Higher Logic

JANUARY 31, 2019

When Kim Lear spoke at our most recent Super Forum , she reminded us that improving intergenerational communication has never been more pertinent than now. Effective communication is all about managing expectations. Use member data to strengthen communication. We need to unite generations to focus on moving forward together.” –Kim

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Higher Logic

OCTOBER 12, 2017

We all know it’s true: technology is becoming more vital with each passing day. As useful (and addictive ) as technology can be, many nonprofits still don’t know how to reap the full benefits of their various software platforms. Online community and marketing tools open up communications with your supporters.

Technology 179

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Reid All About it

SEPTEMBER 13, 2024

Gain tips and tools to become more strategic, think more strategically and, even more importantly, communicate strategically. Learn how one association used personalized communications to gather data that boosted member retention, non-dues revenue, and year-round member engagement. More info/register. But how do you get it?

LMS 265

LMS Certificate Revenue Content 265

.orgSource

NOVEMBER 11, 2024

In today’s rapidly evolving digital landscape, one of the biggest challenges associations face is ensuring their workforce has the skills necessary to thrive in an age of technology. Digital literacy is now a foundational skill, and the ability to leverage technology will determine the future success of your organization.

Tools 88

Tools Technology Team Innovation 88

Blue Sky eLearn

FEBRUARY 4, 2020

For your association’s member businesses, this may mean mastering new emerging technologies in your industry or even hitting specific success metrics within their own internal processes. We’ve gathered four tips to help you organize your association’s key data and communications, and then keep them organized as the year progresses.

Organization 270

Organization LMS Software Social Media 270

Association Adviser

APRIL 12, 2016

When deciding how frequently to send email, consider these five factors that impact how often members will want to hear from you. The post Email Marketing: Finding a Frequency that is Just Right. For more about this topic, click on the headline.

Email Marketing 60

Email Marketing Marketing Communications Technology 60

Aaron Wolowiec

MAY 24, 2016

Email marketers: Does this sound familiar? According to most reports, email is the No. 1 tool for marketing among associations. But do email campaigns work? A new report by Informz may help marketers decide. According to the report, email volume rose nearly 12 percent from 2014.

Marketing 140

Marketing Email Marketing Newsletter Report 140

Aaron Wolowiec

MAY 24, 2016

Email marketers: Does this sound familiar? According to most reports, email is the No. 1 tool for marketing among associations. But do email campaigns work? A new report by Informz may help marketers decide. According to the report, email volume rose nearly 12 percent from 2014.

Marketing 140

Marketing Email Marketing Newsletter Report 140

Nimble AMS

MARCH 30, 2023

A ssociation management software (A MS ) and customer relationship management ( CRM ) software —i f your association is searching for new technology , you’ve likely seen and heard these technological terms. Predict which member benefits will increase membership and highlight those benefits in automated email marketing campaigns.

Software 136

Software Member Experience Technology Certificate 136

Reid All About it

AUGUST 16, 2024

Learn how to identify key issues that are affecting your community’s performance, craft strategies to get things back on track, and measure the impact of your approach. Host: Fridays@4 Speaker: Catherine Hackney, founder, Confident Communities Consulting Mon 8/19 at 8 a.m. More info/register. More info/register. More info/register.

America 259

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Association Briefings

MARCH 30, 2021

It’s funny looking back at the , Wall Street Journal article that started it all, coining the phrase email is dead : “Email has had a good run as king of communications. Here we are more than a decade later and email’s reign is more powerful than ever. But its reign is over.” Wait, what?! That’s up from $39 last year!

Communications 52

Communications Phoenix Email Marketing Newsletter 52

Reid All About it

SEPTEMBER 20, 2024

Communication Audits, Analysis & Answers Conducting a communication audit of emails, websites, social media pages and other tools is an important exercise to ensure that your organization presents itself in a positive, on-brand voice. Learn how to conduct a communication audit and what to do with the results.

LMS 259

LMS Revenue Content Certificate 259

Reid All About it

MAY 21, 2021

A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Host: Brandt Krueger, founder Event Technology Consulting. 5 Secrets of Email Marketing Geniuses. Sze Pak Ng, Community Engagement Specialist, Matchbox Virtual Media.

