This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Learn why events are such an important part of a holistic marketing strategy and how they are uniquely capable of delivering incredible returns when integrated as part of a multi-channel marketing strategy. A Digital Marketer’s Guide to Navigating the California Consumer Privacy Act (CCPA). Wed 12/4 at 2 p.m. 1 CMP credit.
Additionally, you might consider what new products or services you could provide that might also increase your non-dues revenue with the help of AI. Ideally, you’ll want to keep track of the output you’re getting so that you can continue to improve your prompt engineering strategy and future prompts. The results?
Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Lori Ely, Chief Revenue Officer, Results Direct | RD Mobile. Ami Bera, member of Congress representing Sacramento County, California. – Sales Survival Strategies Amidst COVID-19. More info/register. Host: Matchbox Virtual Media.
While on the surface it might seem like a good idea since their LinkedIn group has over 5,000 members, a recent news story about the social media giant might give anyone reason to pause and reconsider that strategy. Whether or not the Class Action has any merit will be determined by the California legal system.
WBT Systems describes nine virtual event strategies that minimize Zoom fatigue. In another article for AMP, Ronn Levine spoke to Gina Joseph, vice president of strategy and partnerships for VentureBeat, about their annual GameBeat Summit in April. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media.
And, Caroline Forsey at HubSpot explains what California’s new data privacy act means for marketers. Hear practical suggestions for designing more effective outreach, engagement and retention strategies to ensure your monthly giving program can take your NPO to the next level. Let them prove it. More info/register. 1 CAE credit.
Pair his post with this one from Northstar Meetings Group: 17 ideas for incorporating revenue-generating opportunities into your online meetings, conferences and webcasts. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Presenters: Jan Masaoka, Chief Executive Officer, California Association of Nonprofits.
Noah Buhayar and Christopher Cannon at Bloomberg describe how California became America’s housing market nightmare. There is no solution to the California housing crisis without the construction of millions of new houses.” Boosting Non-Dues Revenue: 3 Tactics to Increase the Engagement of Sponsors, Exhibitors, and Advertisers.
Hear about the strategies and tools modern associations are using to supercharge member engagement. We’ll help you craft a total event program strategy that includes virtual and hybrid events and that gives you the flexibility you to need to handle the return of in-person gatherings. More info/register. Host: CEO Update. Host: Cvent.
Fri 6/21 at 12 p.m.* – How to Accelerate Non-Dues Revenue Growth: Proven Sales Tactics for Association Professionals Sales comes with the territory if your job includes attracting sponsors, exhibitors, or advertisers for your association. creates and deploys legislative scorecards to elevate its public affairs strategy.
Fri 12/1 at 4 p.m.* – Association Discussion: The Future of Components Has your association’s component relations strategy evolved since the pandemic? I’m happy to feature it as long as it’s not too product-centric. Do you need to reimagine how to partner with your association’s chapters and member/special interest groups?
Hear about strategies that help turn prospects into new members and ways to customize your website to fit the needs of your members. Learn about website personalization: why it’s so important for associations today, how to create and implement a personalization strategy, and how to know when you’ve gone too far with personalization.
Find out how to have a great content strategy in less than two minutes in this video from web strategist Ray van Hilst of Yoko Consulting. Learn about new options available this year that will increase member retention and non-dues revenue. Association Insights: Why Strategy and Foresight Are Not the Same Thing (Alexandria VA).
If you’re thinking about doing a content audit as preparation for developing a content strategy, Hilary Marsh shares a content audit planning worksheet and issues to consider before diving in. Presenters: Alaina Tobar, DMCP, ADMEI President, Regional General Manager, PRA Northern California. Content audit. Fri 10/16 at 2 p.m.
Fri 7/21 at 1 p.m.* – Cracking the Value Code: Uncovering Strategies for Pricing Your Learning Programs When you start taking a hard look at your learning product landscape, common conundrums around “value” and “pricing” often surface. What is IT’s accountability/role in developing overall strategy for their organization? 1 CAE credit.
