value of the volunteering experience. Personally, that’s another story.

Recruitment 329

Recruitment Recruiting Project Technology 329

Associations Now

AUGUST 23, 2023

Recruitment and retention remain top-of-mind concerns for employers in 2023. It can be as simple as purchasing relevant books for a few employees, and then having them share what they learned with coworkers. Internal transfers and promotions help employees grow and help employers cut down on external recruitment costs.”

Strategy 98

Strategy Library Recruitment Recruiting 98

Membership Marketing

JANUARY 10, 2023

In my book, Membership Recruitment , I share an eye-opening experience with a client. For several years, this association had been doing a sizeable annual mailing to recruit new members. The mailing went to a portfolio of outside lists totaling over 100,000 records.

Marketing 52

Marketing Recruitment Recruiting Analysis 52

Membership Marketing

JULY 15, 2021

In my recent interview, we discussed these topics with insights from the 2021 Membership Marketing Benchmarking Report and the recently released book, Membership Recruitment: How to Grow RecurringRevenue, Reach New Markets and Advance Your Mission. And how can associations regain a growth trajectory?

Marketing 52

Marketing Recruiting Recruitment Report 52

MemberClicks

JULY 31, 2024

Membership chairs perform a lot of duties, the main ones including recruitment, engagement, and retention … as well as reporting on how well each of these activities goes. Membership Recruitment Prime among membership chair responsibilities is the task of developing strategies for attracting new members. Let’s take a closer look.

Recruitment 52

Recruitment Recruiting Social Media Review 52

Membership Marketing

JUNE 17, 2024

This article is an edited excerpt from the book Membership Recruitment: How to Grow Recurring Revenue, Reach New Markets, and Advance Your Mission. Other organizations include a selection of the books they publish as part of a membership tier. Find it on Amazon. student membership or dues based on attributes like company size).

Price 52

Price Revenue Recruitment Recruiting 52

Blue Sky eLearn

JULY 24, 2019

With the right tools and strategies on your side, you can build out an approach to event planning that will always support these goals of recruitment and engagement. Encourage current members to volunteer for events or try and recruit others for you. Making Online Registration Easy.

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Tips Software Recruitment Recruiting 201

Spark Consulting

NOVEMBER 20, 2017

One of the questions I get asked a lot is: “How much should I be willing to invest to recruit a member?” For example, let’s say you invest $1000 on a recruitment campaign and bring in five new members. Hopefully, at least a few of those five people you recruited will renew for years two, three, four, and beyond.

Recruitment 150

Recruitment Recruiting Certificate Social Media 150

Reid All About it

APRIL 30, 2021

. – Conversation with Membership Marketing Expert Tony Rossell About His Recently Released Book: Membership Recruitment: How to Grow Recurring Revenue, Reach New Markets, and Advance Your Mission. Why is membership recruitment so important, and how can you use it to grow your association? 1 CAE credit. 1 CAE credit.

Education 354

Education Technology Strategy Revenue 354

Associations Now

DECEMBER 17, 2019

Other incentives can help you recruit new members. And you can also get existing members in on a recruitment drive using referral dollars. A summer reading group that connects online could translate into a year-round book club that meets face to face. Virtual Connection.

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Tips Alaska Hawaii Massachusetts 98

Membership Marketing

OCTOBER 19, 2010

Why Share the Wealth through Membership Recruitment? This past weekend, I was in Chicago doing some membership presentations and spoke with members of one group who asked, “Why should I recruit members for the organization? Labels: Member Benefits , Membership Recruitment. Membership Recruitment. (4). Publications.

Recruiting 40

Recruiting Recruitment Price Chicago 40

Higher Logic

AUGUST 15, 2017

The North Carolina Association of Certified Public Accountants (NCACPA) sends their volunteers an entire book. They’ve chosen the simple, yet inspirational Gratitude book, which is filled with quotes that resonate with volunteers. Experienced volunteers may work with new recruits to help them learn the ropes, for example.

North Carolina 343

North Carolina Project Discount Leadership 343

WBT Systems

JULY 31, 2018

Every association wants to recruit millennial members, but the cost of membership may exceed a millennial’s budget. Recruitment strategy: help millennials get jobs. They’ve built content partnerships with recruiters and PR agencies. Recruiting millennial members. The state of millennial membership. Millennials need jobs.

millennials 150

millennials Resources North Carolina Certificate 150

Reid All About it

JUNE 14, 2024

This post resonates with a sometimes scary but excellent book I’m reading now, The Coming Wave: Technology, Power, and the Twenty-first Century’s Greatest Dilemma by Mustafa Suleyman, co-founder of the AI company DeepMind, which was acquired by Google. More info/register. More info/register (ASAE members only).

