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Association Brain Food: 10.11.24

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The Association Artificial Intelligence Certificate Course teaches the practical use of AI tools for association professionals. Hear AI helps optimize the relevance of search results by considering different parameters for ranking various types of content, ensuring users receive the most pertinent information. Association AI.

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Integrated, automated membership renewal campaign leads to $18,000 increase in revenue.

YourMembership

How one association went from a low-cost email marketing program to a more efficient process and better data quality to streamline membership renewal campaigns. Veterinary Hospital Managers Association (VHMA) provides veterinary management professionals ongoing education, certifications, and networking opportunities.

Revenue 186
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Association Brain Food: 2.7.25

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Earn up to 5 CAE credits by taking the SEO for Associations Certificate Course. Providing effective volunteer training without veering into information overwhelm is tricky, but not when you have Mariner Management & Marketing at your side. Association SEO course. Microlearning. Coaching volunteer leaders. More info/register.

Chicago 275
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[Infographic] The Power of Audience Segmentation

Higher Logic

Great marketing delivers personalized, timely content to the right people. Did you know 77 percent of email marketing ROI comes from segmented, targeted, and triggered campaigns? Still, 42 percent of marketers don’t segment and only four percent segment with multiple data types. Audience segmentation is the key.

Texas 214
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Association Brain Food: 10.4.24

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The Association Artificial Intelligence Certificate Course teaches the practical use of AI tools for association professionals. Host: ASAE Technology Advisory Council Facilitators: Reggie Henry, Chief Information and Performance Excellence Officer, ASAE Dave Coriale, President, DelCor Technology Solutions Tue 10/8 at 12 p.m.

NJ 258
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Association Brain Food Weekly: 11.20.20

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Certification launch. WBT Systems shares the advice of two association execs who launched a certification during the pandemic. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. This is a pledge everyone should repeat upon starting work each day. Tue 11/24 at 11 a.m. –

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Association Brain Food: 12.6.24

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Chazin & Company describes what association CEOs should expect from their finance and accounting teams , so staff and volunteer leadership have the financial information they need to answer questions, make data-driven decisions and fulfill their fiduciary duty. Association finances. Association content. To engage members, WorkerBee.TV

Content 213