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Association Brain Food Weekly: 8.2.19

Reid All About it

How to Make Your Strategy Select Your Technology. Make your organization’s strategy and vision drive your technology investments. Discover how to turn a business goal into a technology investment. – Gaining Board Approval for Budget for New Technology. More info/register. Host: PCMA. Presenter: Todd Hartley.

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Association Brain Food Weekly: 8.9.19

Reid All About it

The most important element in marketing and communications is segmentation, says MemberSuite. More community receptions listed in the schedule. Location: Room Delaware AB, Hyatt, Greater Columbus Convention Center. Exploring Event Technology Stacks (Association Chat). Guests: Association Women Technology Champions (AWTC).

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Behind a Winning “Coolest Thing” Contest

Associations Now

Now in its second year, the California Manufacturers and Technology Association’s competition is a helpful advocacy and outreach tool. That’s particularly true in manufacturing, where state organizations in Illinois , Delaware , and elsewhere. What we were hearing from our counterparts in different states across the U.S.

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Supreme Court Ruling Halts “Forum Shopping” in Patent Suits

Associations Now

The ruling, which came about after Kraft Foods sued TC Heartland LLC in Delaware—despite Heartland’s headquarters being based in Indiana—was closely watched by the business world, particularly in the technology space. A Closely Watched Case.

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Reaching Millennials (Gen Y) with Mobile

Association Adviser

When I was a student at the University of Delaware, I used the campus app on a regular basis. Marketing & Communications Technology millennials mobile mobile apps mobile website SMS text messaging' Hillary: I use mobile apps in lieu of opening the full or mobile version of a website.

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Kids and Kickstarter: The Rise of PhilanthroKids and Kid Crowdfunding!

Beth Kanter

The media has dubbed this generation – “ Qwerty Monsters ” who send hundreds of text messages a day and don’t even like to use their phone for calls (and with two teens in my house, I can attest this is true). But it is more than the technology, it is also their passion to do good in the world. Well, Braeden is one of them.

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CVBs Publish Pokémon Go Guides to Draw Visitors

Associations Now

Charles Harris, senior vice president of marketing for Visit Anaheim, explained that the CVB tries to capitalize on technology trends, and Pokémon Go is especially beneficial for getting people out to explore the city. The Delaware Museum of Natural History is encouraging gamers to play while inside the museum.