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AANA Uses Data-Driven Insights to Increase Non-Dues Revenue and Create World-Class Member Experiences

Association Analytics

The post AANA Uses Data-Driven Insights to Increase Non-Dues Revenue and Create World-Class Member Experiences appeared first on Association Analytics.

Class 130
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AANA Uses Data-Driven Insights to Increase Non-Dues Revenue and Create World-Class Member Experiences

Association Analytics

The post AANA Uses Data-Driven Insights to Increase Non-Dues Revenue and Create World-Class Member Experiences appeared first on Association Analytics.

Class 130
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5 Steps to Create a Sponsorship Program that Increases Non-Dues Revenue

Higher Logic

Is your program effective at increasing non-dues revenue ? Online educational courses and webinars , as well as in-person professional development classes. Click rates, referrals, and revenue generated by past sponsors can be compelling for those who are on the fence about working with you. What do members think of the program?

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Use Data for New Revenue Opportunities

Association Analytics

In general, members were certainly shifting to more online products and services, such as virtual conferences or online classes. These may have not been a big revenue generator for you, but they provided a much needed connection for your members and delivered value to them. This can increase membership which will increase revenue.

Revenue 169
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Should you continue to host hybrid or virtual events in a post-pandemic world?

Association Analytics

Register for a class? Tip #3: Find new revenue opportunities. You can still generate revenue but the audience doesn’t pay to attend. The value in your new member segments, their continued engagement and new revenue opportunities from virtual events may outweigh your total costs, but you don’t know until you dig in!

Cost 321
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Best Practices for Monetizing Your eLearning Content

Blue Sky eLearn

How vital is non-dues revenue for your association? In 1953, more than 95% of revenue for professional associations came from membership dues. Over the last few decades, the biggest driver of non-dues revenue has been technological advancements. For many, it is quite substantial.

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Association Brain Food Weekly: 7.31.20

Reid All About it

Ask your questions regarding strategies, best practices, and tactics across the full event marketing funnel (from leads to revenue) and expand your role beyond execution to designing experiences that deliver on business objectives by understanding how event marketing works. 1 CMP credit. More info/register (fee for non-MPI members).

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