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A session or a seminar? Use the same terminology across the board – in your LMS, on your website, on socialmedia, and in the marketing messages. Promote on socialmedia and plant some of your eager members to post about it for you. Think about your naming conventions – is it a webcast or a webinar?
. – New Year, More Questions Breakout group topics: #1: Learning Gaps – Leading up to a certification/assessment exam, what areas of learning would you like to see improved and what areas have been beneficial for your learners to utilize? #2: 2: SMEs – What are the biggest challenges you are facing with your SMEs? #3:
Industry should be turning to associations for their continuing education and certification programs. These might consist of workshops, seminars, courses or perhaps complete certification programs. The goal of this step is to create an educational development plan for your members, based on these roles.
You can gather engagement data from: Socialmedia platforms Event registration and attendance Activity in forums and online spaces Workshop attendance Volunteer lists As you run your analytics and get a larger picture of how and where your members engage, keep those segments in mind.
A session or a seminar? Use the same terminology across the board – in your LMS, on your website, on socialmedia, and in the marketing messages. Promote on socialmedia and plant some of your eager members to post about it for you. Think about your naming conventions – is it a webcast or a webinar?
Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Associations are being called to the table as socialmedia/tech conglomerates, generational shifts, and consumption habits continue to repave the market. Samantha Evans, Accessibility Advocate and Certification Manager at IAAP.
They describe how webinars, blog posts, podcasts, YouTube, socialmedia and influencer content can help you attract and retain members. Membership marketing. MemberSuite reminds us why data-informed content marketing is such a powerful tool for associations. AI and associations. CAE credit.
Unlike socialmedia platforms, your association controls your mobile app platform—a tangible reminder of membership benefits. She shares strategies for enhancing engagement and fostering a more inclusive environment for younger members. Member mobile app. Dirty data.
Presenters: Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. A new episode is posted every Monday by 1 p.m., or subscribe for updates. Host: Rogue Tulips LLC. Cecilia Sepp, CAE, CNAP, principal and founder, Rogue Tulips LLC. All times are Eastern Daylight Time unless otherwise noted.
For example, a basic membership could include access to digital resources and newsletters, while a premium membership might offer exclusive event access, discounts on certifications, and more. Develop a comprehensive marketing plan that promotes your incentives across all channels, including email, socialmedia, your website, and at events.
Whether you’re organizing virtual seminars or mega-conferences, modern tools for event attendance tracking are an absolute necessity. This is particularly valuable for professional associations that offer CE courses and certification. But selecting the type of event attendance tracking for your event isn’t just about efficiency.
Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. How can associations use socialmedia to impact legislative outcomes? Presenter: Carlton Reed, president, Carlton Reed Seminars. A new episode is posted every Monday by 1 p.m. Tue 5/5 at 11:30 a.m. 1 CAE credit.
With the internet and socialmedia making information sharing easier every day, associations must ensure their content is relevant and valuable to members. Free products, such as socialmedia content, video clips, and white papers, create momentum to pull people up the ramp to higher value products.
What’s happened over the past 15 years, of course, is that socialmedia has become a deeply ingrained part of everyday life for billions of people globally. As with video, it would be hard to underestimate the impact of socialmedia. Impact on the Learning Business Landscape. Impact on the Learning Business Landscape.
Increasing Engagement Stepping outside the bounds of lectures and seminars will automatically pull people into your event. You can provide workshops to preview new features you will soon release, demonstrate advanced capabilities, earn new product certifications, and more. Opportunities to experience your products and services.
Shout-out members on your socialmedia. You have members achieving amazing things all the time, whether they’re receiving a promotion in their field or earning continuing education certificates. A simple way to do this is to use your socialmedia pages like Instagram, Facebook, and Twitter to highlight these members.
• Acquire or maintain a certification (22%). So if 23% of the members attend the annual meeting, another 22% attend a seminar, and another 13% participate in the private socialmedia site, pretty soon you could be looking at a fairly substantial portion of the members using the products and services of an association.
Clear visual pathways are even more pressing at professional or educational events, such as conferences, expos and industry seminars with hundreds of registrants. Likewise, pre-event communications, including registration emails and socialmedia posts, should outline relevant accessibility information for those with impairments.
From YouTube videos to socialmedia communities to the age-old institution of local book groups, lifelong learning permeates nearly all aspects of our lives whether we are conscious of it or not—and technology has multiplied the options exponentially. Nonetheless, efforts like these remain isolated.
Networking in all its forms — B2B, socialmedia, mentorship — is growing. Consider the sizeable resources every city of consequence in the world devotes to attracting conventions, conferences, seminars, symposia, and workshops — events owned in many cases by associations. Organizations gather, house, produce and share knowledge.
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