Higher Logic

DECEMBER 6, 2018

One of the main vehicles associations use to engage their members is newsletters, but not every member is going to be interested in the same content. 55% of associations have increased personalization of member communications in the last year. 2018 Membership Marketing Benchmarking Report. Here are some ways to do that: Content.

Newsletter 189

Newsletter Examples Maine Content 189

Reid All About it

AUGUST 16, 2024

August’s main topics are a post-conference discussion of the good, bad, and questionable at ASAE Annual and getting the most out of your ASAE membership. Discover the secrets behind top-performing advocacy campaigns and learn how to leverage this data to optimize your grassroots communication strategies. More info/register.

America 264

America Strategy Content Social Media 264

Reid All About it

AUGUST 9, 2024

Bulletin describes how a membership app improves engagement by providing a centralized communication channel on your members’ phones. Elisa Pratt recaps a recent association community discussion about micro-volunteering. If you or your brand want to stand out in your market, you must become known, trusted, and loved.

Cleveland 270

Cleveland LMS Press Release Content 270

Reid All About it

MARCH 23, 2018

WBT Systems shares some of the tips they learned from online marketing expert (and multi-millionaire course provider) Amy Porterfield about using webinars as lead generation for online courses. Now for the main event: free professional development events for the association community. Tue 3/27 at 2 p.m. 1 CAE credit. Host: ASAE.

Case Study 45

Case Study Email Marketing DC Washington 45

Associations Now

MARCH 26, 2019

But those needs are out there—as well as the need maintain your old lines of customer service communication too. If you’re relatively small, don’t separate social media service from your main account. Some recent insights on the matter worth heeding: You can’t take your time with social media.

Strategy 102

Strategy Social Media Maine millennials 102

Reid All About it

JANUARY 7, 2022

Email marketing automation software. explains the costs associated with email marketing automation software and the factors affecting those costs. They also provide a brief overview of pricing for some of the most popular email marketing automation software. Quick hits. More info/register. Thu 1/20 at 2 p.m.

North Carolina 195

North Carolina Software Email Marketing Sacramento 195

NXUnite

JUNE 12, 2024

For example, you could invite donors who live in the city or state where your organization is headquartered to attend an in-person event or adjust your fundraising marketing materials to talk about how their donations will affect beneficiaries in their local area.

Software 130

Software Tools Tips Process 130

Optimist Consulting

MARCH 26, 2014

Cloud solutions will help organisations to integrate their CRM and website – after all the main membership sector CRM providers were listed, CiviCRM ’s open source platform was noted as one of the most used systems. Digital-only memberships can be inexpensive to offer, but they do come with the challenge of making enough income from them.

Report 100

Report Social Media Member Engagement Email Marketing 100

MemberClicks

DECEMBER 13, 2022

You wouldn’t really consider an email reply written back to a team member as “email copy” But the writing in your dues reminder emails? Why your email copy matters. For new members especially, email communication can help build relationships. Have a singular main action.

Tips 92

Tips eBook Email Marketing Price 92

Nonprofit Marketing Guide

JANUARY 14, 2020

The 2020 Nonprofit Communications Trends Report has both good news and bad news to share, compiled from the answers of 625 nonprofit communications professionals who took our annual survey in November 2019. During the webinar, I will also share some of the details that didn’t make it into the main report. It’s here

Report 47

Report Communications Email Marketing Social Media 47

Higher Logic

JULY 19, 2018

Everyone uses email. Not everyone loves email, but everyone uses it today nonetheless. Because it’s the main way we receive valuable communications. But, how many times a week do you scroll through your inbox and think, "Why am I receiving emails about something completely irrelevant to me?"

Tips 159

Tips eBook Marketing Newsletter 159

Reid All About it

MAY 12, 2023

Amith Nagarajan at Sidecar explains the basics of API —“the communication bridge between different software applications”—the problem with misleading “integrates with anything” claims and questions to ask vendors during the software evaluation process. . 1 CAE credit. More info/register. More info/register. More info/register.

Chicago 201

Chicago Mooc Education Newsletter 201

Nonprofit Marketing Guide

AUGUST 19, 2015

There are several UTM parameters you can use, but here are the main ones: Campaign Source: Think of this as your different audiences or lists. For example, we use “news” as the source for our email newsletter and “promo” for the single topic emails. Each campaign could include one or more emails.