San Jose 369

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Higher Logic

JUNE 26, 2020

They sent one-off emails where needed and the same content to everyone due to technology and staff limitations. To be effective today, the association knew they needed a member communication strategy that delivered a personal and valuable experience to members. Personalized member communication.

Recruiting 156

Recruiting Recruitment Email Marketing Communications 156

Reid All About it

JUNE 30, 2023

. – Corporate Partner Engagement for Nonprofits: Getting Started Corporate partnerships offer a significant source of funding and other resources, but they require careful planning, consistent communication, and a willingness to collaborate to achieve shared outcomes. More info/register. Host: Black In Events Network Thu 7/6 at 1 p.m.

Chicago 206

Chicago Newsletter Revenue Education 206

Reid All About it

MAY 19, 2023

Q2 Email Marketing Tips Hear insights from six of the industry’s leading email marketing experts. Discover the latest email tips, trends and tactics for both business and consumer markets that will take your campaigns to the next level. .* – Do This, Not That! More info/register. 1 CAE credit.

Strategy 195

Strategy Content Leadership Email Marketing 195

MemberClicks

NOVEMBER 16, 2021

While email has been around for decades, it’s still one of the most effective communication channels, even compared to new technologies (we’re looking at you, social media). As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent.

Newsletter 108

Newsletter Tips Email Marketing Social Media 108

Reid All About it

MAY 12, 2023

If you’re selecting any type of technology that relies on integration, you must read this non-technical guide on API for association leaders. These intimate, virtual conversations are a chance to form meaningful connections with other women and allies in the association technology community. Demystifying API. More info/register.

Chicago 200

Chicago Newsletter Mooc Education 200

Reid All About it

JANUARY 4, 2019

Mon 1/8 at 1 p.m.* – 10 Website and Email Marketing Best Practices for Small Nonprofits. Hear tips for growing your email list. Hear real-world examples of business leaders and brands that understand the secret of actionable communication. Jim Lynch, Senior Writer, Nonprofit and Library Technology at TechSoup.

Video 285

Video Washington Social Media DC 285

Association Adviser

OCTOBER 13, 2016

Each year when Association Adviser and Naylor Association Solutions launch the Association Communications Benchmarking Study , we certainly hope to see measurable improvements in the ways associations communicate with members. 1 association communications challenge (cited by nearly 70 percent of respondents, up 16 percent from 2010).

Communications 60

Communications Revenue Social Media Survey 60

Higher Logic

MAY 8, 2019

Recent data shows that: The average email open rate (across all industries) is 16.19%. The average email open rate for the Civic/Social Membership industry (e.g., If your target audience has opted into your communications, the open rate should be on the higher end. Tip #1: Allow for Email Opt-in + Topic Selection.

Tips 166

Tips Email Marketing Newsletter Communications 166

Reid All About it

JANUARY 26, 2024

Email marketing news. Make sure staff who have anything to do with IT or email marketing get this critical message: Gmail and Yahoo have new requirements for bulk senders. Higher Logic explains what email marketers and their IT colleagues need to do. How can I make the most of the data I have? 1 CAE credit.

Survey 259

Survey Project Strategy Education 259

NXUnite

JUNE 12, 2024

For example, you could invite donors who live in the city or state where your organization is headquartered to attend an in-person event or adjust your fundraising marketing materials to talk about how their donations will affect beneficiaries in their local area.

Software 130

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Associations Now

JANUARY 31, 2017

Long neglected as part of the communications conversation, emails have become more essential than ever in 2017. Read on for some suggestions on to improve your email production workflow. Of course, sending emails isn’t the only headache that comes with email marketing. But the ground is still messy.

Email Marketing 40

Email Marketing Marketing Tools Newsletter 40

Reid All About it

AUGUST 9, 2024

Technology assessments.orgCommunity says periodic technology assessments connect your association’s abilities with your intentions. Bulletin describes how a membership app improves engagement by providing a centralized communication channel on your members’ phones. Membership app. Micro-volunteering. Location: Cleveland OH.

