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Organizer: ASAE Greater Washington / National Capital Community. A Digital Marketer’s Guide to Navigating the California Consumer Privacy Act (CCPA). The California Consumer Privacy Act (CCPA) goes into effect on Jan. April Doty, Communications and Events Management, Minds@Work. More info/register. Thu 12/5 at 2 p.m. –
Event communications. MemberSuite suggests rethinking your normal promotional communication style when marketing a new virtual event. They also suggest ideas for communicating with people who registered for your cancelled event and other event stakeholders and provide advice on event FAQ page content. More info/register.
Pair his post with this one from Northstar Meetings Group: 17 ideas for incorporating revenue-generating opportunities into your online meetings, conferences and webcasts. Presenters: Jan Masaoka, Chief Executive Officer, California Association of Nonprofits. Driving Revenue when the Engine Stalls. More info/register.
Community karma, baby. Communications. Take a look at Naylor’s 2020 Association Communications Benchmarking Report , an in-depth look at the communication challenges associations currently face, including issues related to the impact of the Covid-19 pandemic. Revenue and Pricing Strategies for Virtual Events.
And, Caroline Forsey at HubSpot explains what California’s new data privacy act means for marketers. – Strategic Revenue Growth: Thinking Beyond Members and Sponsors. The pressure to grow non-dues revenue is greater than ever for associations of all types and sizes. Let them prove it. Tue 12/10 at 3 p.m.
– Crisis Communications: Coronavirus Edition. Whether you intend to cancel your event or not, the coronavirus outbreak has made one thing abundantly clear: we need to be prepared to communicate to our meeting’s stakeholders. Learn how you can communicate effectively with or without a plan currently in place. 2 CMP credits.
Fri 6/21 at 12 p.m.* – How to Accelerate Non-Dues Revenue Growth: Proven Sales Tactics for Association Professionals Sales comes with the territory if your job includes attracting sponsors, exhibitors, or advertisers for your association. . Hosts: crisis communications experts Adele Gambardella and Chip Massey Tue 6/25 at 12 p.m.
Non-dues revenue is often an essential component of an association’s operating budget, allowing staff to produce high-caliber member communications, events and continuing education programs. Associations can earn revenue from supplier members wanting to place press releases or product reviews in member communications.
Learn about new options available this year that will increase member retention and non-dues revenue. ASAE Communication Professionals Happy Hour (Washington DC). The ASAE Communication Professionals Advisory Council is ready to kick off 2020. More info/register. Hosts: LIG Solutions and PeopleKeep. Wed 2/5 at 12 p.m.
Learn how to increase event revenue by understanding what “hot buttons” brands are looking for when deciding to sponsor events. Learn how to use inbound marketing techniques to drive non-dues revenue. Presenters: Jon Litchfield, communications & business coordinator, American Baseball Coaches Association. More info/register.
out of 5) among nearly two dozen member communication vehicles we examined in our annual Association Communications Benchmarking Report. No other member communication channel came close. Many associations overestimate how much revenue a new NDR program will generate and underestimate how much time and resources it will require.
Presenters: Alaina Tobar, DMCP, ADMEI President, Regional General Manager, PRA Northern California. Hear about a different way of thinking about how to successfully engage the audience you want while fostering robust participant communication and interaction. Erin Volk, Vice President, Associated General Contractors of California.
CAE, executive director of the California Association of Marriage and Family Therapists (CAMFT). “It It’s going to be hard to hit targets on the strategic plan or for revenue.” We have to be intentional about staying in communication,” El-Ghoroury said. The ability to be productive is changed, particularly for working parents.
Many associations struggle to identify additional sources of revenue and content for their members. Organizer: Meena Dayak, founder, Associations Catalyzing Entrepreneurship (ACE), and Vice President, Integrated Media & Communications, American Public Power Association. Host: The Next Steps LLC. Tue 9/10 at 2 p.m. 1 CMP credit.
