Higher Logic

MARCH 12, 2019

If so, interdepartmental silos might be keeping you from an effective member communications schedule. Member communications often hover between extremes like this - too much and too little, or both. But too often, departmental silos and lack of communication tip the balance toward extremes. Use the same communication tools.

Communications 174

Communications eBook Tools Team 174

Reid All About it

OCTOBER 4, 2024

The Association Artificial Intelligence Certificate Course teaches the practical use of AI tools for association professionals. Not-So-Everyday AI: 7 AI Tools Every Association Professional Should Know Learn about InVideo, Gamma, Mindsmith, HeyGen, Fotor, ChatGPT, MyGPT, and Chatbot Builder. Association AI. 1 CAE credit. 1 CAE credit.

NJ 254

NJ Email Marketing System Education 254

HighRoad Solution

SEPTEMBER 26, 2018

At HighRoad Solution we are often asked “what is the difference between marketing automation and email marketing and how can my organization benefit by utilizing both?”. Right now, most associations are communicating with their membership mainly with one message-to-all type communication.

Email Marketing 60

Email Marketing Marketing Video Software 60

Reid All About it

OCTOBER 11, 2024

The Association Artificial Intelligence Certificate Course teaches the practical use of AI tools for association professionals. AI tool for events. I haven’t heard about this kind of tool and maybe you haven’t either. Association AI. This live course from Association Academy meets on five Thursdays, 1-2pm ET starting October 17.

North Carolina 254

North Carolina Newsletter Email Marketing Revenue 254

Reid All About it

AUGUST 16, 2024

Lunch and Learn: Marketing AI Show & Tell Join us for a little show and tell about Marketing AI tools. Host: ASAE Marketing Professionals Community. Witness the power of AI tools through live demonstrations, showcasing their impact on real-world scenarios. More info/register (ASAE members only).

America 259

America Content Social Media Strategy 259

Higher Logic

MAY 13, 2020

Communicating a compelling value proposition. Create a digital space for them to engage, and then use intentional, targeted communication to build a personalized experience for each one of them, reaching them with relevant content at the right time and place. Here’s just one example: Using community data to create relevant programming.

Tools 296

Tools Communications Email Marketing Recruiting 296

Higher Logic

JANUARY 31, 2019

When Kim Lear spoke at our most recent Super Forum , she reminded us that improving intergenerational communication has never been more pertinent than now. Effective communication is all about managing expectations. Use member data to strengthen communication. We need to unite generations to focus on moving forward together.” –Kim

Communications 184

Communications millennials Tips Software 184

Blue Sky eLearn

FEBRUARY 4, 2020

We’ve gathered four tips to help you organize your association’s key data and communications, and then keep them organized as the year progresses. Communicate digitally to disseminate information. Luckily, there are digital tools designed specifically to help you through the process! Email marketing software.

Organization 270

Organization LMS Software Social Media 270

Reid All About it

SEPTEMBER 13, 2024

Gain tips and tools to become more strategic, think more strategically and, even more importantly, communicate strategically. Witness the power of AI tools through live demonstrations, showcasing their impact on real-world scenarios. Should you first focus on tools rather than projects? More info/register.

LMS 265

LMS Certificate Revenue Content 265

Membersuite

SEPTEMBER 8, 2016

. One of the many things that makes email marketing such a valuable piece of an organization’s overall marketing strategy is the access to reporting metrics that it provides. How many other communications tools provide instantaneous feedback as to how well a message is delivered and engaged with?

Email Marketing 60

Email Marketing Marketing Tools Communications 60

NXUnite

JUNE 12, 2024

Understanding Nonprofit CRMs Also known as a donor database, a CRM is a software tool that helps your organization manage its relationships and interactions with its supporters, including donors, volunteers, members, and others. In this mini guide, we’ll dig deeper into the role your CRM can play in personalized fundraising. Let’s begin.

Software 130

Software Tools Email Marketing Tips 130

Achieve

MAY 21, 2019

To ensure that doesn’t happen, your team will need to set up a stellar marketing strategy in the months leading up to your event. Email is going to be one of the most valuable tools in your staff’s wheelhouse for event marketing purposes. Email marketing is an important tool for your event marketing campaign.

