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This opportunity is for association professionals who are responsible for reporting analytics to leadership, Boards of Directors, and other stakeholders, to come together in a free-flowing environment to share their lunchtime and discuss, this month, memberengagement scoring. MemberEngagement Party. 1 CAE credit.
The first, co-authored with Anna Caraveli (The Demand Networks) is on memberengagement. California Society of Association Executives ELEVATE, April 2015. MemberEngagement: It’s Not About You, ASAE Marketing, Membership and Communications Conference, June 2015. Presentations.
Digital transformation of memberengagement, data management, content curation, and your products and services are all worthy and needed opportunities to modernize, digitize and transmogrify, but what have you learned along the path? Turn MemberEngagement and AMS Data into Effective Marketing. Tue 9/10 at 3 p.m.
And, Caroline Forsey at HubSpot explains what California’s new data privacy act means for marketers. MemberEngagement and Loyalty Study Reveal. Turn MemberEngagement and AMS Data into Effective Marketing. We need to allow member data to tell us how to communicate, not the other way around.?A
While on the surface it might seem like a good idea since their LinkedIn group has over 5,000 members, a recent news story about the social media giant might give anyone reason to pause and reconsider that strategy. Whether or not the Class Action has any merit will be determined by the California legal system.
Digital transformation of memberengagement, data management, content curation, and your products and services are all worthy and needed opportunities to modernize, digitize and transmogrify, but what have you learned along the path? Turn MemberEngagement and AMS Data into Effective Marketing. Tue 9/10 at 3 p.m.
Learn how to take events online in a way that is going to deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. Hear about some major considerations for online engagement. Make Your MemberEngagement Come A.L.I.V.E. More info/register.
Forward-thinking associations are creating digital hubs to plug members into the entire universe of benefits, including new methods of content delivery, enhanced online learning engines, elegant tools to connect members with one another and provide seamless access to virtual, hybrid and live events. More info/register.
In four interactive break-out sessions, learn how to be more aligned with members events to drive memberengagement, utilize your online community to strengthen memberengagement, prioritize members’ career and personal development, and foster and excite cheerleaders for your association and industry.
Learn how to take events online in a way that is going to deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. Hear about some major considerations for online engagement. Ami Bera, member of Congress representing Sacramento County, California.
As I shared ideas on the importance and value of providing an online community for their associations and members, it became clear to many that social media networks like LinkedIn should be viewed as potential competition, and cannot be ignored.
CalSAE’s Elevate in Monterey, California, March 20th. The second session is called Association Research Reveals the Stickiest New MemberEngagement Programs. Related: Fueling Exceptional New Member Experiences [e-book]. Related: Fueling Exceptional New Member Experiences [e-book]. I hope to see you soon!
Join a discussion on what it takes to nurture a digital first mindset across an association and how it can drive real memberengagement, yield meaningful data, and help reach new stakeholders. Wesley Carr, Director of Stakeholder Engagement, Regulatory Affairs Professionals Society. Thu 2/13 at 1 p.m. –
Learn how to take events online in a way that is going to deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. Hear about some major considerations for online engagement. Share engaging ideas that you can use in your career and for your association.
Noah Buhayar and Christopher Cannon at Bloomberg describe how California became America’s housing market nightmare. There is no solution to the California housing crisis without the construction of millions of new houses.” How Associations Are Enhancing Member Value with Data Analytics. Long live the topic!”.
Three overarching topics caught my eye at the upcoming AAMSE Annual conference in Minneapolis : MACRA and the QPP, MemberEngagement Strategies, and Professional Development. MemberEngagement Strategies. There is no “one size fits” all approach to membership marketing.
The balanced solution that California lawmakers devised allows consumers and workers to see the facts they really need to know, because the labeling focuses on important ingredients, such as those that have been linked to various health concerns.
A common theme throughout both is providing experiences that engage and help associations differentiate themselves from the competition. Getting back up on my soapbox… California wanted its new law AB5 to protect Uber drivers, but, sadly, it will put freelance writers (and other freelancers) out of business. 1 CAE credit.
Learn how modern website design elements can increase memberengagement. Hear about strategies that help turn prospects into new members and ways to customize your website to fit the needs of your members. Host: Smart Meetings and Visit San Jose California. Member Data Collection – Surveys, Feedback & More.
Cassandra Strawn, California Special Districts Association’s Senior Member Services Specialist, recommends that you “try to network and talk with as many people as you can.”. If you don’t believe us, ask Simona Ciampi, the Associate Director of Online MemberEngagement at the American Association for Clinical Chemistry.
Just what you need to pretend you’re elsewhere, a bald eagle cam from Big Bear Valley in California. In a world of intense technology change, this ancient story framework can guide us to effective memberengagement and communications. Nice view, too! 1 CAE credit.
The Storify became a way to keep our membersengaged throughout the storm.”. Storify can also create engagement around live association events. Most recently, RTDNA used it to aggregate posts by attendees at its annual meeting in Anaheim, California. What’s the bonus?
With live examples, case studies, and expert insights, explore the role of compelling, resonant content in fostering memberengagement, bolstering growth, and enhancing the overall impact of your association. Discover innovative approaches to enhance memberengagement. 1 CAE credit. More info/register. More info/register.
Presenters: Alaina Tobar, DMCP, ADMEI President, Regional General Manager, PRA Northern California. Small Association Best Practices to Increase MemberEngagement Digitally. In today’s digital environment, your association must find new ways to encourage engagement to attract new members and keep members around year after year.
