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Multi-Channel Marketing: The Key to Reaching Supporters

NXUnite

Marketing researchers have found that it takes an average of eight touchpoints for a sales prospect to consider a purchase. Contacting supporters across multiple channels is called multi-channel marketing, and it’s often the key to acquiring new donors. Why does multi-channel marketing matter? Build brand recognition.

Marketing 130
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Association Brain Food Weekly: 11.20.20

Reid All About it

Meaningful Engagement: Communicating with Your Members in Troubled Times. We will take you through a number of strategies and technologies that can help you support your members and transform your organization, including email marketing, member portal, relationship management, online events, and remote working and digital transformation.

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What's Your ?Flag? Say About You?

YourMembership

It’s recognized the world over and has been used for marketing, promotions, merchandising, demonstrations and protests. While I’m not trying to compare your member-based organization with the United States, Flag Day did bring to mind the symbols organizations use to represent themselves.

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INBOUND Conference: A Sample Agenda for Customer Marketers

Socious

Customer marketers may have an even tougher time answering that question than most. While vital to your business’s success, customer marketing often takes a backseat to other topics at sales and marketing conferences. Here are our session recommendations for customer marketing professionals at Inbound 2016: Tuesday, Nov.

Sample 100
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Thanks For Playing: Gone Fishin'

Thanks For Playing

Seeking community in associations since 2008. With ASAEs Membership, Marketing & Communications Conference this week and an upcoming vacation, T4P is going on a little hiatus. United States License. skip to main | skip to sidebar. Thanks For Playing. 22 May 2012. Gone Fishin. Back around June 4! 5 months ago.

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Results-driven Event Marketing for the Discerning Attendee

Association Adviser

Capturing your industry’s slice of this pie requires, among other tactics, results-driven event marketing. This type of marketing occurs in three distinct phases: pre-planning, implementation and post-activity. To whom does the content need to be communicated? When and how often will the content be communicated?

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Thanks For Playing: What the Tech?

Thanks For Playing

Below youll find the slides from my presentation with Andrew Hanelly , Polly Karpowicz , and Maggie McGary at the ASAE Technology Conference last week: What the Tech Is Going on with Your Online Communications. The Marketing Sherpa 2011 Social Marketing Benchmark Report. United States License. Facebook Insights.