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Association Brain Food Weekly: 3.25.22

Reid All About it

Check out the new page on my site, Association Brain Food Resources , dedicated to feeding your brain with information from our industry partners about association technology, membership, data management, cybersecurity, non-dues revenue, and more. How to Repurpose Event Content to Build Communities, Generate Leads and Enhance Revenue.

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Association Brain Food: 12.9.22

Reid All About it

Ashley Moore, Director of Client Sales and Service, FlexProfessionals, Boston. Drive Deeper Member Engagement While Growing Non-Dues Revenue (NDaP Expert Series). Learn how two associations, with two separate challenges, monetized content that increased member engagement and created a positive source of net new non-dues revenue.

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Open Music Initiative Hopes to Solve the Music Industry’s Money Problems

Associations Now

The Berklee College of Music in Boston is taking the lead with a new group that aims to fix the complexities around artist payments in the age of music streaming. “We’re really happy to be part of an effort that is exploring innovative ways to do that with new technologies.”

Boston 67
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INBOUND Conference: A Sample Agenda for Customer Marketers

Socious

HubSpot’s 2016 INBOUND conference is coming up fast and next week most of us will be hopping on a flight to Boston to attend. So as our ability to control our messaging, our channels, and our product innovation decreases, the last currency on which we can rely to create real enterprise value is our brand. Alec Baldwin.

Sample 100
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David Gammel's Web Strategy Report, Volume 2 Issue 2

High Context

Thoughts On Strategy: If you can’t innovate now… If you are unable to innovate your web presence now you never will. The economy is hitting meeting revenue hard in some sectors while programs such as certifications and distance learning are booming for the same organizations. Subscribe to receive via e-mail.

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Alt-Weeklies May Struggle, But Don’t Count Them Out

Associations Now

For 47 years, the Boston Phoenix was one of the country’s most-storied alt-weeklies, but two weeks ago, the publication—which ended its run as a glossy magazine after a merger with another media outlet—announced it was gone for good. But the association that represents the newspapers is working hard to prove the analysts wrong.

Phoenix 40
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Are Airline Mergers Actually Good For Consumers?

Associations Now

Their growth—many reported more than $500 million in revenues last year—has tempered fare increases, forcing airlines to turn to secondary fees to make up for lost profits. Low-cost carriers also boost competition and services for the industry at large, leading to innovations such as improved in-flight WiFi.

Boston 40