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Tips from the Trenches: 6 Ideas to Make Your Events Appeal to Gen Z 

EventMobi: Association Events

Commonly referred to as “Zoomers,” these tech-savvy digital natives grew up with mobile phones and social media apps and, therefore, learn, think, and communicate differently from older generations who did not grow up with mobile technology. Who is your event for? You can also make sure your events look good.

Tips 241
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Smart Social Media Strategies for Conferences

Associations Now

Developing engaging social media for events is all about connecting with your audience. The Project Management Institute developed a successful social media campaign for its recent conference by giving creative freedom to staff, embracing an informal approach, and providing opportunities for members to participate.

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Tips from the Trenches: 3 Outside-the-Box Engagement Strategies for Your Next Event 

EventMobi: Association Events

Every event planner knows that audience engagement is key to event success. There are a few tried and true strategies: book top-level speakers, invest in an event app to increase engagement onsite, and provide them with plenty of networking opportunities. Well, location matters when it comes to event engagement as well.

Strategy 257
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Becoming Excellent at Post-Event Follow-Up: 5 Tested Tips

NXUnite

It can take six months or longer to plan a nonprofit event and market it effectively. Then, the event itself requires careful management and will inevitably face a few challenges. When it’s all said and done, an event planning team may be (understandably) ready for a break, but one final step is always needed: post-event follow-up.

Tips 130
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Creating an Event Communication Plan

MemberClicks

The main goal for any event is getting people there in the first place — so you probably have a pretty solid plan for promoting it to your members. And, potentially, non-members!) …but, that said, do you have a plan for communicating with your attendees? What is an Event Communication Plan? You ABSOLUTELY should.

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Balancing Traditional and Trending Member Communications

Association Adviser

This year’s Association Communications Benchmarking Study showed us that traditional forms of member communication – live events and print media – continue to be popular among associations and their members. Live events remain the No. Live events remain the No. So, work smarter, not harder.

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How to Drive Traffic to Your Community Using Social Media

Higher Logic

Get the best part of your community in front of members on their favorite social media channels, and bring them back to your online community with valuable, relevant content. Chances are if it is a popular topic in your community, it will also be engaging on your social media pages as well.