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Member recruitment. Rowing in the Same Direction: Using Communications to Drive Team Alignment Consider the challenges when communications is done poorly: misinterpretations, incorrect assumptions, disengagement, mistrust, and resistance to change. Can you pinpoint your associations competitive advantage(s)? More info/register.
The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Monique Wise, Senior Sales Manager, Indiana Convention Center and Lucas Oil Stadium. Leslie Hortum, head of the Washington, DC office of recruitment firm Spencer Stuart. More info/register. Mon 11/16 at 11 a.m. –
I’m headed down to Muncie, Indiana. Nevertheless, I’ll be speaking at the Indiana Society of Association Executives’ (ISAE) annual convention Thursday afternoon. This time, it’s a road trip of epic proportions (for me, at least). When you factor in road construction, there’s no telling what to expect.
If you are looking for marketing, fundraising, and communications inspiration outside the nonprofit sector, I suggest you look to political campaigns before looking at corporate ones. They usually start scrappy, focus on issues, and want to recruit individuals for small-donor donations, volunteering and advocacy. Sound familiar?
Giving Days can be great ways of harnessing the immediacy and connectedness of social networks to raise funds, recruit new supporters, and raise awareness of your mission. FEB – Northwest Indiana Gives. APRIL – Bethel College Online Giving Day (Indiana). They are not to be entered into lightly.
This particular group is not recruiting nationally, but decided to put an ad in the local paper, hoping to find a needle in a haystack. Knopf is executive director of the Asphalt Pavement Association of Indiana. Hundreds of thousands of them exist. As if anyone reads the local paper anymore.
Both my books, “ Networked Nonprofit ,” and ” Measuring the Networked Nonprofit ” has been added to the syllabus of many college courses – from nonprofit management survey courses, philanthropy, communications, measurement, and more.
The workshop used design-thinking based on Luma methodology to help participants develop a communications strategy for measuring impact. The process took participants through an assessment of the problems facing them, collective brainstorming, and prototyping. My Nonprofit Needs A Data Nerd! Leap of Reason Books (Free download).
Laura Lewis, Chief Communications Officer, Commercial Real Estate Women Network. Monique Wise, Senior Sales Manager, Indiana Convention Center and Lucas Oil Stadium. We’ll feature different questions from our community and assist each other with best practice sharing and idea generation. Fri 4/16 at 3:45 p.m. Host: PCMA.
Hear about a different way of thinking about how to successfully engage the audience you want while fostering robust participant communication and interaction. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Susan Garcia, MSEd, Program Manager, Indiana University.
Learn about membership model trends and how the model you chose impacts recruitment and retention. Krystele Chavez, Digital Communications Specialist, BC Non-Profit Housing Association. SPHR, SHRM-SCP, Professor of Human Resource Management in the School of Business at Indiana University Southeast. 1 CAE credit. 1 CAE credit.
EventHive was born, an intuitive, customisable digital suite of tools designed to be a pioneering solution in an ever-evolving event market and now used by brands such as BBC, Bombardier, Airbus , Freemantle and Scientific Games to support their brand communication campaigns. Cadre shortlisted for Event Technology Awards.
Sarah Rosenberger , membership, communication and marketing coordinator for the Indiana Society of Association Executives (ISAE) , agreed. While word of mouth and referrals are still key to recruiting, Rosenberger said “inbound marketing with the use of specialized software is where associations should be going.”
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