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OCTOBER 11, 2024

Sponsors have many options for their marketing dollars, including their own webinars, events, and blog posts. The Association Artificial Intelligence Certificate Course teaches the practical use of AI tools for association professionals. Video marketing. I can’t even fathom the loss of lives—we haven’t yet heard the worst of it.

North Carolina 258

North Carolina Revenue Email Marketing Newsletter 258

Blue Sky eLearn

OCTOBER 11, 2017

Whether you’re a solo eLearning hero or you’re like the Avengers and you have a whole squad, we are counting down 10 tips that’ll help you put some POW into your program! Tip #10 – Preparation. Tip #9 – Consistency. Tip #8 – Outsource. Tip #7 – Timeline. Stick to them!

Tips 215

Tips LMS Mooc Social Media 215

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FEBRUARY 28, 2025

Lisa Libes, Pens and Poison Tips for being non-partisan in a partisan age: Its not easy, it can be exhausting, and you’re not always going to get everything right. Snacks This explains why many college graduates are so lost. Literature has become a playground for Marxists: how the academy betrayed the humanistic tradition. 1 CAE credit.

DC 258

DC Education Arlington Case Study 258

Nimble AMS

DECEMBER 18, 2024

Consider providing pricing discounts on continuing education courses or certification programs to boost enrollment and increase long-term engagement in your association. Reduced marketing costs Offering exclusive discounts to your existing email list or member base is often less costly than acquiring new leads through paid advertising.

Discount 103

Discount Price Revenue Tips 103

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OCTOBER 25, 2024

Fear not, Lori Zoss Kraska and Bruce Rosenthal are handing out satisfying treats for Halloween— ten tips for successful sponsorship programs. Small-staff membership marketing. Host: Channel Market Academy Speakers: Kate Coffey-Bacon, VP Marketing, U.S. Marketing Manager, Association Analytics Wed 10/30 at 7 p.m.

Arlington 252

Arlington Revenue Education Strategy 252

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DECEMBER 6, 2024

Content marketing. The comprehensive 2025 B2B Content Marketing Benchmarks, Budgets & Trends report from the Content Marketing Institute is a must-read for marketing professionals. A marketers life is so much easier when you have a content strategy, which is why Im always harping on this point. Member surveys.

Content 213

Content Strategy Revenue Education 213

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NOVEMBER 1, 2024

Content marketing. It’s a shame because empathy is a required emotion for anyone in a people business, like association and marketing professionals. Rosie Campbell at Beam Content believes empathy is the skill that will rescue content marketing. Content marketing. Hmm, that’s what my industry partner clients do.

Revenue 258

Revenue Education Arlington Committee 258

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JULY 31, 2020

Please consider participating in Marketing General Inc.’s If your members have to acquire new knowledge and skills to thrive in this new pandemic environment, WBT Systems suggests offering this type of certificate (and digital badge) program. Virtual event tips. – Event Marketing Strategies for Virtual and Hybrid Events.

Montana 362

Montana Revenue Case Study Innovation 362

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JUNE 18, 2021

Hear about how associations need to shift their mindset on recruiting, training and education; workforce trends that will shape the future labor market; and why retaining employees is more important than ever?. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. More info/register.

LMS 369

LMS Certificate America Committee 369

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NOVEMBER 13, 2020

This study investigates more than 60 factors influencing members across six domains, including economic, technology and market psychology. MemberSuite explains the benefits for associations and employers as well as tips for planning, marketing and producing the event. Professionals in Certification Networking Event.

Recruiting 370

Recruiting Recruitment Certificate Tips 370

Higher Logic

MARCH 19, 2019

You ready for those four tips? You may not have to bring outside people in for help with email design: We’ve got 17 tips for the non-designer on how to make your emails appealing and totally clickable. On top of that, you can use marketing automation to retarget advertisements. Invest in quality digital advertising space.

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Revenue Tips Massachusetts Certificate 191

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JUNE 25, 2021

Amanda Milligan, Content Marketing Institute ). The Global Journey: Cultural Tips To Help You Soar. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Michelle Brien, VP of Marketing and Product Strategy for TopClass LMS by WBT Systems. Quick hits. This is so me.

