CA Leadership Strategy 
Reid All About it
APRIL 10, 2020
Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Ami Bera (CA-7) and Rep. Presenters: Susan Robertson, CAE, president and CEO, ASAE: The Center for Association Leadership. Mary Kate Cunningham, CAE, vice president for public policy, ASAE: The Center for Association Leadership. More info/register.
YourMembership
JUNE 12, 2015
In it Jeff pushes back on the traditional practices of member engagement and suggests an alternative strategy that he has labeled “stakeholder development.”. As Jeff so rightly pointed out, there is a lot of discussion in the association world these days focused on identifying and implementing new member engagement strategies.
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Reid All About it
AUGUST 6, 2021
Fri 8/6 at 12 p.m.* – AI Now for Associations: Strategy: Where Do I Start? Learn the practical steps to create a technology strategy that aligns with your association’s mission and goals, and get a roadmap to take immediate action in support of your association. Foresight as a Leadership Competency, Part 1. CAE credits.
Reid All About it
JANUARY 7, 2022
I give some of the credit to my homemade eggnog —a legendary recipe in Arlington VA and Sacramento CA, but the NC crowd aren’t eggnog fans so I made only half a batch for my personal indulgence. Leadership by its very nature requires a degree of distance from colleagues, but too much distance makes it difficult to call on others.
Reid All About it
AUGUST 20, 2021
Presenter: Don Schmincke, Author, Speaker, Sage Leadership. Yet, not all measurement strategies are created equal. Effectively gathering and using insights requires matching your strategy to your bottom line and SMART business goals. Strategies for Riding the Next Wave of Training Transformation. CAE credits.
Nonprofit Marketing Guide
JUNE 11, 2012
Each issue includes case studies, in-depth articles, practical tips for applying tools and strategies, leader profiles, and community feedback. Leadership Cheat Sheet: How to Use Creative Commons. Case study by the Museum of Art and History in Santa Cruz, CA. I sit on the journal’s editorial board.
Membership Marketing
AUGUST 11, 2010
This year I will be attending the ASAE & the Center for Association Leadership Annual Meeting & Exposition in Los Angeles, CA. Cost of Wrong Strategy. (8). growth strategies. (4). Growth Strategy. (43). Membership marketing strategy. (17). Publications. Wednesday, August 11, 2010. booth number 500.
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