Nowadays, you can’t be too careful with who you communicate with online. The California Consumer Privacy Act (CCPA), went into effect January 1, 2020, and is yet another piece of legislation drafted to protect consumer privacy. In this case, though, it only applies to companies doing business in the state of California.
Q4 Consultant Community Call We’re excited to open lines of communication for ASAE staff to update the consultant community and create a space for our consultant members to network with one another. Host: Impexium MC: Donna Gandt, Chief Revenue Officer, Impexium & Billhighway Tue 12/12 at 10:30 a.m. –
Effective Practices in Communicating with Chapter Leaders. Or felt like your communication revolved around administrative asks instead of resources and advice? Some super communicator CRPs share advice and examples on creating effective chapter communication practices. 1 CAE credit. 1 CAE credit. More info/register.
Learn how (and why) to put members at the front, right, and center of your community, how to create an intentional human-focused user experience, how to map your members’ community journeys, and best practices for harnessing storytelling and user-generated content. Vanessa McCrann, Community Engagement Manager, Startup Colorado.
The Future of Digital Communication Management Explore ways your association can leverage new technologies like AI to enhance overall member experience, optimize communications across multiple platforms, and ultimately increase revenue. Host: Professionals for Association Revenue Thu 8/10 at 9:30 a.m. 1 CAE credit.
Learn how to increase event revenue by understanding what “hot buttons” brands are looking for when deciding to sponsor events. Learn how to use inbound marketing techniques to drive non-dues revenue. Presenters: Jon Litchfield, communications & business coordinator, American Baseball Coaches Association. More info/register.
Hear about the precautions being taken for the 2021 Best Practices Summit in Plano, Texas and Meet Well Summit in Phoenix, Arizona later this year, including liability waivers and attendee agreements, on-site check-in procedures, attendee communications, meeting room setups, and safe food and beverage. More info/register. Thu 3/11 at 12 p.m.
They suggest tactics for establishing boundaries, such as shut-down rituals, and protocol for meetings and communications. Don’t Leave Money on the Table: How to Level Up Your Non-Dues Revenue Strategy with Video (NDaP Monthly Expert Series). Antonia Luna, Senior VP Branch Network & Support Services, California Coast Credit Union.
How to Communicate After a Train Wreck. How to Keep Your Non-Dues Revenue Going. California Society of Association Executives Seasonal Spectacular. Contact us today for an assessment of your current communications plans and non-dues revenue strategies. Association CEO Nails Critical Member Engagement Question.
The Executive (California Society of Association Executives). ASAE 2012 Marketing Membership & Communications Conference. Contact us today for an assessment of your current communications plans and non-dues revenue strategies. Lyn Slater. How to Create a Pinterest Place Board for an Event. Maggie McGary.
Florida nonprofit executives who participated in a Nonprofit Leadership Center survey stated their top anxieties about generating organizational revenue were cancelled fundraising events (64 percent) and loss of funders or corporate partners (45 percent). This finding holds true across a range of locations.
Association leaders rely on data to understand the needs and preferences of members and make sound decisions about programs, content, and communication. New privacy regulations, such as the EU’s GDPR and the California Consumer Privacy Act (and more to come ). Increase in data breaches due to cyberattacks.
Praeger, co-founder and CEO of AvidXchange, asked Carmichael about the main challenges facing the CAM industry, the reasons for property managers to embrace technology and the importance of clear communication as a leader. READ MORE: 3 Community Association Management Trends Impacting AP Staff in 2023 Why CAMs are slow to adopt technology?
This hinges on the idea of “permission,” which takes two forms: Express permission - A donor gives you their email address specifically to receive communications from you, like signing up for your newsletter. How does the GDPR relate to US-based nonprofit marketing and communications?
with offices in California, Illinois, Louisiana, India, and Australia. The platform includes fundraising initiatives, membership, member portals, communities, microsites, meetings, events, eBusiness, revenue accounting, reports, dashboards, training, and continuing education management with multiple upgrades a year. Free trial.
