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How much value has your organization placed on association certifications? Today, professional certifications are increasingly recognized as an essential tool for career advancement. However, association professionals and members are currently divided on the importance of certifications and credentialing associations.
They describe revenue-sharing models and offer tips for ensuring a profitable, equitable and peaceful partnership. Witness the power of AI tools through live demonstrations, showcasing their impact on real-world scenarios. Gain insights on the challenges association leaders face around pursuing revenue ideas and how to overcome them.
This week Eric Kuhn, opening keynoter at ASAE’s 2017 Marketing, Membership & Communications Conference advised attendees to “ adopt social media next practices , not just best practices “, when describing social media as one of the most powerful marketing tools for associations. Value of Digital Badges for Association Members.
The Nonprofit Marketing Summit Join us to uncover the core principles that have driven nonprofit success for decades, and dive into the latest innovative technologies to equip your organization with the tools to thrive in 2025. Learn about strategies for leveraging non-dues revenue opportunities strategically. More info/register.
Brain Food readers can earn up to 10 CAE credits by attending Association Academys popular Association Member Growth Certificate Course.Over 1,000 association exec alums have already learned how to conduct research, develop relevant benefits, establish member content gates, improve recruitment and retention campaigns, and grow membership.
Earn up to 5 CAE credits by taking the SEO for Associations Certificate Course. How Cross-Team Collaboration Can Unlock Untapped Revenue Breaking down silos between departments can unlock hidden revenue potential, drive engagement, and future-proof your associations financial health. Association SEO course. More info/register.
Impexium explains how to increase your association’s sponsorship revenue with a new relationship-based and expertise-focused approach to corporate partners. The Association Artificial Intelligence Certificate Course teaches the practical use of AI tools for association professionals. AI tool for events. Host: rasa.io
Is your association generating as much non-dues revenue as it needs to, wants to, or has the potential to? One great way to do this is to look to your online education and certification programs – with your Association Learning Management System, generating non-dues revenue is easy!
Education revenue. D2L describes the four factors to consider when developing a revenue strategy for your association’s education programs and five models for monetizing those programs. They also include tactics throughout the guide for improving the attractiveness and effectiveness of your online learning programs and portfolio.
If you’re like most associations, it’s likely that your member dues have been in decline and that means you’ve got to look at other ways to make up for that difference, Diversifying revenue streams is key to long-term success, but your association doesn’t need to look far for solutions.
Explore strategies to revitalize your association’s digital foundation, with a central focus on leveraging learning technology to kickstart revenue generation. 10 Common Webinar Mistakes to Avoid Webinars have become one of the highest-performing channels, across every industry, to drive pipeline and revenue. More info/register.
As you rethink your pricing strategy, youll want to evaluate using pricing discounts as a helpful tool in attracting new members to your association, increasing overall traffic, building member loyalty, and selling large quantities of products. Are you looking to increase membership numbers, improve retention, or grow non-dues revenue?
For professional associations, things like the highest level of education or certifications earned – or asked for – are powerful. On the trade association side, revenue or staff size can be vital in how you treat a member organization. It’s a lot of work though!
Associations are always looking for new and creative ways to drive additional non-dues revenue. At a recent Association SIG Summit, Blue Sky Client Success Manager, Kara Adams, joined a group of association executives as they crowdsourced ideas to drive non-dues revenue. Anything you think we are missing? Comment below! Sponsorships.
Brain Food readers can earn up to 10 CAE credits by attending Chris Gloedes popular Association Member Growth Certificate Course.Over 1,000 association execs have finished the course after learning how to conduct research, develop relevant benefits, establish member content gates, evolve recruitment and retention campaigns, and grow membership.
In 2025, Congress is likely to consider new tax increases on association revenue, such as membership dues, sponsorships, investment income and educational program revenue. Discover new tools that can reduce time-consuming activities and unlock pockets of growth. Luke Burgis [A revealing one to ponder.] Tax reform threat.
Billhighway explains how virtual events can help sponsors and exhibitors achieve their marketing goals —while helping chapters achieve their revenue goals. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Moving Training and Certification Online in Less Time. Tue 5/26 at 12 p.m.
James Young at Product Community shares ten revenue-generating product ideas. Because skills are the new workforce currency , associations must focus on designing and delivering what members need: digital badges, certificates, and hands-on learning programs. Product ideas. More info/register. More info/register. But how do you get it?
As associations take on the pressures of the economy and increasing member demands, it becomes vital to identify and implement non-dues revenue opportunities to help ensure financial health. Many associations already use a variety of programs to generate non-dues revenue, among the most common being: Annual Sponsorships.
Associations are stronger together, how can they collaborate to create a place to develop, provide, and update certifications? What if that competitor also had a simple way to sell valuable certifications “in bulk” to your member’s employers? Their talent solutions revenue is growing rapidly (see graphs below). It’s that simple.
It’s important to have revenue-generating tools and approaches in place to keep your association strong. . Here are some approaches you might not have thought of to increase revenue for your association. Over time, your association’s revenue needs change. But it can be a highly effective tool for increasing revenue.
While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.
Competing against niche professional organizations, membership and conference revenue has “slowed to a trickle.” What are the latest tools and how might they help us navigate change? Get tools on how to prepare and execute a salary negotiation. Host: Professionals for Association Revenue Wed 10/11 at 11 a.m. CAE credit.