Snacks How to develop a B2B content strategy, plus real examples. From emerging technologies to engaging members and driving revenue, let’s brainstorm strategies and solutions together. exam preparations, eligibility, exam content outline, study strategies, practice questions, tips and advice, etc.) CAE credit.
Getting back up on my soapbox… California wanted its new law AB5 to protect Uber drivers, but, sadly, it will put freelance writers (and other freelancers) out of business. How to build a successful content marketing strategy from scratch. – Unlocking the Member Voice: An All New Member Benefit and Revenue Generator.
Michele Champion, California Association of Marriage and Family Therapists. Associations Trends Talk: Growth-Focused Pricing Strategy. Association membership models and pricing strategies have shifted with changes to the value of participating in-person, remotely, or both. Presenters: Peggy Hoffman, Mariner Management.
Moderator: Heather Story, consultant, Volunteer Strategies. Bill West, Chief Credentialing Solutions Officer, Cornerstone Strategies. Drive Deeper Member Engagement While Growing Non-Dues Revenue (NDaP Expert Series). Share your success (and failures) in working with volunteers. We all have stories to tell! More info/register.
Our guest for the first episode of “The Power of Change with Michael Praeger” is Cat Carmichael, the Chief Executive Officer for Strategy 123, a strategic community association management (CAM) consulting company focused on acquisition preparation, increased profitability and creating successful exit strategies and succession plans.
Join a two-hour dive into the key challenges, crisis management strategies, and solutions needed for meetings and events. Learn how to adopt a new learning strategy that aligns with today’s learners. Presenters: Rick Rangel, director of growth, Northern California Golf Association (NCGA). More info/register. Host: Matrix Group.
Strategy as currently practiced rarely emphasizes the importance of community.” Many associations struggle to identify additional sources of revenue and content for their members. Gaining a Competitive Edge with Content Strategy (Washington DC). But how do you develop—and implement—such a strategy? Tue 9/10 at 2 p.m.
Our research shows only half of associations ask advertisers and sponsors if they’re getting their money’s worth—only about 60 percent incorporate that feedback into pricing strategies. Many associations overestimate how much revenue a new NDR program will generate and underestimate how much time and resources it will require.
Check out these photos of bioluminescence giving the California coastline an eerie blue glow. ( I’ve been transcribing my March 2001 journal from when I traveled via Amtrak Coast Starlight sleeper car from LA to Seattle… Did you know the Coast Starlight and Pacific Surfliner go right along the California coast? The Guardian ).
Hear about strategies that help turn prospects into new members and ways to customize your website to fit the needs of your members. Learn about website personalization: why it’s so important for associations today, how to create and implement a personalization strategy, and how to know when you’ve gone too far with personalization.
Learn how to build a plan using proven strategies to engage board members and foster an inclusive boardroom, collaboratively create and enhance diversity planning with leaders with unique perspectives and backgrounds, and apply actionable tools and techniques to facilitate meaningful discussions on diversity in your organization.
The Content Strategy Conversation: Making Your Education Resonate. You’ve probably heard the term “content strategy.” Get a better understanding of how to address this topic with your colleagues, and take away a handy checklist and examples of how you might apply content strategy theories in your program.
California and New York have the most unions in the dataset, with 3,790 and 3,777 organizations respectively. billion in revenue, and $23.7 Nearly two-thirds of labor unions have $50,000 or less in annual revenue. [2] 2] Twelve percent have annual revenue of more than $500,000. billion in assets, $26.3 billion dollars.
TED’s annual conferences in California and Oxford UK are described as “riveting talks by remarkable people” and “ideas worth spreading.” Non-profits using revenue-generating programs and other business strategies to achieve their missions. NC already has 15 B corporations, second highest in country, only behind California.
