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Arc 3 Communications is looking for an Account Executive, Public Affairs to join our advocacy team. We are looking for a talented, innovative, and well-connected individual to represent our clients before state and local policymakers in Texas and the Southwest. research in order to discover proposed rules, proposed legislation, etc.)
Whether you’re in marketing, communications, technology, or another department, this event is designed to provide you with actionable knowledge and networking opportunities. – Engage First, Grow Further: Rethinking Membership Strategies (Associations Trends Talk) Too often, organizations focus myopically on increasing membership.
The weekly list of free educational events and resources for the association community New member onboarding. They suggest five mobile onboarding strategies that offer new members a convenient, personalized onboarding experience. Let’s discuss special member-only perks and strategies that really boost engagement.
” – Josh Spradling, CAE, TSAE Marketing & Communications Director. Like many associations, the Texas Society of Association Executives relies heavily on its print publication as a tool to engage members and earn non-dues revenue. With a new design direction, TSAE then revamped its content strategy. The Challenge.
Start with the end in mind: who are the different types of people you’re communicating with, and what specific actions do you want them to take? The Florida Association of Insurance Agents (FAIA) built out an automated membership marketing strategy that included four different campaigns covering everything from new members to renewals.
How do you create and communicate a competitive advantage? And if you are able to answer these questions, how can you communicate the answers in a succinct and memorable way? Being able to communicate it quickly and powerfully is another. But as the Texas Nurse Practitioners discovered, the results will be worth it.
My social media feeds were full of examples of associations pitching in to help storm victims or otherwise changing their marketing and communicationsstrategy to give members in the hurricane affected areas a break from what otherwise must be an onslaught of association messages. My association, however, didn't do any of these things.
Event communications. MemberSuite suggests rethinking your normal promotional communication style when marketing a new virtual event. They also suggest ideas for communicating with people who registered for your cancelled event and other event stakeholders and provide advice on event FAQ page content. More info/register.
Fri 12/1 at 4 p.m.* – Association Discussion: The Future of Components Has your association’s component relations strategy evolved since the pandemic? I’m happy to feature it as long as it’s not too product-centric. Do you need to reimagine how to partner with your association’s chapters and member/special interest groups?
Hear about the precautions being taken for the 2021 Best Practices Summit in Plano, Texas and Meet Well Summit in Phoenix, Arizona later this year, including liability waivers and attendee agreements, on-site check-in procedures, attendee communications, meeting room setups, and safe food and beverage. More info/register. Host: Cvent.
For the communications team at the Texas Oil and Gas Association (TXOGA), the value lies in building a network of supporters — not in building membership. . “We But for TXOGA, which brought on MKG Marketing to help nail down and follow through on a strategy, having that kind of support is crucial to its mission. .
W hen the Texas Society of Association Executives gathered in Houston earlier this month for the New Ideas Annual Conference , it was the first major event to take place in the city after Hurricane Harvey devastated Southern Texas with historic flooding. Communication before, during and after Harvey was critical.
This week, Beth Brooks, CAE, President & CEO of the Texas Society of Association Executives, will join host KiKi L’Italien to discuss her new book, The New CEO’s Guide: Advice for the First-time, Aspiring, or Current Association Executive. Secrets to Communicating Technical Topics to Non-Technical Audiences. More info. (1
Association Briefings, a leading producer of podcasts in the association community, is excited to announce an expanded partnership with the Texas Society of Association Executives (TSAE) to offer full-service podcasting services to TSAE members.
I love the message Garth Jordan, SVP and Chief Strategy Officer for HFMA, delivers in Association Success. Chapter leader communication. This week, Billhighway writes about communicating with chapter leaders —the most amazing volunteers of all. Presenters: Lowell Aplebaum, CAE, CPF, CEO and Strategy Catalyst, Vista Cova LLC.
The State Bar of Texas partnered with Lead Marvels to provide an online resource library for members that generated $160,000 in revenue for the association this past year—plus lots of leads for their sponsors. A post with curated resources is right up my alley, so I’m happy to highlight this one from Amith Nagarajan at Sidecar. 1 CAE credit.
Derrick Johnson, DES, CMP, TMG Director of Event Strategy and Development and Chief Diversity Officer. Hear practical strategies aimed at making your online event better than just “not stinking”—but darn good. Learn how to communicate consistent, relevant, and simple messaging to your members. Wed 12/16 at 12 p.m. 1 CMP credit.
This week, Beth Brooks, CAE, President & CEO of the Texas Society of Association Executives, will join host KiKi L’Italien to discuss her new book, The New CEO’s Guide: Advice for the First-time, Aspiring, or Current Association Executive. Secrets to Communicating Technical Topics to Non-Technical Audiences. More info. (1
Chill out by the stream of your choice, perhaps one in Texas, Colorado or elsewhere. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Hear small-staff executives share their “on the ground” experiences and strategies for the future and join an open-ended discussion of the unique challenges you are facing.
How does your content fit into your digital strategy and translate across your digital assets—website, mobile apps and social media? Digital Marketing Strategies for the Event Planner, Part 1. Steal These Ideas: 3 Growth Strategies from Top Fundraisers. I’ll be happy to feature it as long as it’s not product-centric. Host: PCMA.
Future of Meetings: Creative New Strategies from Hotels, AV Companies & Design Agencies. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Presenters: Jonathan Cooper, Communications Manager, National Association of Episcopal Schools (NAES). Fri 6/5 at 12 p.m. 1 CMP credit. More info/register.
Learn how Texas Medical Association leveraged marketing automation to grow revenue by 313%, the creative approach National Association of Federal Credit Unions incorporates for event communications, and the strategy behind Florida Association of Insurance Agents increasing member engagement by 201%. Thu 7/14 at 11 a.m.
