article thumbnail

Give a Taste: Let Prospects & Members Sample Online Education

WBT Systems

Instead, you let them sample online education so they can experience it for themselves. Your free sample will do the selling for you. Ask any wine or beer salesperson how many people walk away with a bottle of wine or a six-pack of craft beer after enjoying a few samples at a store tasting. 4 types of sample e-learning programs.

Sample 150
article thumbnail

5 Ways to Revamp Your Membership Committee

Membersuite

Every association is unique—that old saying is true and you can really see it in membership committees. Some associations can’t live without theirs, some got rid of theirs years ago, and some wonder what to do with their membership committee. If you’ve had an uneasy feeling about your membership committee, you are not alone.

Committee 131
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Recruit the Whole Person

Spark Consulting

Andrea’s been a volunteer with ASAE’s research committee, which supports the work of the ASAE Foundation, and we specifically got talking about the Future of Membership project. What they discovered in all cases was that the Decision to Join was not an individual one.

article thumbnail

Membership 101: Exit Surveys

Spark Consulting

One approach membership pros often take to discover their reasons for leaving is to ask membership committee members to make calls to lapsed members. So what happens in reality is that you ask/assign committee members to make those calls, and oddly, they never seem to get around to it. What happens next? So why do one?

Survey 170
article thumbnail

Tips for Preserving Your eLearning Programs

Blue Sky eLearn

Past board and committee reports. Sample eNewletters, email and social media campaigns, print collateral, member surveys, and anything else you have! Some important reports that come to the top of my head include: Revenue reports. Course/webinar registration numbers. Some important items are: The marketing calendar.

Tips 211
article thumbnail

The State of Association E-Learning: Cloudy with a Chance of Sunshine

WBT Systems

And, that 23% is probably higher than the reality because of the sample group. Tagoras says many rely on a committee, board, or staff to suggest e-learning topics. Again, this feedback may only represent an engaged sample of your potential market. Therefore, only 23% of associations have an e-learning strategy.

Mooc 192
article thumbnail

5 Tips for Next Year’s Marketing Plan

GrowthZone

Not an objective: To schedule weekly meetings with our membership committee. Strategy: To (capture, generate) + (new, repeat) + (members, sponsors) + by offering (incentive, added value) + to (sample, promote) + our (product, organization). Tactics: What methods are we using to get there? Strategy: How are we getting there?

Tips 96