This month’s Corner Office spotlight shines on Stephanie Doute, vice president of membership and group services for Leading Age California , the state’s preeminent advocate for nonprofit senior living and care. Stephanie Doute: Leading Age California is the primary advocate for quality nonprofit senior living and care in the state.
Michele Champion, California Association of Marriage and Family Therapists. The 3 R’s of Membership | The Second R: Retain | Mastering Engagement Scoring & Personas. Scoring memberengagement is critical in any plans to measure and increase engagement for a modern association. 1 CAE credit. More info/register.
Learn how modern website design elements can increase memberengagement. Hear about strategies that help turn prospects into new members and ways to customize your website to fit the needs of your members. Host: Smart Meetings and Visit San Jose California. Member Data Collection – Surveys, Feedback & More.
Association CEO Nails Critical MemberEngagement Question. California Society of Association Executives Seasonal Spectacular. Dan Varroney. Potomac Core Consulting. How to Communicate After a Train Wreck. Bill Rosenthal. SmartBlog on Leadership. Developing a Successful Student Membership Strategy. Tony Rossell. Associations Now.
Host: Cecilia Sepp, CAE, CNP, principal and founder, Rogue Tulips Consulting Guest: Kevin Tuuaga, LeadingAge California Mon 12/16 at 3 p.m. More info/register (ASAE members only). Membership Mondays: Winter Meet & Greet (Washington DC) Join us for a fun afternoon of networking with the ASAE Membership Professionals Community.
Seven Ideas to Leverage Your Association’s Data to Drive MemberEngagement. Antonia Luna, Senior VP Branch Network & Support Services, California Coast Credit Union. How to Co-Create Powerful Video Stories with Your Members to Drive Authentic Engagement All Year Long. Host: ASAE. Tue 7/27 at 11 a.m. CAE credit.
Leading MemberEngagement from the Outside-In. Learn a new definition of engagement, and hear specific stories of organizations that have positioned themselves for success by becoming value-generating partners for their members. More info/register. Host: Web Courseworks. Tue 10/29 at 1 p.m. Wed 10/30 at 2 p.m.
Host: Fonteva Speakers: Tej Baath, Associate Executive Director, Marketing, Membership, and Technology, California Lawyers Association Jamie Beaulieu, CAE, Senior Vice President, Executive Education & CEO Programs, American Bankers Association Mary Byers, CAE, CSP, Owner, Mary Byers, Inc., 1 CAE credit. More info/register.
They range from examples of member-engagement methods and case studies on membership growth to arguments for either the imminent demise or ongoing strength of the membership model itself. California Dental Association: Calling All Members , Associations Now , June 2013. MemberEngagement?
For instance, SHRM’s internship program exposes its intern to advocacy, communications, memberengagement, and executive outreach and networking, so it was important to assign point persons in each of those departments who would be responsible for helping deliver a meaningful experience to the intern.
John Angelo of the California CPA Society (Cal CPA) agreed. As Martyn Hopper , CEO of the Pest Control Operators of California (PCOC) , explains in this Corner Office profile you have to look at your business every day the way a competitor or potential partner would look at it. “There has always been change,” Angelo said.
You’d like to see your membersengaging with one another and your association online, but if you’re only hearing crickets, there are ways to get your members talking again. Don’t let your online community get stale. Also: the tactics Coachella uses to redefine the concert experience.
Sometimes an outside facilitator can move members forward more quickly. When the California IT in Education Association (CITE) wanted to transition from a hands-on board to a more strategic orientation, they called on.orgSource Managing Director of Business Strategy, Sharon Rice. Analyze the results and commit to a frank discussion.
Full disclosure: I pretty much stole this one from our June Associations Now cover story about Terry Fong , member concierge for the California Dental Association, who calls 1,000 new members each year to welcome them and ask, “Is there anything we can do for you?”. Here are three to consider: Attendee Concierge.
Associations need a strong mission and sense of purpose to drive memberengagement and achieve their goals. The Los Angeles Times reports on a new study out of the University of Southern California , which projects that by 2015, the average American will spend 15.5 Check out his full list. hours a day consuming digital media.
” Dave Murillo, director of member services for ACEC California , which represents engineers and land surveyors, said associations should ask themselves, “How do we maintain relevance in this industry? ” We strongly suggest taking some action and really get to know your members. ” Conclusion.
Ironically, it might look a lot like Associations Now ‘s cover story from two years ago this month, “ Calling All Members ,” about Terry Fong, member concierge at the California Dental Association. How has that affected memberengagement with your association? Let us know in the comments.
Meanwhile, my colleague Holly Marsilio has more in today’s issue about using big data to keep membersengaged and motivated. Helping members with their biggest challenges. A California Nurse Mentor Project study found that mentoring reduced RN attrition, saving hospitals between $1.4 million and $5.8
In an article she coauthored for the California Society of Association Executives in 2011 [PDF], Silverman outlined seven types of stories, ranging from “Founding” stories to “Memorable Member Experience” stories to “What We Stand For” stories. How does your association gather and use member stories?
”We tried a large email segmentation project last year, and it actually hurt our memberengagement. He’d also like to see associations get better at using analytics to measure membership engagement patterns. That being said, Williston believes memberengagement will be an eternal challenge.
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