Email Marketing 52

Email Marketing Marketing Strategy Discount 52

.orgSource

NOVEMBER 11, 2024

The organizations that will lead the future are those that invest in their people, equipping them with the tools and knowledge they need to excel in a tech-driven environment. AI and digital tools allow associations to personalize member experiences and engage them in more meaningful ways. Why Upskilling is Critical for Associations 1.

Tools 88

Tools Technology Team Innovation 88

MemberClicks

OCTOBER 25, 2024

MMS is specifically designed with associations in mind, providing built-in tools for membership tracking , event management , and dues collection. On the other hand, CRM systems are versatile tools designed to manage relationships on a broader scale, offering more flexibility for organizations with varied needs.

Membership Management 52

Membership Management Software Email Marketing Tools 52

Reid All About it

MAY 21, 2021

At LeadershipNow, Lance Mortlock explains the difference between scenario planning and forecasting , and offers six questions to help you identify which tool will provide the outcomes your association needs. Join us for an engaging discussion, interactive Q&A and useful tools to help give you the edge when pursuing your next promotion.

San Jose 369

San Jose Email Marketing millennials Tools 369

MemberClicks

SEPTEMBER 27, 2023

You may want to use a tool like BrowserStack to test your page. Event promotion with social media ads A recent Personify survey revealed that 41% of event professionals cite that social media advertising is the most effective method of event promotion , with email marketing campaigns following at 35%. Customizable.

Tools 52

Tools Tips How To Software 52

Reid All About it

JUNE 30, 2023

WBT Systems provides strategies for offering professional development as an employee retention tool. Tool implementation. What do you do when employees are begging for new timesaving tools or want to adopt modern systems to replace under-performing ones? Non-dues revenue partners. and expansion (yay!). Sponsorships.

Chicago 206

Chicago Newsletter Revenue Education 206

SBI

FEBRUARY 21, 2024

Volunteer-led associations play a vital role in bringing like-minded individuals together and fostering a sense of community. From regular content updates to ensuring seamless navigation, SBI’s dedicated team can transform your website into a powerful tool for member engagement, event planning, and information dissemination.

Association Management 59

Association Management Email Marketing Event Planning Communications 59

GrowthZone

APRIL 18, 2023

In general, marketing automation can be extremely helpful for associations in several ways: Efficient communication Marketing automation tools enable associations to efficiently communicate with their members and stakeholders via email, social media, and other channels.

Marketing 78

Marketing Email Marketing Social Media Recruiting 78

MemberClicks

FEBRUARY 9, 2023

That means clearly communicating your organization’s value proposition. Based on a recent Marketing General report , associations that saw spikes in new membership or member renewal rates 80% or higher in the last five years said their value proposition was compelling or very compelling.

Marketing 98

Marketing Strategy Tips Email Marketing 98

.orgSource

SEPTEMBER 10, 2024

Paired with a strategy that incorporates your audience’s unique preferences and needs, these tools support vibrant, interactive communities that transcend geography. Strengthen Communications Communication is the protein that keeps networks growing and strong. To call technology a tool is a misnomer.

Technology 88

Technology Social Media Case Study Tools 88

Association Adviser

FEBRUARY 18, 2013

Last month, I attended eM+C’s All About Email LIVE! email marketing conference. A whole day dedicated to improving email? “Email marketing is simple,” you’re thinking. “Email is a workhorse, meant to be quick and cheap, not fancy and time-consuming,” you say.

Email Marketing 60

Email Marketing Marketing Social Media Video 60

Associations Now

JANUARY 31, 2017

Long neglected as part of the communications conversation, emails have become more essential than ever in 2017. Read on for some suggestions on to improve your email production workflow. But the problem is, it can be a challenge to understand all the nuances of building a useful email. But the ground is still messy.

Email Marketing 40

Email Marketing Marketing Tools Newsletter 40

Higher Logic

MAY 29, 2020

The engagement data generated by your community can help your membership team determine who is likely to renew and who is at risk. Once you know who’s at risk, you use automated campaigns to send timely, personalized member communications to those members. Where community fits in: Add new, high-traffic advertising space.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Aaron Wolowiec

MAY 24, 2016

Email marketers: Does this sound familiar? According to most reports, email is the No. 1 tool for marketing among associations. But do email campaigns work? A new report by Informz may help marketers decide. In addition, the report revealed email relevancy is top of mind for subscribers.