If your members have to acquire new knowledge and skills to thrive in this new pandemic environment, WBT Systems suggests offering this type of certificate (and digital badge) program. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. They became “ virtual certified.” 1 CMP credit.
Many members are struggling financially because they’ve been laid off, had their budget cut, or suffered revenue losses. Association websites compete with for-profits, media, and other associations for eyeballs, mindshare and even revenue. From Virtual Events to Real Revenue. Affordable membership. Chapter bright spots.
If you manage non-dues revenue programs, you’ve got to understand Unrelated Business Income Tax (UBIT) —or your association will eventually pay the price (taxes plus penalties and interest). Equip your organization with the knowledge and tools to navigate the evolving cybersecurity landscape. 1 CMP credit. More info/register.
The Nimble AMS Spring ‘22 release is packed full ways to help you grow revenue. Less clicks means more revenue. Good-bye cart, hello revenue. . Career advancement benefits – including training and certification/ credentials are some of the most valued benefits for members. SynchedLearning APIs . SynchedLearning APIs
Download now What to look for in an online learning software platform The latest Association Trends Study found that 51% of members prioritize certifications or credentials and 50% value training opportunities at their professional organization. However, association professionals aren’t prioritizing these important member benefits.
Through strategically implemented training, software tools and engagement techniques, sales ops leaders enable sales reps to focus more on selling in order to drive business results. . Selection of Enablement Software and other Technology Tools. Optimization of Sales Tools, Knowledge Base and other Assets. Operations.
. – Professionals in Certification Networking Event. Join fellow certification professionals for an informal online networking event where we’ll discuss some areas that you have questions on or want to enhance your knowledge of. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman.
One difference this year: “For the first time in the survey’s history, the challenge of generating non-dues revenue topped all other obstacles faced by associations.” That explains the interest in communities like Non-Dues-A-Palooza and Professionals for Association Revenue. Hear about ten (or more!) CAE credit. Daughtry, M.Ed.,
Attendees expect associations to use AI, data analytics and other tools to enhance their event experience. 3: Value of Credential – How can we better market/promote the value of certification or other credentials, e.g. micro-credentials? Leave with tools you can use today to build a strategy that best fits your organization.
On Thursday (9/26), ASAE is hosting a webinar about a possible existential threat to associations: legislators who want to apply the 21% corporate tax rate to the non-donation net revenue of tax-exempt organizations, like associations. Non-dues revenue. AI for associations. Need to sharpen your knowledge about AI? 1 CAE credit.
Associations should be aware of a wide range of software, from tools that deliver interactive content to event management platforms to solutions focused on engaging members. While your organization likely doesnt need every tool available, expanding your tech stack might be the answer to scaling your association.
Presenters: Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Tech That Translates: The Best Tools to Engage Your Audience. Not only can you use digital marketing to grow your revenue but also your brand awareness, event attendance, and open doors to new opportunities.
They can deliver valuable training for both new and experienced professionals through easy-to-access and effective online tools. Unfortunately, not every LMS has the tools associations need to provide the professional development that many industries are missing. Course Creation Tools. Choosing the Best LMS Software.
Chapters can continue to generate non-dues revenue by partnering with their sponsors in new ways. Billhighway explains how to help chapters leverage their event and content assets to deliver desperately needed revenue to their bottom line and value to sponsors. Online Survey Tools and Techniques. Chapter sponsorships.
He also addresses ethics and transparency concerns, AI policies, and “shadow” AI tools. Tech Tuesdays Whether you’re a tech-savvy pro or just getting started, Tech Tuesday is your go-to spot for the latest trends, game-changing tools, and insider tips that will take your organization to the next level. Video marketing.
MemberSuite explains why the demand is growing for certificate and certification programs and points out the difference between the two. They also describe how credentialing programs can help your association increase member engagement and revenue. A quick tool for perspective shifts at work. Credentialing programs.
Mon 2/4 at 2 p.m.* – Are Your Certifications at Risk? Voluntary Certification Legislation in the States. Distinguish between the types of legislative impacts on your certification program(s) and clarify the differences between mandatory and voluntary government oversight. Learn about the state legislation across the U.S.
The right software and tools can help you clear that plate and find a wide range of benefits for your association. These tools can help you minimize busywork, grow your membership with intelligent tech, straighten up your finances and much more. Professional associations have a lot on their plate. An AMS might include the following.
Carolyn Shomali of Professionals for Association Revenue explains what associations can learn about audience engagement from the most popular podcasts today. Strachan, The Daily Sceptic (It’s scary how censorship is becoming a governmental tool again. Seems like a good place to start. Lessons from the podcast world. 1 CAE credit.
They explain how to develop a content strategy, know when it’s time for a redesign, decrease costs and increase revenue. Find out how easy it can be to make the transition and earn even more non-dues revenue for your association. Print magazines. Generation Z. More info/register.
The Association Artificial Intelligence Certificate Course teaches the practical use of AI tools for association professionals. Host: UST Education Speaker: Ryan Graham, Chief Revenue Officer, PropFuel Wed 10/9 at 1 p.m. – Association AI. 1 CAE credit. More info/register. 1 CAE credit. More info/register. Tue 10/10 at 1 p.m.
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