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Association Brain Food: 2.28.25

Reid All About it

.* From Resumes to Results: Hiring for Real Impact Learn about a competency-based framework to clearly define success in a role and identify what matters in a candidate’s background; an end-to-end hiring strategy to improve job advertising, sourcing, interviews, and final decisions; and common hiring pitfalls to avoid and what to do instead.

DC 258
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Association Brain Food: 10.6.23

Reid All About it

Content Marketing Institute shares highlights from their conference, Content Marketing World , including a quote from their chief strategy advisor Robert Rose: “Content marketing is what marketing is becoming. Learn proven strategies to implement AI within your association, potentially boosting overall productivity by up to 40%.

Revenue 264
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Association Brain Food Weekly: 5.21.21

Reid All About it

Hear about strategies from associations (and a few non-profits) that have weathered this and how these strategies can ultimately help us engage more members – a greater diversity of members – in the work of the association going forward. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman.

San Jose 369
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Association Brain Food Weekly: 5.14.21

Reid All About it

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Hear three examples of how our customers have addressed this very challenge using practical, cost-effective strategies. Presenter: James Burron, co-founder and president of the Canadian Association of Alternative Strategies & Assets.

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Association Brain Food Weekly: 2.18.22

Reid All About it

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. We’re floored by the range of issues that component relations professionals (CRPs) address daily, so we want to help you manage stressful chapter situations and give you strategies to circumvent them. Tue 2/22 at 12 p.m. 1 CAE credit.

Content 39
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Find More Meaning in Your Metrics

Associations Now

Back in July, we took a look at how the “moneyball” strategy in baseball was being felt in ticket offices of Major League Baseball clubs and what associations could learn from it for their own “ticket” (i.e., For example: What is the increased earning power of a person with your association’s certification?

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Unlocking equity by investing in broad outreach and deep community organizing 

Candid

Without the flexibility to pivot to new strategies and broad engagement among community members, organizations risk falling into a cycle where they only treat the symptoms of problems instead of tackling the root causes that underlie their mission.