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Learn how to create high-quality text, image, video, and other content through hands-on time in class. Whether you’re in marketing, communications, technology, or another department, this event is designed to provide you with actionable knowledge and networking opportunities. Earn one CAE credit for each live session you attend.
Mobile engagement strategy. Clowder explains why you need a mobile engagement strategy when deploying a membership app and how that strategy helps you deliver value, build trust, and increase member engagement. Why do content strategies fail —and what can you do about it? Coincidence? Education revenue. Content marketing.
Let’s take a look at how your association can use your AMS to engage and provide for your members with these five strategies: Create comprehensive member profiles. Automate your communications. Automate your communications. Automate these communications to make sure you reach every member efficiently.
Happe said communities are the most effective way to deliver learning and change – much better than social media platforms, which are inundated with advertisements. The Higher Logic report contains data from 339 community programs from a range of industries. The first takeaway: strategy.
Nonprofits have lots of programmatic, fundraising, and marketing goals that are really just wishes – because there’s no solid strategic communications plan in place to make them a reality. We’ll show you how during our next Master Class on communications planning. A Master Class changes all of that. January 21, 2021.
As your association evolves and increases its membership, your engagement strategy should evolve as well. Start thinking about digital engagement strategies, as these can attract the younger employed crowd and streamline your internal operations. Investing in an LMS lets your association offer classes online. Message board.
It’s time for Mixed Links… Find out Why Your Nonprofit Needs Both Branding And Marketing Strategies. The 60-Second Marketer Reviewed These 9 Facebook Marketing Strategies: What Ranks Where? Communications Director Mentoring Program. July 8: Communications Planning That Works Master Class with Kivi Leroux Miller.
He explains how to build product lines using a framework involving product extensions—an interesting and potentially fruitful strategy. Each class features a live review of real association marketing collateral, along with recommendations for improvement. How are you using your community? Professional development.
Make it easy for board members to participate in fundraising by offering courses on identifying prospects within their network, building donor relationships, and communicating compelling stories. Produce courses relevant to your mission and make them available to your community for free. Boost advocacy.
Class size is limited and has sold out in the past, so please register soon. exam preparations, eligibility, exam content outline, study strategies, practice questions, tips and advice, etc.) Explore how data-driven strategies can enhance member engagement, inform strategic decisions, and drive organizational growth.
Our UK friends will get the reference better than some, but the advice in Turning heads with Love Island trends: 5 tips for using pop culture in your social strategy is still solid even if you’ve never heard of the show. August 12: The Communications Directors’ Guide to Repurposing Content with Kivi Leroux Miller. Register Now.
Happe said communities are the most effective way to deliver learning and change – much better than social media platforms, which are inundated with advertisements. The Higher Logic report contains data from 339 community programs from a range of industries. The first takeaway: strategy.
Loyalty strategies. Ana Andjelic says people develop brand affinity only when it gives them a sense of community. She explains how for-profits are using membership strategies to develop customer loyalty. Are there any new things to communicate in your contract? Hmm, the same thing happens in associations. Host: Hopskip.
It’s time for Mixed Links… Create Good 2021 is April 26th – 30th and with an On-Time Attendee or Class Pass, you get access to both live and recorded sessions. Hobbies of Nonprofit Communicators – Continuing Education. Nonprofit Communications 101 [Free Online Course]. Catch Up on Our Content from This Week….
Experience a best-in-class virtual event to inspire and start building your new event strategy. Learn how to level up your existing learning strategy to meaningfully engage your Millennial and Gen Z learners. Experience a best-in-class virtual event to inspire and start building your new event strategy.
– Event Marketing Strategies for Virtual and Hybrid Events. As virtual and hybrid events become the new normal, examine the best practices for event marketing and engagement strategies. Learn how virtual events can be part of a meaningful data-driven content strategy. Communications in the COVID Era. 1 CMP credit.
It’s time for Mixed Links… Learn to read and understand nonprofit financial reports during this free class. For more on fundraising, see the Top 2021 Fundraising Strategies: Mastering an Analytical Approach to Strategy and Planning. Hubspot has The Ultimate List of Email Marketing Stats for 2021. Register Now.
Try these 6 Content Calendar Strategies That Work Better Than Waiting for Inspiration. Communications Director Mentoring Program. We just opened registration for the next session of our Mentoring Program for Nonprofit Communications Directors. July 8: Communications Planning That Works Master Class with Kivi Leroux Miller.
And finally Seth Godin reminds us Luck is not a strategy. Catch Up on Our Content from This Week… Day in the Life of a Nonprofit Communicator – Emily Wills. Budget-Friendly, 60-Minute Webinar] Learn how to set up communications protocols that allow you to react quickly and effectively to any crisis. Register Now.
Elyse DeVries gives you 5 strategies to turn new donors into passionate, lifelong supporters. Hobbies of Nonprofit Communicators: Arts and Crafts. March 18: How to Take Charge, Streamline, and Simplify How Your Communications Work Gets Done with Kivi Leroux Miller. Do you want to Write Like Hemingway ? A Guide for Nonprofits.
When applied to association education programs, social learning theory seeks to reinforce knowledge while encouraging peer-to-peer communication, debate, critical thinking and development of leadership skills. In the process of doing so, they often learn from each other, and enrich each other’s interpretation of the content.
Each class features a live review of real association marketing collateral, along with recommendations for improvement. exam preparations, eligibility, exam content outline, study strategies, practice questions, tips, and advice, etc.) Host: Community Brands Tue 9/10 at 12 p.m. Association AI. More info/register.
Creating a clear communication plan to detail the shift in offerings and address potential member concerns is a necessary strategy in navigating change. . Continue reading to learn how to develop a communication plan and effectively announce pricing changes at your association. . Plan a communication timeline.
