Reid All About it

NOVEMBER 1, 2024

Content marketing. Rosie Campbell at Beam Content believes empathy is the skill that will rescue content marketing. You need content that puts empathy first—the kind of content that builds a long-term relationship with your market. Member workplace challenges. Content marketing. Committee management.

Revenue 258

Revenue Education Arlington Committee 258

Reid All About it

OCTOBER 4, 2024

The Association Artificial Intelligence Certificate Course teaches the practical use of AI tools for association professionals. Learn how to create high-quality text, image, video, and other content through hands-on time in class. Content strategy. Watch demos on how to enhance donor and member engagement. Association AI.

NJ 258

NJ Email Marketing System Education 258

Reid All About it

JUNE 21, 2024

Content marketing. Association Brain Food readers can earn up to 10 CAE credits from Chris Gloede’s popular 10-week Association Academy Member Growth Certificate Course —only $499 with Brain Food promo code ACADEMY (a $50 discount). AI and events. At Animalz, Ryan Law describes how to find helpful topics for your blog.

Arlington 264

Arlington San Diego Course Strategy 264

Associations Now

MAY 3, 2019

Also: improving the certification exam experience. Your member database is a portal to a lot of information—like, a lot. Audra Hopkins from the Web Scribble blog says to think of your member database like a room full of documents. What is worrying your members about the certification exam? Drowning in data?

Process 71

Process Certificate Member Research Tips 71

Reid All About it

JULY 9, 2021

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Members and prospects are more likely to engage with your content and programming if you demonstrate that you know and understand their needs. Loren Edelstein, Vice President, Content Director, Northstar Meetings Group.

Rhode Island 195

Rhode Island Technology Strategy Member Engagement 195

Membership Marketing

JULY 11, 2024

Our data suggest that many associations turn to market research to address this challenge. Our data show that 38% of associations conduct member research annually, and 29% conduct member research at an even greater frequency. The use of research positively correlates with encouraging membership numbers.

Report 40

Report Marketing Member Research Innovation 40

Fonteva

AUGUST 15, 2019

Member profiles are well-rounded and have a single, accurate information source. Events allow association members to come together, whether it’s through an educational course to get a certification or with a conference to provide networking opportunities. Event Management. Data-driven decisions.

Association Software 40

Association Software Software Tools Association Management 40