Social Media 72

Social Media Newsletter Email Marketing Maine 72

Nonprofit Marketing Guide

SEPTEMBER 21, 2012

Our main goal at NonprofitMarketingGuide.com is to provide training and mentoring for nonprofits who have small communications staffs and budgets, but big enthusiasm and ideas. The First 100 Days of Your New Nonprofit Marketing Job. The First 100 Days of Your New Nonprofit Marketing Job. No More Fundraising Thermometers!

Newsletter 66

Newsletter Email Marketing Social Media Maine 66

NXUnite

OCTOBER 19, 2023

Market Your Fundraiser Marketing is essential for a successful online shopping fundraiser, and leveraging multiple communication methods will allow you to reach as many supporters as possible. Analyzing this information serves two main purposes. Second, you can recognize your top supporters individually.

Revenue 130

Revenue Email Marketing Social Media Maine 130

Reid All About it

JULY 14, 2023

We enjoyed another favorite for our main dish: creamy piccata swordfish. Subscribe to Blog via Email Enter your email address to subscribe to this blog and receive notifications of new posts by email. . But since I was on a liquid diet, I stashed them in the freezer. 1 CAE credit. More info/register. 1 CAE credit.

Education 39

Education Price Tools Revenue 39

Association Adviser

DECEMBER 17, 2013

Tracy Tompkins and Alex DeBarr talk more about integrated communications. Two great examples of integrated marketing come from the Material Handling Equipment Distributors Association (MHEDA) and the Associated General Contractors of America (AGC). Brianna Martin is a senior marketing account specialist with Naylor.

Marketing 60

Marketing Video Email Marketing Social Media 60

Reid All About it

MAY 11, 2018

Now, the main event: free professional development events for the association community. Winning Email Strategy for your Events: It’s a Marathon, Not a Sprint. Hear about a tried and true email campaign timeline to drive maximum registrations and automation hacks to engage at the right time and make your job easier. .

DC 30

DC Washington Project Member Engagement 30

Fonteva

FEBRUARY 9, 2021

One of our main areas of expertise is internal employee engagement and productivity. Here are our top tips from an HR consultant: Invest in a comprehensive management solution Communicate consistently and valuably Offer ample learning opportunities Provide tools for members to engage with each other. Email marketing and communication.

Member Engagement 98

Member Engagement Tips Recruiting Recruitment 98

Association Adviser

MAY 25, 2017

If your subject line isn’t motivating recipients to open your email, then your content (no matter how amazing), your segmenting (no matter how targeted) and your campaigning (no matter how strategic and creative) are wasted efforts. This often comprises the first text in the body of an email, such as the greeting.

Marketing 94

Marketing Maine Communications Content 94

Nonprofit Marketing Guide

NOVEMBER 18, 2022

This week we have an email engagement report and a guide to email deliverability, diversity training tips, social media tricks and tools, an older post on thanking donors, dad jokes, and more. But before we get into all that – PLAESE take our 2023 Nonprofit Communications Trends Survey. The Annual All-Access Training Pass.

Marketing 57

Marketing Social Media Tips Class 57

Higher Logic

APRIL 9, 2019

Just this weekend, I saw a stock photo I’ve seen a thousand times on Shutterstock used as the main creative on a prominent highway billboard. Or what if you pick an image from page 1 of a stock photo site that’s been used so much people actually realize they’ve seen it before? Awkward, no?

Content 153

Content Marketing Social Media Tips 153

EventMobi: Association Events

SEPTEMBER 28, 2023

With a member directory, your staff can easily manage member info or set up communication channels between members. Website More and more organizations have moved on to an online member directory accessible via their association’s website since it’s one of the main ways new members get to know about them.

Directory 147

Directory Organization How To Social Media 147

Nonprofit Marketing Guide

FEBRUARY 8, 2011

I came across 17 Email Marketing Terms Every Business Should Know last week and it’s a nice summary written in plain English. We included a plain English glossary of online marketing terms at the back of The Nonprofit Marketing Guide: High-Impact, Low-Cost Ways to Build Support for Your Good Cause (Amazon).