LMS 361

LMS Revenue Tips Strategy 361

WBT Systems

JULY 11, 2017

When digital entrepreneurs—those who make their living selling online products and services—see a need in their market, they design a revenue-generating online course to meet that need. They also use online course marketing tactics that help them become millionaires in the process. Develop a content marketing funnel.

Course 186

Course Marketing eBook Education 186

WBT Systems

MAY 9, 2017

This week Eric Kuhn, opening keynoter at ASAE’s 2017 Marketing, Membership & Communications Conference advised attendees to “ adopt social media next practices , not just best practices “, when describing social media as one of the most powerful marketing tools for associations.

Revenue 231

Revenue Certificate Learning Management System Education 231

Blue Sky eLearn

JULY 24, 2019

Here are 5 tips to help you maximize your impact and make sure your event is the event of the year: Picking the Right Association Management Software. Focus on your social media marketing strategies. You can even go a step further and take certain sessions and turn them into courses for continuing education credits or certifications.

Tips 201

Tips Software Recruiting Recruitment 201

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NOVEMBER 20, 2020

Certification launch. WBT Systems shares the advice of two association execs who launched a certification during the pandemic. Quick hits before we get to the list of next week’s free education: 40 one-sentence newsletter tips. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman.

Certificate 370

Certificate System Dallas Recruitment 370

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SEPTEMBER 18, 2020

The weekly list of free educational events and resources for the association community… Association marketing. That’s why it’s a good time for your association to promote your certificate, microcredential and certification programs. Inclusive marketing. Marketers can do better, say Steve Pemberton and Ginny Engholm.

Montana 351

Montana Certificate Conference Education 351

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SEPTEMBER 13, 2024

Because skills are the new workforce currency , associations must focus on designing and delivering what members need: digital badges, certificates, and hands-on learning programs. Association marketing. Taught live by leading association heads of marketing, this course teaches you how to evaluate marketing copy and layout.

LMS 270

LMS Revenue Certificate Content 270

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JANUARY 29, 2021

Monday (2/1) is the last day to participate in Marketing General Incorporated’s (MGI) 2021 Membership Marketing Benchmarking Survey. Membership pro tip: offer bite-size engagement to new members. Tip Tucker Kendall, International Society of Arboriculture via Associations Now ). Membership survey. Quick hits. 1 CAE credit.

Newsletter 370

Newsletter Education Recruiting Recruitment 370

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JUNE 11, 2021

WBT Systems shares ideas for microlearning programs and samples of marketing messages that will persuade members to schedule time for professional development. Level up with these 15 association marketing resources—books, podcasts and blogs. Do you need support with membership marketing? Chapter benchmarking. Quick hits.

Certificate 322

Certificate Revenue Technology Communications 322

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SEPTEMBER 20, 2024

TopClass LMS describes marketing messages that persuade members to become learners and elements of online education programs that stoke the intrinsic motivation of learners. labor markets won’t meet future workforce needs. . | labor markets won’t meet future workforce needs. Motivation to learn. Microlearning. to 2:10 p.m.

LMS 264

LMS Revenue Certificate Content 264

Association Analytics

JUNE 17, 2021

Whichever format you choose, you should consider your historical event data as you develop your event marketing strategy. Tie past spikes in registrations to the marketing initiatives taking place during that time so you can better understand which approaches and messages led to the most registrations. Is it getting a certification?

Revenue 318

Revenue Discount Analysis Certificate 318

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MAY 22, 2020

Billhighway explains how virtual events can help sponsors and exhibitors achieve their marketing goals —while helping chapters achieve their revenue goals. Reconnecting Marketing + Events: The Good, The Bad, and the Silver Linings. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman.

Certificate 369

Certificate Revenue Conference North Carolina 369

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AUGUST 25, 2023

TopClass LMS highlights findings from MGI’s 2023 Membership Marketing Benchmarking Report that they think will interest association education teams. Marketing to younger generations. Get yourself a bag of dough from the market. Please take three to five minutes of your time to help with this research. Membership trends.

millennials 370

millennials Education Survey Certificate 370

NXUnite

MARCH 19, 2024

In this guide, we’ll share four proven tips to help your organization manage its finances more effectively. Fundraising costs, which are the upfront costs associated with fundraising campaigns and include event planning, marketing , and fundraising software investments. Let’s get started!

