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How Associations Can Get Media Traction with Press Releases

Associations Now

Here are six tips associations can use when writing and sending out press releases. Like other media outlets, Associations Now finds out about some of these initiatives through well-written and well-timed press releases. Press release titles should be relatively short,” Kane said. Make it personal.

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Managing negative publicity: Effective crisis communication strategies

The Association 100

Navigating this terrain requires prompt and honest communication. Ensure consistent messaging – Keep communications uniform across all channels, including social media, press releases and direct interactions. Here’s how: 1. Delays can worsen the situation.

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Building an Association Crisis Communications Webpage

GrowthZone

During a crisis situation, timely communication and reacting in the present are essential for associations. WHEN BUILDING A CRISIS COMMUNICATIONS WEB PAGE: Focus on the User Experience. Links to press releases. Media Statements (video or text). Sharable Social Images. There’s time for that later.

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Strategic Communications Power Membership Value at the American Public Power Association

Association Adviser

We spent some time with Dayak to ask how the association’s integrated media and communications department supports public power and reinforces membership value. Meena Dayak: I’ve worked with the association for a little over three years as the vice president for integrated media and communications.

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You’ve Got to Read This: August 23, 2011

Reid All About it

It’s my favorite social media platform by far. Claire Celsi asks us to: “Challenge yourself never to send another standard press release again.” She wants us to use our skills and creativity instead to get our news in front of reporters, and gives Six Alternatives to Sending a Press Release. I love Twitter.

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Association Marketing: 4 Ways to Promote Your Professional Association Wins

Virtual

Take an integrated approach, and reframe the story for your newsletter, your blog, and other communication channels, which we’ll discuss below. Take advantage of press releases. But press releases still work—arguably, even better—for digital publications. 4. Plan ahead with your social strategy.

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Association Brain Food: 9.13.24

Reid All About it

Peterson, Tenenbaum Law Group PLLC Are press releases still relevant? Gain tips and tools to become more strategic, think more strategically and, even more importantly, communicate strategically. Extra credit Managing legal and other AI risks for associations. Michelle Garrett, Notified Why can’t the U.S. build ships?

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