WBT Systems shares the story of the Texas Restaurant Association (TRA) whose compliance training programs delivered a 465% increase in revenue in the last six months of 2021. WBT shares the strategies and tactics resulting in a 693% increase in certificates for TRA in a competitive compliance training market. Compliance training.
Learn about the advantages of learning through Virtual Reality in terms of identity, embodiment, and immersion; market research from leaders in association industries; the challenges of implementing VR in a CE setting; and game design strategies to facilitate achievable VR-based learning for formal education. 1 CAE credit. More info/register.
I’m headed to Austin, Texas today to teach a workshop I’m calling “So What and Who Cares? Getting Your Communications Right in 2012″ for the Texas Association of Nonprofit Organizations. question by making your messaging as relevant as possible to the people you are communicating with.
Earlier this year, a resident in a Texas homeowners association began flying the Confederate flag atop a front yard flagpole. flag, the Texas flag, and those of military branches, which are protected by state law. flag, the Texas flag, and those of military branches, which are protected by state law. Attorney Leah K.
Today’s event audience has become increasingly resistant to traditional methods of communications. Learn how forward-thinking event professionals are using interactive mobile communicationstrategies to engage users, how to take advantage of mobile and gain user insights, and where mobile can fill the gaps in your marketing mix.
This month’s Corner Office spotlight shines on Christopher Williston VI, vice president of communications for the Independent Bankers Association of Texas (IBAT) , the nation’s largest community state banking institution. Its members include more than 2,000 banks and branches in 700 Texascommunities.
Just ask Amelia Grana, senior manager of membership strategy at the American Chemical Society. In 2017, ACS created a marketing campaign targeting nonmembers at the famed South by Southwest conference (SXSW), the annual gathering in Austin, Texas, focused on technology, arts, and pop culture. “I
Texas Society of Association Executives Southwest Showcase. Contact us today for an assessment of your current communications plans and non-dues revenue strategies. 12 Outdated Web Features That Need to Disappear in 2014. Scott Gerber. Four iPad Stats Every Publisher Should Know. Alex Kantrowitz. Best of the Web'
Texas Society of Association Executives Southwest Showcase. Contact us today for an assessment of your current communications plans and non-dues revenue strategies. Ideas for Associations Delivered by Drone. Deirdre Reid. How to Get Your Content Read, Shared, and Talked About at Parties. Neil Patel. QuickSprout.
Three overarching topics caught my eye at the upcoming AAMSE Annual conference in Minneapolis : MACRA and the QPP, Member Engagement Strategies, and Professional Development. Member Engagement Strategies. Trucil, MA, MPH , Communications Manager, American Geriatrics Society. AAMSE Sessions on the Topic.
A few days later, Jeremiah Owyang of Forrester sounded my wake-up call : Now that social technologies are becoming mainstream, do your crisis communications plans account for them? In the aftermath of September 11, I led a team that drafted a new crisis communications plan for the Massachusetts Medical Society.
Association Leadership (Texas Society of Association Executives). Charles Popper, Naylor’s vice president of association relations, will also present findings from the 2014 Association Communications Benchmarking Report. ASAE 2014 Marketing Membership & Communications Conference. Never Heard of Graymail? Corey Eridon.
See what email marketing strategies and tactics work based on responses from over a hundred marketing professionals. Hear what the Texas Medical Association did to take their stagnant continuing education course sales and grow them by over 300% in just 5 months. Host: ASAE Greater Washington / National Capital Community.
See what email marketing strategies and tactics work based on responses from over a hundred marketing professionals. Hear what the Texas Medical Association did to take their stagnant continuing education course sales and grow them by over 300% in just 5 months. Host: ASAE Greater Washington / National Capital Community.
This brand new, FREE webinar with Tonia Zampieri will explain what you should be doing to make sure your nonprofit’s website and other communications are compatible with today’s smart phones and tablets. April 11: Where’s the Grant Money for Your Marketing and Communications? Learn more here.). Live Webinars.
Texas Society of Association Executives 2012 Southwest Showcase. Contact us today for an assessment of your current communications plans and non-dues revenue strategies. @ogcsae Top 2012 article: How to Find Out What Your Association’s Members REALLY Need [link] via @ARCTweeter #assnchat. January 18 – 21, 2013.
We are proud to share with you that the Ungated blog is one of three CAI publications recently honored with EXCEL Awards , an annual program that recognizes excellence and leadership in nonprofit association media, publishing, and communications. important to community associations. ways to communicate effectively ?and?
Nancy Schwartz and I will be spending the day with nonprofits from Hong Kong, Calgary, Missouri, Texas, Colorado, California, Oregon, and across Washington, taking them step-by-step through the process of creating a real-world nonprofit marketing plan.
Communicate clearly and openly. Communicate. . Communication must be clear, consistent and relevant. Don’t forget, communication is a two-way street. Questions to consider as you develop your communication: What individuals/teams will be most impacted by the change effort? Clear Purpose . .
1 response the Texas Society of Association Executives (TSAE) received when it recently asked members to identify their biggest challenges. Profiled in the Winter 2013 issue of the Georgia Society of Association Executives magazine, connections , GMVA credits information, communication and advocating for the phenomenal recent growth.
Working effectively cross-culturally is an especially important topic for people working in nonprofit communications. Many of your co-workers and community members will be looking to you for guidance when they have questions of their own. Day (This includes a blog post and related tweets). Let’s talk about it!
On the positive side, broadening your thinking of “media” means you have many other places to share your story and more audiences to communicate with. I realize following these suggestions requires a lot more than communication skills. This can be a double-edged sword for associations. Read past issues at www.tsae.org.
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