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How Associations Can Get Media Traction with Press Releases

Associations Now

Here are six tips associations can use when writing and sending out press releases. Like other media outlets, Associations Now finds out about some of these initiatives through well-written and well-timed press releases. Press release titles should be relatively short,” Kane said. Make it personal.

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6 Ways to Get More Value Out of Your Next Press Release

Nonprofit Marketing Guide

Many communicators overvalue the importance of press releases. Yes, a press release is an important part of your nonprofit’s media relations toolbox. Instead, the release should be thought of as a supplementary piece — something you use to provide critical supporting information.

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Managing negative publicity: Effective crisis communication strategies

The Association 100

Navigating this terrain requires prompt and honest communication. Ensure consistent messaging – Keep communications uniform across all channels, including social media, press releases and direct interactions. Here’s how: 1. Delays can worsen the situation.

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Should You Put Social Media in Your Editorial Calendar?

Nonprofit Marketing Guide

Most nonprofits don’t put every social media post into their editorial calendars. That often includes website articles and blogs, newsletters, one-off emails, direct mail, press releases, big public reports, event invitations, and the like. Work social media into your content repurposing workflow.

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Building an Association Crisis Communications Webpage

GrowthZone

During a crisis situation, timely communication and reacting in the present are essential for associations. WHEN BUILDING A CRISIS COMMUNICATIONS WEB PAGE: Focus on the User Experience. Links to press releases. Media Statements (video or text). Sharable Social Images. There’s time for that later.

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Mixed Links for Nonprofit Communicators – July 24, 2020

Nonprofit Marketing Guide

This week we have a lot of social media tips, virtual fundraising ideas and successes, and more. Let’s talk about Social media silence: How to know when your brand should stay quiet. And finally, learn How to stop using social media before bed and tips to get better sleep. To post or not to post?

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Day in the Life of a Nonprofit Communicator – Nicole Gustafson

Nonprofit Marketing Guide

Here is the latest submission for our Day in the Life of a Nonprofit Communicator series. Jackson Center’s social media accounts and oversees the production of the quarterly newsletter, press releases, promotional materials, and other communications. She manages the Robert H. Can’t see the form?