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Association Brain Food: 11.15.24

Reid All About it

He’s convinced there are more effective ways to gauge audience needs, target and communicate messages, and deliver your association’s value proposition. Credentialing: Certificates, Certification, and Accreditation – How to Tell the Difference and What It Means for Your Association The world of credentialing can be confusing.

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What is CAE Certification for Association Professionals?

GrowthZone

In a snapshot, the purpose of the CAE certification is to : establish the body of knowledge; assess the level of knowledge ; encourage professional growth; formally recognize individuals who meet the requirements ; and. The results of the survey were used to define the scope of practice used for association management.

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Survey Says… Online Education’s Role in Membership Marketing

WBT Systems

Associations—a big group of human egos—are no different which is why membership benchmark survey reports are so popular. The ASI survey respondents are optimistic about the future of their associations—but less so than in 2017. Gain or maintain professional certification (12 percent). Certifications: a pathway to engagement.

Survey 150
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Association Brain Food: 2.7.25

Reid All About it

Earn up to 5 CAE credits by taking the SEO for Associations Certificate Course. Snack pack How to ensure your association’s communications cut through the inbox clutter. Host: Certification Network Group Speakers: Dale Cyr, MBA, CAE, CEO, Inteleos Larry Lynch, CAE, FASAE, Sr. Association SEO course. More info/register.

Chicago 275
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Association Brain Food: 2.28.25

Reid All About it

Based on their survey findings, theyve divided Gen Z into three groups, each with their own beliefs and desires: Neo-Traditionalists, Fluid Pragmatists, and Internet-Age Explorers. Fundamentals of Message Design Workshop Ready to unlock the secrets of persuasive communication? Thats why the agency went straight to Gen Z for answers.

DC 258
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Creating a Better Member Experience

Association Analytics

Key ways to segment your audience may be by demographic, length of membership or by behaviors such as engagement, certification activities and event attendance. Your survey may have been right for the 200 people who took it, but not reflective of what the other 2,500 attendees actually want from their member experience.

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Association Brain Food: 8.25.23

Reid All About it

The weekly list of free educational events and resources for the association community… “If you look at what you have in life, you’ll always have more. They pull out a few good ideas from survey comments too. Another report to add to your reading list is Deloitte’s 2023 Gen Z and Millennial survey. Oprah Winfrey Online programs.