Aaron Wolowiec

SEPTEMBER 15, 2015

Gen Y wants event apps and social media platforms. Real-time updates via social media allows attendees to join group conversations, regardless of their location. Despite common perceptions, millennials’ top communication preference is face-to-face. Enter the rise of hybrid meetings.

millennials

Association Adviser

MAY 20, 2014

There’s an eye-opening chart you’ll see soon from Association Adviser’s 2014 Association Communications Benchmarking Report. It shows all too clearly that social media is still considered a broadcast medium by many associations. percent) and demonstrating that they can do social media (20.2 percent agree).”

Social Media

Nonprofit Marketing Guide

AUGUST 13, 2020

I participate in numerous social media groups for nonprofit communicators, and several times a year, someone wants to debate the difference between marketing and communications. The practical reality is that both words, marketing and communications , are used interchangeably in the nonprofit sector.

Communications

Thanks For Playing

DECEMBER 13, 2011

Below youll find the slides from my presentation with Andrew Hanelly , Polly Karpowicz , and Maggie McGary at the ASAE Technology Conference last week: What the Tech Is Going on with Your Online Communications. The Marketing Sherpa 2011 Social Marketing Benchmark Report. Alltop Social Media. SmartBrief on Social Media.

Social Media

Spark Consulting

JUNE 25, 2014

From that, you should definitely take that, if you’re in any way responsible for your association’s social platforms, you need to be following John Haydon. Social Media Examiner can help you out. Facebook keeps changing their rules for Pages. John Haydon helps you stay ahead of the game. (I Need more proof?

Social Media

GrowthZone

APRIL 3, 2020

Often used in conjunction with a negative event, by definition, the term crisis doesn’t typically refer to an actual occurrence. During a crisis situation, timely communication and reacting in the present are essential for associations. WHEN BUILDING A CRISIS COMMUNICATIONS WEB PAGE: Focus on the User Experience. Button to Join.

Communications

Association Analytics

MARCH 1, 2023

How clearly are you communicating these benefits to members? The goal is to learn important facts, such as why they joined, why they stay, how they prefer to be communicated with, and whether they prefer in-person or online events. Other options to consider are social and community listening. Simply ask your members.

Revenue

WBT Systems

NOVEMBER 8, 2016

Just as we are seeing more organizations delivering education and certification programs through online Learning Management Systems , there is a growing expectation for organizations to be able to communicate and share knowledge with their customers, members, or employees efficiently and expertly online. What is an Online Community?

Learning Management System

Association Leaders

FEBRUARY 13, 2012

Social Media. If mobility has created the opportunity for us to be connected all the time to our work, social media has actually connected us – both for social and work reasons. How can leaders help their organizations address the inherent challenges that come along with social media?

Social Media

Nonprofit Marketing Guide

AUGUST 27, 2024

With that comes the need to set communications goals for the coming year. Note that the annual goals we are discussing here are actually what we would call objectives in a larger communications strategy.) Are you growing your email list or getting more followers on social media? Next is interaction.

Team

Nonprofit Marketing Guide

JUNE 9, 2020

Let’s say you started a new nonprofit communications job. But what about your current social media followers? You don’t get the same kind of data back on a person by person basis from the social media companies. Segmenting to your organic social media followers is also limited.

Social Media

Higher Logic

JANUARY 23, 2018

Social media, AMS, and CRM communities offer very few features. On top of that, engaging your audience on social media takes away your content ownership. Dedicated online community platforms alleviate these concerns and are more likely to help you achieve business goals such as growing your organization.

Social Media

Aaron Wolowiec

AUGUST 23, 2016

Jennifer Grau, president, Grau Interpersonal Communication. This month’s guest blog post is by Jennifer Grau , president of Grau Interpersonal Communication , who is a listening trainer, coach, facilitator, speaker and consultant. While both of these definitions describe elements of listening, neither is complete.

Conference

Aaron Wolowiec

AUGUST 23, 2016

Jennifer Grau, president, Grau Interpersonal Communication. This month’s guest blog post is by Jennifer Grau , president of Grau Interpersonal Communication , who is a listening trainer, coach, facilitator, speaker and consultant. While both of these definitions describe elements of listening, neither is complete.

Conference

Optimist Consulting

SEPTEMBER 28, 2016

Having recently started to listen to lots of podcasts myself, I feel that interviews are definitely more engaging than a single person talking. However, like with any form of communication you need to start with the objective – what is it you want to communicate? Is a podcast the best medium?

Social Media

Nonprofit Marketing Guide

DECEMBER 10, 2014

Today she has some ideas on how to take that donor data and turn it into a communications startegy. Now that these different kinds of donors have been identified, as retained, new and lapsed donors, the next step is to explore customization of your marketing communication to address specific needs of these identified segments.

Communications

Higher Logic

NOVEMBER 13, 2018

Jackie challenged us to consider whether our definitions of customer loyalty aim high enough. This approach makes us better, more effective communicators. Take the following scenarios as examples: Communicating among inter-generational gaps at he workplace. Crafting targeted messaging for our customers. Millennials.

millennials

Association Adviser

NOVEMBER 11, 2013

It was a fantastic gathering of some sharp and creative minds who work in gaming, digital marketing, software, Web design, and social media. One session covered the steps needed to become a social media hero. Your fans own your social media channel. and social media.

Social Media

Nonprofit Marketing Guide

OCTOBER 16, 2012

If you are asking your supporters to advocate for you with Congress, it’s a definite must-read. There is really no such thing as communicating with “Congress.” You’ve heard this before: Target your communications to the right people. Get the right people to do the communicating for you.