Marketing 140

Marketing Email Marketing Newsletter Report 140

Aaron Wolowiec

MAY 24, 2016

Email marketers: Does this sound familiar? According to most reports, email is the No. 1 tool for marketing among associations. But do email campaigns work? A new report by Informz may help marketers decide. In addition, the report revealed email relevancy is top of mind for subscribers.

Marketing 140

Marketing Email Marketing Newsletter Report 140

Associations Now

NOVEMBER 25, 2014

It’s easy to look at something that’s long been consistent and reliable—such as email marketing—and think you’ve mastered it. For a lot of associations, email marketing is kind of like the hoverboard—an area where it doesn’t seem like there’s much possibility. Consider what’s possible.

Email Marketing 40

Email Marketing Marketing Press Release Tools 40

Nimble AMS

MARCH 30, 2023

Customer relationship management (CRM) software is a data driven tool that streamlines your customer relationships. Predict which member benefits will increase membership and highlight those benefits in automated email marketing campaigns. What is customer relationship management ( CRM ) ? Increase efficiency.

Software 135

Software Member Experience Technology Certificate 135

Higher Logic

JANUARY 23, 2019

Though it’s a tad confusing, it’s no coincidence that these two key Higher Logic features both use the word “automation,” because it reminds us how closely and effectively the two tools can work together. Improving member communications. What Do Automation Rules and Marketing Automation Mean? And for what? Better Together.

Marketing 136

Marketing Communications Case Study Tools 136

Reid All About it

AUGUST 9, 2024

Andy Fabian at Mighty Citizen explains what generative AI tools like ChatGPT can and can’t do for your content. Bulletin describes how a membership app improves engagement by providing a centralized communication channel on your members’ phones. Elisa Pratt recaps a recent association community discussion about micro-volunteering.

Cleveland 265

Cleveland LMS Content Press Release 265

Association Adviser

OCTOBER 13, 2016

Each year when Association Adviser and Naylor Association Solutions launch the Association Communications Benchmarking Study , we certainly hope to see measurable improvements in the ways associations communicate with members. 1 association communications challenge (cited by nearly 70 percent of respondents, up 16 percent from 2010).

Communications 60

Communications Revenue Social Media Survey 60

Expo Logic

DECEMBER 27, 2019

One out of every two (52.6%) event managers agree — they're investing more into event management tools , software and digitally integrated systems than in previous years, turning to these systems to make their jobs easier and their events better. These tools help simplify the end-to-end administration of major event components.

Tools 36

Tools Software Social Media Conference 36

Reid All About it

MAY 19, 2023

Q2 Email Marketing Tips Hear insights from six of the industry’s leading email marketing experts. Discover the latest email tips, trends and tactics for both business and consumer markets that will take your campaigns to the next level. .* – Do This, Not That! More info/register. More info/register.

Strategy 195

Strategy Content Leadership Email Marketing 195

Reid All About it

JANUARY 4, 2019

Billhighway invited 16 component relations professionals to talk at the Association Component Exchange (CEX) about their favorite chapter tech tools for: Collecting chapter information and data. Tony Rossell at Marketing General Inc. Mon 1/8 at 1 p.m.* – 10 Website and Email Marketing Best Practices for Small Nonprofits.

Video 285

Video Washington Social Media DC 285

Reid All About it

SEPTEMBER 20, 2024

Communication Audits, Analysis & Answers Conducting a communication audit of emails, websites, social media pages and other tools is an important exercise to ensure that your organization presents itself in a positive, on-brand voice. Learn how to conduct a communication audit and what to do with the results.

LMS 259

LMS Revenue Content Certificate 259

Reid All About it

JULY 7, 2023

Small Staff Percolator A new interactive online coffee break format designed for you to discover more peers in our dispersed community, bring up a topic that’s brewing in the daily grind, and have a casual chat with others who know your lingo. That’s why marketing often falls prey to the classic spray and pray model. . –

Education 195

Education Tools Newsletter Chicago 195

Association Adviser

MAY 20, 2014

But suppose you received a large and unexpected bump in your annual budget for communications and technology. What they did seem more interested in was “improving the quality of their existing communication vehicles” (54 percent) and “upgrading their publishing tools, technologies and processes” (48 percent).

Tools 60

Tools Indiana Technology Analysis 60