Class size is limited and has sold out in the past, so please register soon. Learn about strategies and tactics to help you attract and convert higher-paying customers with less effort, and without sacrificing member value. Hosts: crisis communications experts Adele Gambardella and Chip Massey Tue 6/25 at 12 p.m. 1 CAE credit.
How to conquer communication debt aka email/message overwhelm. Creating Innovative New Classes, Certifications & Association Products That Wow Members — and Your Board. Effective Strategies for Leveraging Local Media to Advance Advocacy Efforts. Host: ASAE Government Relations and Advocacy Professionals Community.
Nonprofit marketing and communications is all we do here at Nonprofit Marketing Guide. We focus on the needs of nonprofit marketing and communications professionals and offer community, training, coaching, and mentoring. Step One: Join Our Nonprofit Marketing Guide Community and Find Your People! It’s free!
I learned what I could from meetings and reading our publications but things didn’t click into place until I was lucky enough to land a seat in a weeklong Home Building 101 class for local association executive directors. Tue 5/7 at 12 p.m.* – Communicating Data with Stakeholders. More info/register. Host: Higher Logic. 1 CAE credit.
Perhaps the greatest strategic challenge most association/nonprofit organizational leaders face is translating strategy from the boardroom to the receptionist’s desk (or to the committee chair’s agenda). That is, extending strategy mind share throughout the organization, not just among those at the top of organizational chart.
Quick hits before we get to the list of next week’s free education: How to adapt your communication approach and expectations with both mentors and mentees during pandemic times. marketing and communication professional. Topics include strategy, requirements, proposals, demos and selection, implementation, and buying in a pandemic.
How to run a Zoom cocktail party—and have better classes, conferences, and meetings too. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Build a Sponsorship Strategy Focused on Monetizing Your In-Person & Digital Events. How to Use Data to Drive Your Content Strategy & SEO. 1 CMP credit.
We are always here for you as your one-stop nonprofit communications professional development shop. We have amassed not only a great catalogue of nonprofit communications training you can access 24/7, but we also have a generous community of fellow nonprofit communicators and experts available to help you through whatever you are working on.
The weekly list of free educational events and resources for the association community… I’m not publishing Brain Food next Friday (10/2) because I’ll be hiking in southern Utah, so this edition includes all the events I know about in the next two weeks. Virtual conference communications survey. Diversity and inclusion in marcomm.
James Young at Product Community says you need “ a world-class value proposition ” for your association and for each product or experience. Host: Association Analytics Speakers: Bill Conforti, SVP of Strategy & Solutions, and Greg Pollack, SVP of Sales Enablement, Association Analytics Tue 10/31 at 11 a.m. Value proposition.
Learn how to create high-quality text, image, video, and other content through hands-on time in class. Content strategy. Jimmy Daly at Superpath explains why you need a documented content marketing strategy , how to assess whether your strategy is working, and what solutions to put in place if it’s not.
Hear practical suggestions for designing more effective outreach, engagement and retention strategies to ensure your monthly giving program can take your NPO to the next level. Karim Guirguis, chief strategy and innovation officer at the American Bankruptcy Institute. Getting the Sequence Right: Strategy, Design, Budget!
Sponsorship strategy. GrowthZone shares ideas for onboarding, flexible work schedules, employee perks, recognition, and communication. A survey conducted by the Professionals for Association Revenue (PAR) revealed that 86% of associations said their business development strategy is underperforming or non-existent. 1 CAE credit.
Learn strategies for developing assessments that are both valid (they measure the right knowledge, skills, competencies) and reliable (they are consistent in that measurement) to provide stakeholders with actionable, defensible results for informed decision-making. Live Q&A: Building World-Class Digital Communities.
Perhaps the greatest strategic challenge most association/nonprofit organizational leaders face is translating strategy from the boardroom to the receptionist’s desk (or to the committee chair’s agenda). That is, extending strategy mind share throughout the organization, not just among those at the top of organizational chart.
He reminds us that “every time we go through a wave of automation, whole classes of jobs go away, but new classes of jobs get created.” Online community. Online communities are extremely popular with younger audiences. Nimble AMS explains how an online community can help you attract, engage and retain members.
With new insight and perspective, AARC developed a targeted, custom win-back campaign strategy. Based on this analysis, AARC developed two communicationstrategies and personalized messaging for two member segments: those who lapsed within three to six months, and those who lapsed between seven and 24 months.
Stephanie Krieg It’s been a minute, but I am so excited to bring you a brand new submission for our Day in the Life of a Nonprofit Communicator series! Stephanie’s Bio Stephanie Krieg, MSHC, CHES, is an advocate for health promotion and communication. This series lets you describe your workday in your own words.
This week we have tips on spotting a performative nonprofit, internal communications, and social media plus some survey results and what to do now. Here are 6 Ways to Align Your Web Design and Social Media Strategy. Scott Porter at Twitter talks about social media marketing strategies for the post-COVID new normal. Register Now.
Let’s talk about Incorporating Infographics In Your Marketing Strategy. Bonnie Meyer shares 4 CommunicationsStrategy Tips for Donor Retention. Nonprofit Communications Training for You… The Annual All-Access Training Pass. April 7: The Seven Styles of Nonprofit Writing Master Class with Kivi Leroux Miller.
Neil Patel shares 5 Pop-up Ad Strategies That Actually Work. Day in the Life of a Nonprofit Communicator – Haley Bice. Workflow Maps for All the Communications Work You Do. March 24: Communications Measurement: The Master Class with Kivi Leroux Miller. New to Instagram? Seth Godin talks about The Leap.
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