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Tue 5/9 at 12 p.m.* – Spark Your Innovation Engine. Is your association starting to focus more on innovation? How can you foster a culture of innovation? Hear unique perspectives from a researcher, technology partner and an association on the role of innovation in associations today. Location: Charlotte NC.
Charlotte Muylaert at Billhighway explains how to retain chapter leaders and prevent them from burning out and checking out. Chandar Pattabhiram suggests building a tribe by using evangelistic marketing, community intelligence and, my favorite, educational marketing. Mon 8/27 at 2 p.m.* – Marketing for Membership Growth.
WBT Systems read through four recent research reports to discover what association execs and members are saying about the pandemic’s impact on associations, the future outlook, and their take of innovation—I especially liked those findings from Mary Byers. Marketing must-haves. When choosing marketing channels, visualize the curve.
Integrated Strategies for Marketing New Products ( Chatting with Agnes & Cecilia). Presenter: evolutionary psychology and marketing expert Tim Ash. Host: Marketing General Inc. Since email marketing is a HUGE topic, this webinar focuses on 5 must-have email templates. (Must join Fridays@4 for free first.).
The weekly list of free educational events and resources for the association community… “It’s not the technology that makes your association innovative; it’s what you do with technology,” said WBT Systems. I saw these two excellent bands last week, first in Washington DC and then in Charlotte NC. Liudas Dapkus, AP ).
This study investigates more than 60 factors influencing members across six domains, including economic, technology and market psychology. MemberSuite explains the benefits for associations and employers as well as tips for planning, marketing and producing the event. Powering Engagement with Persona-Led Marketing. 1 CAE credit.
Joining the judging panel for the Event Technology Awards 2018 is Charlotte Hammerbeck, Director, Meetings Technology for GSK. Full Name: Charlotte Hammerbeck. Whether it’s via an app, or in some other format, there’s definitely a gap in the market. Company: GSK. Job Title: Director, Meetings Technology.
Familiarize yourself with the innovative ways you can learn and network with your colleagues in the industry, both inside and outside of the classroom. Top Trends in Experiential Marketing for 2017. AENC Charlotte Connection Event (Charlotte NC). Location: Charlotte, NC. Location: Reston VA. More info/register.
Familiarize yourself with the innovative ways you can learn and network with your colleagues in the industry, both inside and outside of the classroom. Top Trends in Experiential Marketing for 2017. AENC Charlotte Connection Event (Charlotte NC). Location: Charlotte, NC. Location: Reston VA. More info/register.
At Business Insider, Charlotte Lytton reports on research about Gen Z and education. Embracing AI in Events: Navigating Opportunities and Challenges Learn about the innovative applications of AI that are redefining attendee engagement, boosting event efficiency, and elevating overall experiences. Gen Z education. 1 CAE credit.
As a result, many colleges are turning their attention to the adult/lifelong learning market—the same market associations serve. Another smarty pants who says GDPR has a silver lining —this time it’s Robert Rose from the Content Marketing Institute. The Modern Event Marketer’s Toolkit. They don’t seem so crazy now.
Presenters: Maggie Bean, Product Marketing Manager, and Laura Christensen, Director of Professional Services, Validity. Presenter: Lauren Collins, Director of Membership and Marketing, National District Attorneys Association. Bill West, senior market leader and 25+ year veteran of the assessment industry. More info/register.
The competition recognizes innovative programs, events, and ideas that challenge the status quo. Entries were received from an array of organizations and the winners were selected by a distinguished panel, including Membership Expert, Mary Byers, AMS expert, Ashwin Tutak, and GrowthZone Senior VP of Marketing, John Cook.
You’ve taken the steps to introduce innovative e-learning programs, but how do you ensure you get the same level of engagement from your audience? Guests: Charlotte Muylaert, Billhighway. Hear a debunking of the top ten myths about events and marketing, as well as a review of compelling insights, trends, and best practices.
The first session, led by Charlotte Muylaert of Billhighway gave us a working definition of a bright spot and a process for identifying and sharing. Read more on what’s a bright spot and how it can be used to help chapters innovate , six steps for identifying bright spots , and how to share exceptional chapter behavior and practices.
The promoted positions are from across the business including their marketing, design, events and leadership team. Also joining the leadership team is Marc Hazelden, who has been promoted to Client Strategy and Innovation Director. Creative communications agency, Top Banana, today celebrate the promotion of 7 of their valued employees.
And increasingly, hackathons are becoming a popular way to drive innovation and solve problems. It’s about being messy and creative and channeling that into innovation.”. In exchange, participants get a highly engaging experience. Here’s what one hackathon looked like at #ASAE18. Not all hackers are bad. Some hack for good.
In our first episode of the “Middle Market Report” podcast , we covered three pervasive trends happening right now in the community association management industry. LISTEN NOW: Complete transcript: Middle Market Report: 3 Major Challenges Facing Community Association Management Companies in 2023 Host: Travis Durkee, Sr.
A monthly auto-renewal payment plan allows a member to join your association for the price of lunch and start receiving benefits immediately,” writes Charlotte Muylaert. An Intrusive Marketing Stunt. Today’s innovative advertisers are strategizing ways to tap into the smart-home device market.
We think that diversity is important both for innovation and outcomes, and design and business.”. The measure became law at a key time for ASID’s members—less than a month before the semiannual High Point Market, the largest furniture tradeshow worldwide and North Carolina’s largest event by economic impact.
Innovation Lab Facilitation : For the past few years, I’ve trained in and designed and facilitated innovation labs using the Luma Institute Methods. I keynoted many conferences, including ConnectVA , American Marketing Association Nonprofit Conference , the Institute of Fundraising in London , and others.
” ~Charlotte’s Web, E.B. This survey covers learning business goals, strategy and operations, trends and issues, challenges to growth, barriers to innovation, AI adoption and implementation, success metrics and pricing, yet should take less than ten minutes to complete. White Member engagement. Community building.
Small-staff membership marketing. YourMembership offers guidance on membership marketing for small associations , including tips on personalized communication, joining and renewing procedures, new member onboarding, online communities, and online career centers. Tony Rossell of Marketing General Inc. Membership models.
On the final day of TravelTech Show the Innovation Prize winner was unveiled as Koderly and the second Trailblazer winner, as voted by the event attendees, was Grapevine. Koderly has 20+ years’ experience providing cutting-edge travel technology solutions to market-leading, multi-national brands.
It should also be noted that the list reflects my interests: associations, events, travel, tech, government, education, social media, communications, marketing, public relations, and jobs. Dig design, innovation, technology. I know a thing or two about marketing. Marketing Strategist. You may decide to develop your own.
Sherry Budziak, founder and CEO of.orgSource, explains the difference between content strategy and content marketing—and how they relate—and suggests how to get started. Evelien Aernaudts, Abbit Meeting Innovators. Since email marketing is a HUGE topic, this webinar focuses on 5 must-have email templates. CAE credit.
And finally, for my fellow content marketers, check out the five key insights from the Content Marketing Institute/MarketingProfs annual survey of B2B content marketers. How Marketers Can Unlock the Power of Event Data. Presenter: David Epstein, content marketing manager, Bizzabo. Tue 4/4 at 12 p.m. – 1 CAE credit.
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