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The Association Artificial Intelligence Certificate Course teaches the practical use of AI tools for association professionals. – Engage First, Grow Further: Rethinking Membership Strategies (Associations Trends Talk) Too often, organizations focus myopically on increasing membership. Association AI. More info/register.
.* From Resumes to Results: Hiring for Real Impact Learn about a competency-based framework to clearly define success in a role and identify what matters in a candidate’s background; an end-to-end hiring strategy to improve job advertising, sourcing, interviews, and final decisions; and common hiring pitfalls to avoid and what to do instead.
Sending a monthly customer newsletter with industry updates is different from an email campaign for an upcoming event, or even an onboarding campaign for new members or certification course. Choose your goal, assess the action needed, and tailor the content accordingly. Broader Engagement.
This might sound like certification, but the association’s CEO, David Shearer, emphasizes that it goes beyond it—in part because the industry is one that’s always changing. The post Accessible, Affordable: The Strategy Behind One Group’s Online Learning Efforts appeared first on Associations Now.
Association strategies. They suggest seven strategies that will position your association to deliver value , and preserve and strengthen member and customer engagement and loyalty. What deer hunting taught me about strategy. Hear about several strategies for gauging a customer’s (i.e., Quick hits. Fri 2/5 at 12 p.m. –
Learn how Texas Medical Association leveraged marketing automation to grow revenue by 313%, the creative approach National Association of Federal Credit Unions incorporates for event communications, and the strategy behind Florida Association of Insurance Agents increasing member engagement by 201%. More info/register. Host: Informz.
Florida Society of Association Executives ). Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Learn the basics of conducting usability testing and how to use the results to drive your online strategy.
Larger associations are independent corporations that usually have a physical presence, like offices, financial assets, and maybe other assets like intellectual property, or a certification or inspection program that the organization sells for a fee. I’m the executive director of one association and the legal counsel to another.
We explored this question on February 24 in 3 Ways to Tap Chapter Relevance in 2021 , focusing on ways we can tap into our chapters’ successes thus making them a part of our overall membership strategy. Build chapter into the organizations’ education strategy. Below is a snapshot of what we discussed. Ramp up tech/admin support.
The tragic collapse of the Champlain Towers in Florida has forced lenders and other industry stakeholders to look for clear and standardized guidance on how to analyze ongoing risk in residential buildings with aging infrastructure and significant deferred maintenance.
You’re full of knowledge about best practices, successful strategies, bad habits, and other tidbits that are ingrained in your everyday life. The possibilities for incentivizing fundraising are endless – we’ve seen nonprofits offer anything from t-shirts to raffle tickets to gift certificates to their fundraisers. What’s your story?
So why would your association apply a one-size-fits all membership marketing strategy to try and appeal to both ends of the millennial age spectrum? Certification programs. You will be much more likely to successfully attract millennials to your association if you customize an age appropriate campaign. Job boards.
Do you remember early last year seeing a slew of LinkedIn updates about an online DEI course at the University of South Florida (USF)? But 62,000 people completed the course and earned a certificate. Hear the most critical learnings from the New Member Engagement Study and essential strategies they couldn’t fit into the report.
The Moonshot Moment Goal for the Indian River County public schools in Florida is to have 90% of all students reading at grade level by third grade. They could start with one of your certificate programs. Michelle Brien is VP of Marketing & Product Strategy at WBT Systems and a member of.OrgCommunity.
The Moonshot Moment Goal for the Indian River County public schools in Florida is to have 90% of all students reading at grade level by third grade. They could start with one of your certificate programs. Michelle Brien is VP of Marketing & Product Strategy at WBT Systems and a member of.OrgCommunity.
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