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Arlington Revenue Leadership Strategy 259

Membership Marketing

NOVEMBER 12, 2010

Using Social Media to Recruit Staff. A former client contact of mine helps to manage a blog and related social media to recruit staff for the company where she works -- Sodexo. Unleash the Power of Market Testing in your Membership Recruitment. Using Social Media to Recruit Staff. Membership Recruitment. (4).

Social Media 40

Social Media Recruiting Recruitment Marketing 40

Velvet Chainsaw

JULY 24, 2023

Your long standing, highly influential members who may have pulled back or left your organization during the pandemic can be recruited back with a phone call! Many of these can be replicated for improving your annual meeting results. Personal Outreach to High Influence Members. Leverage Association Milestones.

Strategy 98

Strategy Maine Video Conference 98

Nimble AMS

JULY 22, 2022

With ungated content, you’ll have a wider reach with non-members, creating more marketing opportunities for membership recruitment. Gated content, like white papers, e-books, templates, or webinars, is hidden behind a form fill-out. The bottom line is you’ll need to diversify your content offerings to provide additional value. .

Content 121

Content Marketing How To LMS 121

Reid All About it

APRIL 29, 2016

I’d love to go to Chicago for the AMS Fest, but…too many conferences, too little time and money, sort of like books. Recruitment Jam. Join Cynthia for a test experience using virtual improv games virtually to learn how to recruit new members with ease. And, I’ll see how the rest of my week shapes up. Tue 5/3 at 1 p.m.

Chicago 150

Chicago Recruitment Recruiting Email Marketing 150

Reid All About it

APRIL 29, 2016

I’d love to go to Chicago for the AMS Fest, but…too many conferences, too little time and money, sort of like books. Recruitment Jam. Join Cynthia for a test experience using virtual improv games virtually to learn how to recruit new members with ease. And, I’ll see how the rest of my week shapes up. Tue 5/3 at 1 p.m.

Chicago 150

Chicago Recruitment Recruiting Email Marketing 150

Membersuite

SEPTEMBER 10, 2022

Since events are one of the top membership recruiting methods, try coupling a trial membership with a discounted or free first event. . #4. Offer book club subscribers full or limited access to e-books, two to four print publications per year, and book club membership. . #6. The same principle works for memberships.

Price 135

Price Discount Marketing Newsletter 135

.orgSource

JULY 3, 2023

Understand the New Environment Back in 2019, when I interviewed Dan for our book “Association 4.0: It is an effective recruitment tool that also promotes public awareness. Focus on the areas related to member recruitment, engagement, education, and public awareness. This topic appeals to both insider and outsider audiences.

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Video Communications Strategy Content 88

Membership Marketing

JANUARY 27, 2010

Unleash the Power of Market Testing in Your Membership Recruitment. And because of the larger quantities and costs involved, testing is a particular necessity and an ideal opportunity when it comes to membership recruitment. Testing in membership recruitment allows your organization to market more efficiently. Publications.

Recruiting 40

Recruiting Recruitment Marketing Price 40

Associations Now

MAY 31, 2023

Some hold virtual team-building activities like brainstorming sessions, book clubs, and fun contests.” Staff recruitment [the ability to recruit quality candidates] was mentioned by nearly 90 percent of respondents as another key factor.” They run virtual social meetings like coffee breaks, meals, and happy hours,” Westman said.

Survey 59

Survey Recruitment Recruiting Communications 59

AssociationChat

SEPTEMBER 13, 2021

On Tuesday, September 14, 2021 at 1:30 pm ET, Association Chat interviews career coach and executive recruiter Shira Lotzar on what you need to do to level up your resume and boost your profile on LinkedIn. To find success in your next career chapter, you need to start with the basics. And what awaits us?

Recruitment 105

Recruitment Recruiting Process Industry 105

Reid All About it

NOVEMBER 12, 2021

7 Ways to Recruit and Retain Revenue Generating Talent During the Great Resignation. Learn how associations, nonprofits, and other purpose driven organizations can best leverage themselves when recruiting revenue generating talent in this unprecedented competitive market place. Tue 11/16 at 11 a.m. – CAE credits. . – CAE credits.

Recruitment 195

Recruitment Recruiting Survey Revenue 195