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But just because people arent writing angry emails or calling to congratulate you on a successful conference, doesnt mean they arent telling you something – that silent majority is present and powerful. Which way are enrollments that certification you offer trending? …But Don’t Forget To Listen!
The Association Artificial Intelligence Certificate Course teaches the practical use of AI tools for association professionals. The American Society of Cataract and Refractive Surgery used AI tool Zenus to capture attendee behavioral data during their conference and expo—data their sponsors and exhibitors found valuable. to 5:25 p.m.
In this post, we’ll explore three strategies you can use to ensure you’re making the right moves for more meaningful member engagement. You’ll come away with specific examples from the team at the International Association of Exhibitions and Events (IAEE) that you can use to inform your own strategy.
.* From Resumes to Results: Hiring for Real Impact Learn about a competency-based framework to clearly define success in a role and identify what matters in a candidate’s background; an end-to-end hiring strategy to improve job advertising, sourcing, interviews, and final decisions; and common hiring pitfalls to avoid and what to do instead.
Conference/event evaluations. Mobile engagement strategy. Clowder explains why you need a mobile engagement strategy when deploying a membership app and how that strategy helps you deliver value, build trust, and increase member engagement. Why do content strategies fail —and what can you do about it? Coincidence?
Virtual conference complaints—and solutions. We’ve had a few months now of quickly planned virtual conferences and learning events. WBT Systems has been tuning in—they describe ten attendee complaints about virtual conferences and provide suggestions to resolve them. Virtual conference success stories. Here’s another one.
For professional associations, things like the highest level of education or certifications earned – or asked for – are powerful. That a conference doesn’t have to be cookie-cutter, there can be sessions that draw everyone in. We have to sort and segment our audiences in some way. He has fun stories.
It covers strategy, tactics, technology, AI and more in a post, not a download. At Community-Led Alliance, Steve Chen describes the journey of Code & Coffee and suggests strategies for building trust, psychological safety, and a strong sense of belonging in a community. Content strategy. Membership meetups. Skills training.
Certification launch. WBT Systems shares the advice of two association execs who launched a certification during the pandemic. Virtual conference pricing. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Maximizing Revenue through Smart Pricing Strategies.
Billhighway describes nine strategies for recruiting chapter leaders that reduce the stress of leadership roles, offer more fulfilling volunteer experiences, and rejuvenate your chapters. Join a weekend meet up at a restaurant close to the conference hotel and meet some of your community in person. Spooky sponsorships.
They provide advice for revisiting your marketing personas and strategies and creating the right type of messaging for this moment. Virtual conference success story. I’m going to keep my eye out for good stories since everyone’s trying to learn about virtual conferences right now. Virtual conference of the week.
Virtual conference networking. Lee Gimpel of Better Meetings is calling out virtual conference organizers for giving the label “networking opportunities” to five types of experiences that don’t deliver on the networking promise , including the ubiquitous chat box. Lessons learned while planning a hybrid conference for APHON.
The weekly list of free educational events and resources for the association community… Inclusive conferences. Barbara Palmer at PCMA Convene lists eight ways conference organizers, sponsors, speakers and attendees can make conferences more racially diverse. Conference and education teams. Virtual conference advice.
As markets grow, businesses will increasingly need the services associations provide, such as professional development, knowledge transfer, networking, education and professional certifications, according to Globalstrat , which recently released, “ 2016 Association Growth Global Trends Survey Report.”.
If your members have to acquire new knowledge and skills to thrive in this new pandemic environment, WBT Systems suggests offering this type of certificate (and digital badge) program. Planning virtual conferences. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman.
This week Eric Kuhn, opening keynoter at ASAE’s 2017 Marketing, Membership & Communications Conference advised attendees to “ adopt social media next practices , not just best practices “, when describing social media as one of the most powerful marketing tools for associations.
It also assesses 76 challenges across nine association strategy domains, including membership, meetings, advocacy and education. Professionals in Certification Networking Event. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. The future of work. every Monday.
Technology advancements allow working professionals to take classes, earn credits, or achieve certifications through software called a Learning Management System (LMS). In order to help organizations make the most of their continuing education technologies, we’ve collected our favorite strategies. Foster a sense of community.
That’s why it’s a good time for your association to promote your certificate, microcredential and certification programs. Virtual conferences. Not going virtual is not an option for association conferences , says MemberSuite. Learning Strategies for Virtual Events. A new episode is posted every Monday by 1 p.m.
Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. – The Delicate Balance: Intersection of Strategy and Governance – Roles and Responsibilities of the Association Board. Presenter: Randall Rollinson, President, LBL Strategies. Tue 2/2 at 11 a.m.
WBT Systems explains how virtual conference session recordings can serve as a launchpad for an association’s online learning portfolio. Lee Gimpel of Better Meetings describes the promises by virtual conference hosts of attendee engagement as a “bait and switch.” by Adrian Segar, Conferences That Work, part 1 and part 2 ).
Future conference attendance. A new report from Bruce Rosenthal Associates, HPN, and Ricochet Advice, The Conference Roadmap to Recovery , presents survey responses from 8,525 association members on their likelihood to attend conferences in 2021. Hybrid conferences. Educational coaches. Tue 4/6 at 11 a.m. – CAE credits.