This posting pertains primarily to California organizations, and particularly those with workers compensation insurance programs. Sacramento, California, United States. I am a member of the State Bar of California. This blog does not focus on homeowners associations or religious organizations. Search This Blog. Newer Post.
Associations must adapt to shifting demographics, new communication platforms and changing member preferences. If you look back at our most popular reader polls of the past three years it’s interesting to see how your peers’ concerns have shifted from strategy (2010) to communication and innovation (2011) to tools and technology (2012).
Three years after rolling the dice on dues, ICF’s revenue grew to $6 million from $3.5 But our annual Association Communication Benchmarking study showed that association leaders rate advocacy among the five most important topics to members (60 percent). Source: Association Adviser Communications Benchmarking Survey 2016.
Consider the success of your past marketing or communications efforts. Additionally, identify any communication preferences the audience has, including preferred communication channels, formats, and frequencies. Storytelling is one of the most powerful tools for communicating your nonprofit’s work and impact to its supporters.
Today the tradeshow, which is invitation-only for exhibitors, has expanded beyond its original location in Long Beach, California, to include New York City and Las Vegas as well. He took this same approach with Agenda, which attracted 250 buyers in its first year. I have a deep-rooted, organic friendship with the industry,” he said.
With interest in and scrutiny of virtual currency at a high, the Bitcoin Foundation hopes to improve the industry’s standing with regulators and members of Congress through communication and cooperation. The foundation denies the charges, which it says come from a fundamental misunderstanding of how the currency works.
As association professionals, we have lots of clever ways to talk to members through our communications and live events, but are we really listening to what they have to say? For one, there’s a lot of money on the line, as the annual conference or convention is often an association’s biggest non-dues revenue generator.
Karen Conlon, president of the California Association of Community Managers (CACM) , said it’s because there’s a great deal of “misinformation—even fabricated information” presented to legislators that can easily turn into bad legislation. Hank Berkowitz, Editor-in-Chief. Top 10 Topics Most Important to Association Leaders.
For a lot of associations and their boards, the answer is probably not enough—in many cases it’s likely that the risk conversation is a short-term concern about a revenue dip in one segment or another. How much are you thinking about risk? There’s no skin in the game with a nonprofit board,” he says.
The ASAE Annual session "60 Minutes to Sponsorship Growth" featured David Lutz, CMP, and Sandra Giarde, CAE. The session aimed to revamp attendees' sponsorship menus and refine their. For more about this topic, click on the headline.
California was one of the first that they’re becoming very popular, lots of which are based on the European GDPR. And bearing in mind, you know, average company’s gonna have between five and 10, super critical applications that if it’s out, it could cost them revenue, business and their customers revenue and their business.
PropFuel describes a practice and mindset growing in popularity at many associations, including ASAE: conversational engagement —a fresh approach to communicating and engaging with members and customers. Let’s Solve It: How Can an Online Community Support My Overall Strategy? Effective Practices in Communicating with Chapter Leaders.
Join KiKi virtually at the California Society of Association Executives ELEVATE! – SEO and Content: The Perfect Match to Generate New Revenue. One Brand…Many Audiences: An Integrated Approach to Communications. All too often, nonprofit communications are planned and executed in a silo. Tue 4/4 at 2 p.m.
At least 8 states have issued stay-at-home orders (source: CNN) March 22, 2020 –The following states, in order of population, have issued stay-at-home orders: California – 39.5 New York and California have ordered residents to stay at home, except for essential trips like buying groceries. million – started Thursday. New York – 19.5
At least 8 states have issued stay-at-home orders (source: CNN) March 22, 2020 –The following states, in order of population, have issued stay-at-home orders: California – 39.5 New York and California have ordered residents to stay at home, except for essential trips like buying groceries. million – started Thursday. New York – 19.5
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