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A few years ago, MSCPA communicated with its members solely through traditional methods like emails and events. Members connected with one another in the same ways, emailing friends and colleagues or meeting up at events. MSCPA partnered with Higher Logic to launch its private, members-only community, The Hub, in June 2016.
A mobile event app provides a great opportunity to promote sponsors and boost the visibility of exhibitors, keeping your attendees informed and engaged every step of the way. Case Study] : Massachusetts Society of CPA’s Online Community is Members’ #1 Benefit. Publish an event blog or newsletter.
Lisa Boylan at Associations Now writes about the services, resources, and safe spaces provided by the Massachusetts Society of CPAs to help its members manage stress. Learn what ‘unified communications and collaboration’ means. Learn how associations are using contextual engagement to improve memberengagement and drive revenue.
During the busy tax season, the Massachusetts Society of CPAs hosts a fitness challenge that keeps members active and engaged with the association. Members use ChallengeRunner , a free fitness app, to track their steps. “We How to hack it? Why does it work?
Another is persuading members to make time for association engagement. I also noticed a lack of intention in solving these issues: most associations admit to not having memberengagement, young professional recruitment and lapsed member reengagement plans. Seems like a good place to start. Damn, that was good.
Elevating MemberEngagement (Radio Free 501c ) Radio Free 501c, the podcast of Rogue Tulips Consulting (formerly Nonprofit Conversations) features guests from across the nonprofit community and the business world to share expertise on a variety of topics related to the practice of nonprofit management. . CMP credit.
Jordan Marsh was a department store chain in Massachusetts that was famous for its big blueberry muffins—mine aren’t as big but they’re just as good. Discover the 5 levels of subconscious communication to avoid self-sabotage and seize opportunities. Hear about some major considerations for online engagement. More info/register.
Memberengagement. Anne McCarthy at Sidecar recaps a panel discussion at SURGE Forward about the new approaches to memberengagement taken by associations during the pandemic. Even though I’m Massachusetts born and raised, I’m not a snob about canned clams—they have their place. Makes more sense now.
Host: UST Education Speaker: Keith Hunter, President and CEO, Armstrong Enterprise Communications Wed 2/1 at 12 p.m. – Marketing Artificial Intelligence in Action Learn about low-lift, low-cost AI tools, specific to the marketing, membership, and communications functions, you can begin experimenting with right away at your organization.
Three overarching topics caught my eye at the upcoming AAMSE Annual conference in Minneapolis : MACRA and the QPP, MemberEngagement Strategies, and Professional Development. MemberEngagement Strategies. Who We Are; Who We Asked; Why It Matters: Bringing Engagement and Brand Identity Together.
After Bourdain’s suicide and many others in the Sacramento culinary community, Patrick Mulvaney, owner of Mulvaney’s B&L in Sac, is mobilizing to create a safety net for chefs. Being from Massachusetts, we scoffed at such a ridiculous statement. Improving MemberEngagement (Coffee Talk – Washington DC).
Fri 5/6 at 9:30 a.m.* – NYSAE Engagement Lounge: Keep Your Members for Life. Engage your new members early and keep them for life. Hear tips on communicating the value of your association to new members leading to improved retention and their lifelong relationship with your organization. 1 CAE credit.
They suggest tactics for establishing boundaries, such as shut-down rituals, and protocol for meetings and communications. I spent time up in Massachusetts last week with my family enjoying local pizza, my brother’s carnitas, and Italian cookies and pastries , so time in my NC kitchen was limited. Mixed-age learning programs.
How can associations provide corporate partners with valuable access to their membercommunities ? I love the idea from Jay Ablondi of the Massachusetts Medical Society about sponsors being resident experts for boards and committees—a natural role for experienced industry partners. Self-mastery. More info/register. 1 CAE credit.
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