Tips 130

Tips Handbook Revenue Cost 130

WBT Systems

APRIL 25, 2017

Prior to the digital revolution, these credentials were called certificates of completion. Unlike a paper-based certification, a digital badge is embedded with relevant “ metadata ” such as the badge title, description, date earned, issuer, recipient, expiration date and even specific details about the work submitted by the recipient.

LMS 253

LMS Certificate Library Education 253

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APRIL 16, 2021

The Virtual Events Institute asked several experts for tips on virtual event engagement. In this high-level workshop, attendees will review key contract clauses, negotiation tips, and strategies on how to ensure a strong contract to protect your organization. Jeff suggests learning formats you might want to consider. 1 CMP credit.

Revenue 363

Revenue Strategy Team Content 363

Higher Logic

MAY 20, 2020

To supplement the webinars, provide additional online courses and certifications through a Learning Management System (LMS) and boost your non-dues revenue even more. Tip: Sign up for Higher Logic's Super Series to see examples of virtual events as well as learn how to bring more engagement to your organization.

Revenue 296

Revenue Learning Management System Member Engagement eBook 296

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FEBRUARY 2, 2024

Host: KiKi L’Italien, Vice President, Marketing and Community Engagement, Big Red M Guest: Liz Peuster, CAE, Director Of Communications & Public Relations, South Carolina Association of CPAs *All events are online at Eastern Standard Time unless otherwise noted. Hear tips and practices to get members engaged in your association.

Certificate 275

Certificate Denver South Carolina Strategy 275

Higher Logic

AUGUST 1, 2019

The Membership Marketing Benchmarking Report from Marketing General Inc. reports which recruitment marketing channels have performed the best for associations (trade and professional). In the survey, associations were asked to select “Which recruitment marketing channels get your organization the most new members?”.

Recruiting 195

Recruiting Recruitment Certificate Discount 195

NXUnite

OCTOBER 2, 2024

If your organization decides to work with a PEO, look for experienced and knowledgeable professionals with certifications in HR and payroll management. The post How to Streamline Your Nonprofit’s Payroll Process: 3 Tips appeared first on NXUnite by Nexus Marketing.

Process 130

Process Tips How To Certificate 130

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MAY 7, 2021

Amith Nagarajan writes at Sidecar about the potential for associations to issue accreditations and certifications on the blockchain. Marketing must-haves. Doug Kessler at Velocity Partners says three things matters most in B2B marketing right now: meaning, metrics and mojo. When choosing marketing channels, visualize the curve.

Technology 370

Technology Strategy St. Louis System 370

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NOVEMBER 10, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Hat tip to Bruce Rosenthal for sharing this on ASAE Collaborate. Please email me if you have a piece you’d like to discuss. More info/register.

Certificate 291

Certificate Price Tools Member Engagement 291

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AUGUST 9, 2024

Benchmarking reports are also an effective content marketing tactic for associations and industry partners. Seeing the encroachment of AI into the arts, communication, and marketing, Mark Schaefer reminds us of the “ durability of human creativity ” and “emotional connection to actual people.” AI vs humans. More info/register.

Cleveland 270

Cleveland LMS Press Release Content 270

WBT Systems

JULY 26, 2016

One great way to do this is to look to your online education and certification programs – with your Association Learning Management System, generating non-dues revenue is easy! Course teasers, where you give the learner access the first few pages of the content, can be very effective as a marketing tool to encourage purchases.

Revenue 240

Revenue LMS Learning Management System Course 240

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OCTOBER 9, 2020

Tips for living online: lessons from six months of the COVID-19 pandemic. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Take away a tip sheet to share with your virtual moderators, and to use for running meetings smoother yourself. marketing and communication professional.

Utah 370

Utah LMS Conference Tips 370

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OCTOBER 7, 2016

Learn how Snapchat is different from other social media platforms; how to use Snapchat to engage event attendees; how to design an effective On-Demand Geofilter for your event; and how to market your organization with Snapchat. Presenter: Gayle Rosnick, CMP and CMP-HC Certification Director, Convention Industry Council. 1 CMP credit.

Mooc 212

Mooc Certificate DC millennials 212