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How Associations Are Using Community to Support Their Members During COVID-19

Higher Logic

While they're there, they're posting more discussions (posts were up 48%) and engaging with content (library views saw a 100% increase and library downloads went up 122% since February). Welcoming the Whole Industry to the Community. Note: We see associations go both ways with keeping communities open or making them private.

Library 318
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8 Award-Winning Success Stories from Super Forum 2018

Higher Logic

They make regular use of all the marketing automation tools including scoring, personas, web tracking, and campaigns to gain insight and communicate with their membership. In a recent effort, AAAE leveraged web tracking to identify members that showed interest in a Certification program based on website behavior. Highlights.

Michigan 190
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Building Buy-In for an Online Community at Your Association

Higher Logic

An online community opens a window into your members’ interests, wants, needs, and pain points. Their discussions, the resources they download, and the feedback they give you are all crucial to building your member personas. Looking to personalize and target your email communications strategy to different member segments?

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Three Data-Informed Strategies for Better Member Engagement

Association Analytics

Additionally, the team was able to leverage certifications, one of which is a Workforce-ready certificate designed for members who are new to the industry. Step 4: Communicate – Once new content is developed for specific membership segments, your association needs to tell those members about it!

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Understand the true value of an AMS + LMS integration

Freestone

Download now An introduction to AMS + LMS integrations Let’s start with the basics. Simplify e-commerce and registration by syncing member orders You’ve taken the time to create a compelling catalog of courses and educational opportunities available for download or purchase. Continue reading to learn more. Read our success story today.

LMS 72
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Association Brain Food: 10.11.24

Reid All About it

The Association Artificial Intelligence Certificate Course teaches the practical use of AI tools for association professionals. Whether you’re in marketing, communications, technology, or another department, this event is designed to provide you with actionable knowledge and networking opportunities. Association AI. More info/register.

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Nonprofit Marketing and Communications: Best Practices, Templates, Ideas, and Advice

Nonprofit Marketing Guide

Nonprofit marketing and communications is all we do here at Nonprofit Marketing Guide. We focus on the needs of nonprofit marketing and communications professionals and offer community, training, coaching, and mentoring. Step One: Join Our Nonprofit Marketing Guide Community and Find Your People! It’s free!