Cleveland 265

Cleveland LMS Content Press Release 265

Reid All About it

DECEMBER 21, 2018

Mon 1/8 at 1 p.m.* – 10 Website and Email Marketing Best Practices for Small Nonprofits. Hear tips for growing your email list. Hear real-world examples of business leaders and brands that understand the secret of actionable communication. Jim Lynch, Senior Writer, Nonprofit and Library Technology at TechSoup.

Email Marketing 175

Email Marketing Social Media Library millennials 175

Nimble AMS

SEPTEMBER 6, 2024

Salesforce quickly became the leader in CRM, taking the technology world by storm. Ecosystem and extensibility From email marketing to volunteer management, the Salesforce AppExchange offers various applications for associations to advance their mission. Continue reading to learn more. What is Salesforce CRM?

Software 101

Software Innovation Member Experience Technology 101

Higher Logic

MAY 20, 2020

Use Webinars to Communicate. Showcase Benefits of Technology. Use Webinars to Communicate. Want to learn more about automating your email communications ? Check out the Ultimate Guide to Marketing Automation, available below. Showcase Benefits of Technology. Onboard New Members. Let’s dive in.

Revenue 296

Revenue Learning Management System eBook Member Engagement 296

Reid All About it

NOVEMBER 20, 2020

From the rise of the hybrid event model, rapidly emerging technologies, increased online communities, wider global reach and new revenue streams, one thing is certain, the future will open up more opportunities for events than ever before. Meaningful Engagement: Communicating with Your Members in Troubled Times.

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Reid All About it

JANUARY 7, 2022

Email marketing automation software. explains the costs associated with email marketing automation software and the factors affecting those costs. They also provide a brief overview of pricing for some of the most popular email marketing automation software. Quick hits. More info/register. Fri 1/7 at 4 p.m.

North Carolina 195

North Carolina Software Email Marketing Sacramento 195

Reid All About it

MAY 3, 2019

Tue 5/7 at 12 p.m.* – Communicating Data with Stakeholders. Learn how to overcome barriers to embracing new technologies and see a real-world example of the impact automation can make. Hear about an organization utilizing the power of integrated technology to grow, retain, and strengthen their connection to members. Host: ASAE.

Tucson 262

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GrowthZone

APRIL 18, 2023

In general, marketing automation can be extremely helpful for associations in several ways: Efficient communication Marketing automation tools enable associations to efficiently communicate with their members and stakeholders via email, social media, and other channels.

Marketing 78

Marketing Email Marketing Social Media Recruiting 78

Reid All About it

JANUARY 6, 2017

I just ordered Tech Success for Associations , a new release (free for ASAE members) from the ASAE Foundation’s Technology Success and Readiness Study. Email Marketing in 2017: Trends, Data and Best Practices. See what email marketing strategies and tactics work based on responses from over a hundred marketing professionals.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Reid All About it

JANUARY 6, 2017

I just ordered Tech Success for Associations , a new release (free for ASAE members) from the ASAE Foundation’s Technology Success and Readiness Study. Email Marketing in 2017: Trends, Data and Best Practices. See what email marketing strategies and tactics work based on responses from over a hundred marketing professionals.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Reid All About it

JULY 7, 2023

You can also use parts of the template for other technology selection projects since prospective vendors will need much of the same information. Next Generation, Networked-Based Marketing With so many tools for email marketing, social media, CRM, graphic design and generative AI, marketing efforts are often frantic and scattered.

Education 195

Education Tools Newsletter Chicago 195

Reid All About it

FEBRUARY 12, 2021

Hosts: ASAE Communications Professionals Advisory Council, Membership Marketing Advisory Council and Meetings & Events Advisory Council. Facilitators: Alexandra Bradley, Director of Communications and Engagement, American College of Osteopathic Family Physicians. Host: Community IT. Email Marketing Workshop.

Revenue 370

Revenue North Carolina Industry Technology 370

Nimble AMS

SEPTEMBER 20, 2021

But it’s really all about using digital technologies to create or modify business processes and customer experiences to meet changing business and market requirements. Sound familiar? I can’t think of a time that the importance of digital transformation was more apparent than in 2020.

How To 105

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