In the past, they achieved this in part by selling continuing education content to members, either directly or indirectly through conferences and forums. Prior to the digital revolution, these credentials were called certificates of completion. Badges recognize program and certificate completion, with badge color based on skill level.
Most of the people I know who exhibited at virtual conferences this past year were not pleased with the results. Virtual conference pricing. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Virtual expo. Check out Cecilia’s Nonprofit Executive Spotlight series too.
He explains how to build product lines using a framework involving product extensions—an interesting and potentially fruitful strategy. Because skills are the new workforce currency , associations must focus on designing and delivering what members need: digital badges, certificates, and hands-on learning programs. Member experience.
Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Hear about the strategies and tools modern associations are using to supercharge member engagement. Sheri Sesay-Tuffour, CAE, CEO, Pediatric Nursing Certification Board. Tue 3/9 at 12 p.m. More info/register. Host: Cvent.
Digital Badges are a part of these changes and are set to make a big impact on education and certification programs in 2017. Diplomas, degrees, certification, and skills quickly lose their relevance and become obsolete. What Does Designing a Digital Badge Strategy Look Like? How Do I Use the Digital Badge Strategy Design Canvas?
Conference planning. Julius Solaris of Boldpush says don’t even think about planning a conference like last year’s. Daniel Larison, Eunomia ) The female pickup artists: a new group of influencers is peddling an old strategy, the art of entrapping a man. Marketing to younger generations. This is so sad. Just keep it real, people.
They share ten strategies for motivating members to volunteer and mentally show up for meetings. Do we have approval to book live conferences? Breakout room topics will include asynchronous virtual education, virtual conferences, and Zoom tips. Virtual volunteer fatigue. Sponsorships. What does that mean? 1 CAE credit.
Sponsorship strategy. They offer webinars, blog posts, and maybe even conferences to your members. Host: Adrian Segar, founder, Conferences That Work. We’ll dive into how to rethink event strategies to promote engagement, enable organic interactions, and create a sense of community long after the event. Fri 8/7 at 11 a.m.
If you create education and conference program titles and descriptions for your association’s website, search engine optimization (SEO) will make those programs more discoverable by potential learners and attendees. Association strategies. What deer hunting taught me about strategy. SEO for education programs. Quick hits.
They identify six common mobile engagement strategies and share tactics for implementing them. Nimble’s AI success kit includes four useful resources: two 30-minute webinar recordings about AI for associations , plus an introduction to AI for associations and a guide to developing an AI strategy. Conferences. Student membership.
As we pack and ship our materials, arrange meetings with partners, clients and associations, and put the finishing touches on our TopClass demos, we started thinking about our top technology strategy tips for getting the most out of the conference. Have you got a plan? There are so many great sessions to choose from!
Pandemic engagement strategies. MemberSuite identifies five strategies for engaging members during this next phase of the pandemic crisis : content, education, community, volunteering and causes. 5 virtual conference pricing strategies. I agree, it’s time to completely rethink how you approach sponsorship. MeetingsNet ).
MemberSuite shares nine strategies for preventing volunteer burnout so you can keep your leaders in office and your pipeline full. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Strategy First, Software Next. Volunteer fatigue. Supplier members. Tue 7/6 at 12 p.m.
It depends on your strategy: Keeping it open has distinct organic search value for search engine optimization (SEO) and can allow many voices in the conversation, while keeping it members-only can create a more intimate feeling and be a draw to sign up for membership. Taking Conferences and Events Virtual.
The Association Artificial Intelligence Certificate Course teaches the practical use of AI tools for association professionals. Content strategy. Jimmy Daly at Superpath explains why you need a documented content marketing strategy , how to assess whether your strategy is working, and what solutions to put in place if it’s not.
The best association member engagement strategies guide them to participate in the right programs and leave them feeling valued—which makes them significantly more likely to renew! Here are 24 association member engagement strategies to explore for your organization, plus 6 tips for how to increase member engagement. The solution?
Conference design. Conference/abstract management. Ex Ordo describes how to implement conference and abstract management software for medical, technical, scientific, and academic association events. Competing against niche professional organizations, membership and conference revenue has “slowed to a trickle.”
Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. domains, domain name system, and digital certificates)—in enabling the day-to-day successful operation of their business. Event Strategies 2021 and Beyond. Check out Cecilia’s Nonprofit Executive Spotlight series too.
Loyalty strategies. She explains how for-profits are using membership strategies to develop customer loyalty. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Johnson II, CMP DES, Chief Diversity Officer & Director of Event Strategy, Talley Management Group Inc.
Your organization’s strategy must offer “an inspirational, robust, and innovative pathway to a better future.”. Hear about unique data and insights into 2020 association marketing and how pivots, learnings, and trends will inform 2021 association marketing strategy. Gathering a Top-notch Team for Your Hybrid Conference.
Association strategy. He warns against relying on yesterday’s programs and generational stereotypes to guide your strategy. Conference design. Dilhara Muthukuda at Event Garde calls out five program formats that kept her engaged at a recent conference. Yes, yes, a thousand times yes. Microlearning. More info/register.
Just as we are seeing more organizations delivering education and certification programs through online Learning Management Systems , there is a growing expectation for organizations to be able to communicate and share knowledge with their customers, members, or employees efficiently and expertly online.
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