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Top 10 Informz Blog Posts from 2017

Higher Logic

Over the 2017 calendar year, we published 125 awesome blog posts across the spectrum of marketing automation topics. Armed with this data, you can deliver more timely and relevant communications to increase their engagement and satisfaction with their membership. How to Choose the Best Marketing Promotional Items. Read more.

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What Conferences Should Nonprofit Marketers Budget for and Attend?

Nonprofit Marketing Guide

Dear Kivi, I am a new communications specialist working for an adult charter school. I’m so excited to be telling the story of an organization doing great work: transforming individuals, families and communities. Communications and Development Associate. I received this email today, and it’s question I get a lot.

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Day in the Life of a Nonprofit Communicator – Rebecca Lechner

Nonprofit Marketing Guide

Rebecca Lechner Welcome to the latest installment in our series on the “Day in the Life” of nonprofit communicators! For the past 7 years, Rebecca Lechner has been the communications manager for the Minnesota Ovarian Cancer Alliance (MOCA). This series lets you describe your workday in your own words. to 12:00 p.m. to 12:00 p.m.

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Could You Vote for These Sessions?

Nonprofit Marketing Guide

I’m very lucky to have been asked by several people to speak on their panels at the upcoming Nonprofit Technology Conference in Minneapolis in April. This is the one conference I attend every year, and that I recommend all nonprofit marketers attend! Getting Everyone to Play Nice with Your Communications Department.

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Events Industry Council announces 2020 Hall of Leaders inductees and Social Impact Award Recipients

Event Industry News

Robin McClain (SVP, Marketing & Communications Destination DC). Melvin Tennant, CAE (President & CEO, Meet Minneapolis). Connie Kinnard (VP of Multicultural Tourism & Development at the Greater Miami Convention & Visitors Bureau). Rickey Thigpen, MSL (President & CEO, Visit Jackson).

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A Nonprofit’s Gift Bag Survives the “Travel Worthy” Test

Nonprofit Marketing Guide

I’ll be writing more about it after Kivi and I recover from our Nonprofit Marketing Guide book party in Washington, D.C. The whole thing is clever and classy, but most importantly, it makes a connection, which often goes missing in nonprofit marketing. It’s an opportunity to communicate with your donors, supporters and friends.

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Creative Fundraising: The Groundhog Day Campaign

Nonprofit Marketing Guide

Here’s a great example: A Groundhog Day campaign from House of Charity in Minneapolis. Melissa Musliner, House of Charity’s Marketing & Development Director, is a Nonprofit Marketing Guide All-Access Pass holder. I’m always urging you to give something new a try, and to mix it up a bit.