Marketing 80

Marketing New York City New York Examples 80

Nonprofit Marketing Guide

SEPTEMBER 19, 2019

So, now I can tell not only if they are engaged, but just how engaged they are based on how many emails they are opening. Here is how the two-month engagement for people on our main mailing list breaks out as of today: 5 Flames – 19% 4 Flames – 6% 3 Flames – 7% 2 Flames – 12% 1 Flames – 21% 0 Flames – 35%.

How To 69

How To Course Communications Marketing 69

Delcor

DECEMBER 11, 2019

Twenty years ago, almost no associations had a User Experience Designer, Digital Content Strategist, or Email Marketing Manager on staff. The ability to communicate clearly with a variety of stakeholders (e.g., executives, developers, marketing staff) is critical to a Digital Product Manager's success.

Products 59

Products Email Marketing Team Maine 59

Association Briefings

AUGUST 23, 2021

After talking to so many associations, we’ve come to realize that there are two main reasons: lack of bandwidth and lack of resources. Brand marketers, agency execs and email marketing experts say email marketing has already reaped the benefits of the decision, even though the cookie removal has been delayed until late 2023.

Revenue 52

Revenue Social Media Newsletter Email Marketing 52

Achieve

JUNE 28, 2024

However, it can be challenging to create the large volume of content needed for this strategy while maintaining a high standard of quality across your website, email marketing, text messaging , social media, and print communications. Generative AI produces original content in various formats (text, images, video, etc.),

Tools 52

Tools Social Media Content Video 52

Expo Logic

FEBRUARY 27, 2020

The main way to achieve personalization is through event technology. Make use of event colors and logo and create a consistent look and feel to your event that survives from registration all the way to post-show communications. Keeping Up the Email Marketing Until the Event is Primary. Sounds hard to do, right?

How To 36

How To Discount Email Marketing Price 36

MemberClicks

OCTOBER 10, 2023

This involves collaboration among team leaders and a clear understanding of the program’s main objectives. The program should amplify your organization’s mission, turning members into active participants, whether it’s by fostering collaboration among professionals or supporting a community cause.

Membership Management 52

Membership Management Software Revenue Social Media 52

Association Briefings

DECEMBER 19, 2020

The smart use of data can have a profound impact on all sectors of an association - membership, marketing, communications, meetings, education, and advocacy. Realistically, they are both the best types of data to use for marketing purposes. Luckily, associations are poised to lead the charge in zero-party data initiatives.

Marketing 52

Marketing eBook millennials Cost 52

Disciple Media

FEBRUARY 6, 2024

Hybrid: Combines elements from different models to tailor to specific business needs and customer preferences, offering a balanced value proposition but with increased complexity in implementation and customer communication. Your chosen model should allow room for growth and adjustments based on feedback and changing market dynamics.

How To 36

How To Price Analysis Content 36

Fonteva

SEPTEMBER 19, 2019

Marketing and communication options. With an upgraded AMS system, your members will have: More intuitive and engaging communications. Your AMS can help you create automated emails, invoices, newsletters, and reminders to ensure members are updated in real-time. Communication options. Automated dues payments.

System 40

System Software Association Management Tools 40

MemberClicks

JANUARY 6, 2022

Here are a few ideas: Send a welcome letter, email, or card Send a welcome package with everything new members need to know Host a welcome event for new members Spotlight new members on your website or in a newsletter Give new members a chance to introduce themselves at your next meeting. Segment your communications. Put up flyers.

Recruiting 52

Recruiting Recruitment Discount Social Media 52

MemberClicks

JANUARY 6, 2022

Here are a few ideas: Send a welcome letter, email, or card Send a welcome package with everything new members need to know Host a welcome event for new members Spotlight new members on your website or in a newsletter Give new members a chance to introduce themselves at your next meeting. Segment your communications. Put up flyers.

Recruiting 52

Recruiting Recruitment Discount Social Media 52

MemberClicks

MAY 13, 2022

You’ll be able to engage with members on a more personal level and reference their specific membership history in your communications with them. Even if this isn’t a main priority for your organization right now, it’s something to keep in mind as your organization continues to grow. Email Marketing.

Association Management 52

Association Management Software Price Membership Management 52

MemberClicks

APRIL 4, 2023

This means your website integrates with your membership database and an email system to keep track of and communicate with members easily. They offer a “Member Area” feature for membership organizations to enable members-only content restrictions within their main site.

Price 52

Price Directory Membership Management Software 52