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Associations can use the Storify tool to quickly and efficiently gather social posts into online stories that highlight the memberexperience. Most recently, RTDNA used it to aggregate posts by attendees at its annual meeting in Anaheim, California. How to hack it?
Noah Buhayar and Christopher Cannon at Bloomberg describe how California became America’s housing market nightmare. There is no solution to the California housing crisis without the construction of millions of new houses.” Presenter: Mike Madden, head of commercial demand generation for Adobe Experience Cloud. Host: eMarketer.
Leverage your AMS data to customize your members’ experience online, ensuring they log in more often, read your content and register for that next big event. Host: Smart Meetings and Visit San Jose California. Member Data Collection – Surveys, Feedback & More. Host: AssociationSuccess.org. Tue 12/6 at 1 p.m.
This discussion will examine the intersectionality between the elements of change management, DEI principles, and online community management to design an equitable user experience. Nabil El-Ghoroury, PhD, CAE, Executive Director, California Association of Marriage and Family Therapists (Chair of ASAE Ethics Committee).
We want to provide an amazing memberexperience. CalSAE’s Elevate in Monterey, California, March 20th. The first is called Fueling Exceptional New MemberExperiences. Drawing from 343 member interviews I channel the voice of our members to explain why they join, why they engage, and why they leave.
The California Consumer Privacy Act & Its Impact on Associations. Learn how to leverage chapters as a channel to reach new audiences; tap into (and boost) chapters’ unique ability to provide community and optimize the memberexperience; and leverage chapter experiences to drive community influencers. Host: Idealware.
Leverage your AMS data to customize your members’ experience online, ensuring they log in more often, read your content and register for that next big event. Host: Smart Meetings and Visit San Jose California. Member Data Collection – Surveys, Feedback & More. Host: AssociationSuccess.org. Tue 12/6 at 1 p.m.
Ami Bera, member of Congress representing Sacramento County, California. Stephanie Murphy, member of Congress representing Orlando, Florida. Tenenbaum, Esq., managing partner, Tenenbaum Law Group PLLC. Mary Kate Cunningham, CAE, vice president for public policy, ASAE: The Center for Association Leadership. Tue 4/14 at 7 a.m.
Michele Champion, California Association of Marriage and Family Therapists. Session instructor: Todd Unger, Chief Experience Officer, SVP Marketing & MemberExperience, American Medical Association. 5 Tips to Deliver a Better MemberExperience: How to Present Your Member Benefits for Max Engagement.
New privacy regulations, such as the EU’s GDPR and the California Consumer Privacy Act (and more to come ). For example, the AMS, website, and marketing automation software must share data that helps staff understand member needs and interests. Increase in data breaches due to cyberattacks. What’s in Your Association’s IT Bag?
Host: Fonteva Speakers: Tej Baath, Associate Executive Director, Marketing, Membership, and Technology, California Lawyers Association Jamie Beaulieu, CAE, Senior Vice President, Executive Education & CEO Programs, American Bankers Association Mary Byers, CAE, CSP, Owner, Mary Byers, Inc., 1 CAE credit. More info/register.
The Future of Digital Communication Management Explore ways your association can leverage new technologies like AI to enhance overall memberexperience, optimize communications across multiple platforms, and ultimately increase revenue. 1 CAE credit. More info/register. More info/register. 1 CAE credit.
The client was looking for someone to run their publishing business in southern California. I told them, “No way am I moving to California from Wisconsin!” Despite best intentions, giving chapters local control to carry out our mission doesn’t always yield an even memberexperience.
Associations must adapt to shifting demographics, new communication platforms and changing member preferences. High performing associations anticipate member needs before the member has to ask. As technology becomes more pervasive, don’t forget the personal side of the memberexperience. Michelle Mason, ASQ.
Every association staffer who interacts with members influences the memberexperience. No, associations aren’t retailers, but, as Pink suggested, every association staff person who interacts with members, even minimally, influences the memberexperience.
In an article she coauthored for the California Society of Association Executives in 2011 [PDF], Silverman outlined seven types of stories, ranging from “Founding” stories to “Memorable MemberExperience” stories to “What We Stand For” stories.
After successfully introducing webinars five years ago, WHCA more recently started on-site personalized education programs for members, which allows them to learn new techniques on equipment they’re familiar with and not leave their facilities short-staffed like they would if they traveled off-site for training. million and $5.8
Personally, association leaders have told me about newly created titles such as “VP of member value,” “director of memberexperience” and “chief imagineering officer.” ” Importance of tech training for all age members. Associations are a logical place to look for career and professional resources.”
Sandra Girarde , executive director of the small but resourceful California Association for the Education of Young Children , may have summed it up best: “Whatever solution you choose, don’t take the cheap route. It will only come back to bite you in the long-run,” she said. .
Michele Champion, California Association of Marriage and Family Therapists (CAMFT). Session instructor: Todd Unger, Chief Experience Officer, SVP Marketing & MemberExperience, American Medical Association. Learn how to change the conversation with your leaders. 1 CAE credit. More info/register. Wed 7/27 at 2 p.m.
For example, you can start by setting up chatbots, a simple form of AI technology, to do things like automate aspects of member service, such as answering/assisting with common questions or renewing a membership to provide immediate response 24/7 and free up staff time for other projects. A focus on data privacy. Explore Nimble AMS.
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