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Association Brain Food: 10.4.24

Reid All About it

The Association Artificial Intelligence Certificate Course teaches the practical use of AI tools for association professionals. This live course from Association Academy meets on five Thursdays, 1-2pm ET starting October 17. Association AI. More info/register. . More info/register.

NJ 254
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[Infographic] The Power of Audience Segmentation

Higher Logic

Great marketing delivers personalized, timely content to the right people. Did you know 77 percent of email marketing ROI comes from segmented, targeted, and triggered campaigns? Still, 42 percent of marketers don’t segment and only four percent segment with multiple data types. Audience segmentation is the key.

Texas 214
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Association Brain Food: 9.13.24

Reid All About it

Because skills are the new workforce currency , associations must focus on designing and delivering what members need: digital badges, certificates, and hands-on learning programs. Taught live by leading association heads of marketing, this course teaches you how to evaluate marketing copy and layout. to 1:30 p.m.

LMS 265
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Association Brain Food: 10.11.24

Reid All About it

The Association Artificial Intelligence Certificate Course teaches the practical use of AI tools for association professionals. This live course from Association Academy meets on five Thursdays, 1-2pm ET starting October 17. . Association AI. More info/register. . More info/register.

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Association Brain Food: 8.9.24

Reid All About it

Host: Fridays@4 Speakers: Samantha (Sam) Evans, ICE-CCP, CAE, MBA, Certification Manager, International Association of Accessibility Professionals Haley M. The goal of an EPC (Email Preference Center) is rooted in maintaining compliance and adhering to CANSPAM laws. More info/register. Location: Chicago IL. More info/register.

Cleveland 265
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Revenue-Generating Solutions for 5 Essential Member Needs

Membersuite

Host webinars, live and on-demand online courses, on-demand recordings, and virtual and in-person conferences and other educational events. The pass provides access to a collection of courses, programs, and recordings, or a specific number of credits. Other revenue-generating programs include: Certification programs.

Revenue 135
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Survey Says… Online Education’s Role in Membership Marketing

WBT Systems

Online education’s role in membership marketing. Let’s not forget that online courses provide an opportunity for members to develop relationships with fellow students. Gain or maintain professional certification (12 percent). Email marketing. How else can your e-learning programs support membership marketing?

Survey 150