Communications

Nonprofit Marketing Guide

JULY 9, 2010

I can’t tell you how many times in the last year I’ve heard someone explaining to a newbie how to use an RSS reader for online/social media listening, only to quickly follow it with, “But I don’t really use mine anymore, because I subscribed to too many feeds and am overwhelmed.&# Definitely one to watch.

Communications

Event Industry News

OCTOBER 10, 2018

There is no denying that social media is part and parcel of our modern-day society. Once you have ascertained this you then must choose which social media platform to use and how to use it. All of which will inevitably drive sales and new business- which are, of course, the definitive end goals of any social strategy.

Social Media

Nonprofit Marketing Guide

JULY 17, 2020

Do you have these 5 Core Competencies of Effective Nonprofit Social Media Managers ? And finally, be leery of these 10 Ways to Definitely Burn Out as a Nonprofit Employee. A Day in the Life of a Quarantined Nonprofit Communicator – Punita Khanna How Long Will That 64% Open Rate Last?

Communications

Reid All About it

OCTOBER 4, 2019

How to Use Social Media to Raise Money Online. Learn how to leverage your social media accounts to raise money and strengthen relationships with donors so they give again. Presenter: Julia Campbell of J Campbell Social Marketing. Tue 10/8 at 1 p.m. – More info/register. Host: Nonprofit Tech for Good.

LMS

Associations Now

MAY 9, 2019

Colleen Bottorff writes on the MemberClicks blog that instead of working hard to convince potential members of your value in occasional recruitment campaigns, you should show it to them continuously through your regular communications. Sprout Social shares eight other social media insights that marketers need to know.

Communications

Nonprofit Marketing Guide

AUGUST 28, 2018

Last month Kivi did a webinar called “Simple Rules” for Communications Directors: How to Create Easy Routines, Speed Up Your Work, and Get More Done, Painlessly. She developed a Google Form that program staff use to tell her about a variety of things from social media post suggestions to events to graphic design requests.

Iowa

Nonprofit Marketing Guide

OCTOBER 3, 2012

For those of us who thrive on a little chaos and lots of multi-tasking, handling the marketing, public relations, and communications needs of our non-profit allows us the privilege of wearing many hats. Definitely new contacts and resources abound here. How about some social media savvy? gettin’ the picture?

Communications

Reid All About it

APRIL 29, 2016

I’m definitely participating in Tuesday’s Association Chat on Blab—a topic and speakers I don’t want to miss. Here’s the webinar line-up for the association community for the week of May 2. While writing this I realized I haven’t been taking my own medicine. Since my return from Big Bend, I haven’t attended any webinars. Host: OnGood.

Chicago

Reid All About it

APRIL 29, 2016

I’m definitely participating in Tuesday’s Association Chat on Blab—a topic and speakers I don’t want to miss. Here’s the webinar line-up for the association community for the week of May 2. While writing this I realized I haven’t been taking my own medicine. Since my return from Big Bend, I haven’t attended any webinars. Host: OnGood.

Chicago

Nonprofit Marketing Guide

DECEMBER 15, 2014

Here’s the latest installment in our series on the “Day in the Life” of nonprofit communicators, where we ask you to describe your day in your own words. . Tell us what you do in a typical day as a nonprofit communications pro. He holds a diploma in Journalism and Mass Communication from Nkumba University.

Communications

Nonprofit Marketing Guide

MAY 3, 2019

We talk about social media, email, and paper clutter.yes, really. It’s time for Mixed Links… Hootsuite has put together The Ultimate List of Social Media Definitions You Need to Know in 2019. Do you deal with more controversial subjects and are Looking to Dominate Facebook?

Communications

Nonprofit Marketing Guide

MARCH 12, 2020

Communicating the Cancellations. I love that Amy Sample Ward has been doing videos along with the text and that they are immediately cross-posting via email, web, and social media. First I want to share that cancellation messaging with you as examples of what you can do , as I did with the earlier post.

Communications

Optimist Consulting

MARCH 30, 2015

Firstly, I just wanted to start off with a definition of crowdsourcing from crowdsourcingweek.com: Crowdsourcing is the practice of engaging a ‘crowd’ or group for a common goal – often innovation, problem solving, or efficiency. I thought I’d share six examples of membership organisations that are using crowdsourcing well.

Examples

Beth Kanter

SEPTEMBER 28, 2015

I presented a plenary session on networked mindsets and leadership and facilitated two workshops on SMARTer Social Media. The concept is simple – ask supporters to take a photo of themselves with your campaign message and share it on social media channels. This is an example of “SMARTer Social Media.”

Social Media

Beth Kanter

JANUARY 14, 2014

The course is about how to leverage networks and social media for learning and impact. They will be doing a variety of work tasks (not just social media and networks). I’ve spent some time taking a look at various reports, studies, and International organizations and the use of networks and social media.

Social Media

Higher Logic

MAY 17, 2016

If you’re a community manager, you can use effective blog posts to recruit and communicate with both current and potential community members – and all of these principles apply. Promote on email, communities, and social media. Use Twitter and Facebook, your email list, or your community to prime the pump.

Tips

Higher Logic

NOVEMBER 24, 2015

As I've blogged about before , I see social networking for businesses as encompassing four quadrants: public social media, social CRM to collect data, social software in the workplace (intranet) and externally facing social software (an open online community).

How To

Reid All About it

MARCH 3, 2017

I definitely agree with the #1 blogging tip: create a content strategy. Learn how to evaluate your program for volunteer engagement, determine how best to deploy volunteers, create a communication plan, and screen and train volunteers to be an important part of your volunteer recruiting, retention and recognition plans.

millennials