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Many of them admit to not having documented plans for member engagement, young professional recruitment, and lapsed member reengagement—that’s a good place to start. Mark Schaefer says the biggest mistake marketing and communication teams make today is not treating each post and web page like a mini-landing page for your organization.
Association member communications. Interested in grading your association communications? Hear about the dangers of internet inequality and the steps that EYEJ, an organization focused on empowering youth and exploring justice, are making to ensure that change happens in Cleveland…and everywhere. More info/reminder.
The weekly list of free educational events and resources for the association community… ASAE Annual road trip. If you’re going to ASAE Annual in Cleveland and live in the DC area, join KiKi L’Italien on the Association Chat Road Trip to ASAE Annual. If I lived in the DMV, I’d be on this bus for sure. Membership app. CAE credit.
From the mainstage to breakouts and exclusive speaker interviews, you’ll feel like you’re right there with everyone in Cleveland. From the mainstage to breakouts and exclusive speaker interviews, you’ll feel like you’re right there with everyone in Cleveland. CMP credits. More info/register. Host: PCMA Digital Experience Institute.
Many of us are eagerly awaiting the release of Amanda Kaiser’s book, Elevating Engagement: Uncommon Strategies for Creating a Thriving Member Community , on February 14. Member recruitment. Year-round attendee community. One major challenge faced by both is inadequate communication. Establishing compatibility is crucial.
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