Developing a Successful Student Membership Strategy. How to Keep Your Non-Dues Revenue Going. California Society of Association Executives Seasonal Spectacular. Contact us today for an assessment of your current communications plans and non-dues revenuestrategies. Potomac Core Consulting. Bill Rosenthal.
Florida nonprofit executives who participated in a Nonprofit Leadership Center survey stated their top anxieties about generating organizational revenue were cancelled fundraising events (64 percent) and loss of funders or corporate partners (45 percent). Strategies around targeted beneficiaries and focus areas are also seeing small shifts.
They develop technology strategies that deliver the desired user experience to members, customers, and employees. To help the association achieve its goals, the CIO must be sure the IT department has the right stuff in its ‘bag’ to effectively manage the four pillars of The 501c IT Maturity Model™ : Technology management and strategy.
The Executive (California Society of Association Executives). Contact us today for an assessment of your current communications plans and non-dues revenuestrategies. Lyn Slater. How to Create a Pinterest Place Board for an Event. Maggie McGary. Mizz Information. Six Customer Service Steps to Keep Your Members. March 3-6, 2014.
But with the increased importance of data to your strategies comes an increased responsibility to use data properly and respectfully, not to mention legally. Regulation #3: The CCPA The California Consumer Privacy Act (CCPA) is a California law that was passed in 2018. Expand this idea to the entirety of your fundraising.
The wave of layoffs following the Great Recession, compounded by the loss of print ad revenue, has made it harder for outlets to bounce back. The COVID-19 pandemic brought more challenges for the industry, as demand for local news grew but revenue and outlets shrank. In Sacramento, California, the James B. The number of U.S.
His background in tech companies and startups has given him a for-profit mindset that he has successfully applied to AGC’s revenue activities, and he is quick to credit his AGC team for the growth in revenue, membership and awareness of the importance of construction AGC has enjoyed during his nine years with the association.
a change that is expected to bring in $730 million in revenue. The additional revenue will not be used to fund programs that benefit travelers,” said GBTA Executive Director and COO Michael W. Part of the federal budget deal that was struck last week included an increase in the 9/11 Aviation Security Fee from $2.50 per flight to $5.60—a
In this guide, we’ll explore five strategies your organization can use to tell compelling, data-backed stories that illustrate your impact. Replicate the strategies that were the most successful and avoid repeating those that didn’t perform well. Let’s get started! Understand your audience. Ask for their feedback. Revise and refine.
Three years after rolling the dice on dues, ICF’s revenue grew to $6 million from $3.5 When it comes to grassroots advocacy, Hildebrand said make sure well-intentioned volunteers are trained in how to contact legislators properly and that volunteers fully understand their role in your organization’s overall outreach strategy.
If you look back at our most popular reader polls of the past three years it’s interesting to see how your peers’ concerns have shifted from strategy (2010) to communication and innovation (2011) to tools and technology (2012). Relevance is what drives both dues and non-dues revenue.” Michelle Mason, ASQ.
Associate member dues revenues, provided the associate member category has a genuine purpose other than producing income. Revenues from the rental or licensing of membership mailing lists. Insurance program revenues, other than royalties. UBIT Strategy. Calculation of the UBIT is sometimes exasperatingly complicated.
Karen Conlon, president of the California Association of Community Managers (CACM) , said it’s because there’s a great deal of “misinformation—even fabricated information” presented to legislators that can easily turn into bad legislation. Top 10 Topics Most Important to Association Leaders.
California. Cost of Wrong Strategy. (8). growth strategies. (4). Growth Strategy. (43). Membership marketing strategy. (17). Non-Dues Revenue. (1). Nevertheless, it might be a worthwhile analysis to do for your marketing efforts. The top responding states were: 1. South Dakota. Rhode Island. West Virginia.
California was one of the first that they’re becoming very popular, lots of which are based on the European GDPR. And bearing in mind, you know, average company’s gonna have between five and 10, super critical applications that if it’s out, it could cost them revenue, business and their customers revenue and their business.
We organize all of the trending information in your field so you don't have to. Join 57,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content