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Are you looking for strategies to increase non-dues revenue? Read our blog for 13 tips to utilize your LMS and drive non-dues revenue. How can your learning management system increase non-dues revenue? Your ability to drive revenue from your learning program depends largely on your ability to create great courses.
Vista Cova’s whitepaper, Strategic Frameworks: The Future of Strategic Planning , explores how association executives are working with strategic plans in the post-COVID environment. The paper describes ten themes that emerged in their research and includes an appendix with the participants’ strategic frameworks. .
Gated content, like whitepapers, e-books, templates, or webinars, is hidden behind a form fill-out. Many individuals are eager to pay for access to professional development content to complete a certification. According to the Community Brands Study, 47% of members value certifications and credentials benefits. .
But, HFMA has cast that old non-dues revenue practice aside. Their new membership model includes unlimited access to certifications, online education, newsletters, industry analyses, and communities—the “ pay-to-play ‘extras’ in most association business models.”. Rethinking non-dues revenue: from products to partnerships.
In a new whitepaper outlining its 2017 predictions for the association sector, the technology firm Abila says associations need to adapt their strategies to new, faster environments and changing member expectations. Or download the whitepaper over this way. What should associations double down on? v=KIM9MDWn8F4.
What is Your Association's RPM (Revenue Per Member)? When I interviewed Rob Fowler, president/CEO of the Small Business Association Of Michigan, for my September 20 post about SBAM’s freemium membership model , he talked about their Revenue Per Member or RPM metric. By the way, this is gross revenue.).
Presenters: Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Using research results from a recent whitepaper by Ashfield Meetings & Events, three medical-meeting specialists will discuss how physician preferences at meetings and congresses are evolving, and why. CAE credit.
They suggest an excellent (and entertaining) whitepaper to read on this topic and steps you can take to start your association’s journey from digitized to digital. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Digital transformation. Changing minds. Guest: Paul Miller.
This not only helps secure future revenue but also reduces the administrative burden of chasing late renewals. For example, a basic membership could include access to digital resources and newsletters, while a premium membership might offer exclusive event access, discounts on certifications, and more.
Member portals: Allow members to manage their membership online, track certificates, event registrations and more. Streamline year-end processes: Tools that support dues revenue recognition, accrual dues, due to/due from functionality and other capabilities unique to professional associations make finances easier at the end of the year.
A GREAT LMS will do that while also helping you earn some added non-dues revenue. Modern learning software can be used for videos, whitepapers, individual courses, webinars and more. A great LMS makes it easy to manage content, learner profiles, certificates, etc. Hello, new non-dues revenue stream!
The economy is hitting meeting revenue hard in some sectors while programs such as certifications and distance learning are booming for the same organizations. magazine , discussed how he accidentally shot the revenues of his CoPilot service through the roof. How can you offer continual value in exchange for continual revenue?
On one hand, it’s fact for many associations that the path to revenue growth via meetings, credentialing, and other products increasingly leads outside the United States. When it comes to going global, associations these days might feel pulled in two directions.
Others require multiple years of membership tied to an event like certification. There is a growing shift from providing a paper based or in localized in-person membership to an electronic only membership. Non-Dues Revenue. (1). WhitePaper. (4). For many organizations the standard term of membership is a year.
In marketing, whether it be for membership recruitment and retention, conference attendance, participation in your certification program or whatever, the key analytic is cost per order. Non-Dues Revenue. (1). WhitePaper. (4). Because something is cheap is not a rational reason to market using that technique.
• Acquire or maintain a certification (22%). Non-Dues Revenue. (1). WhitePaper. (4). . • Participate in their young professional program (8%). • Upgrade their membership to a higher level (12%). • Purchase a book or directory (13%). • Donate to the foundation or PAC (10%). new markets. (1).
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